Adobe Experience Cloud Blog

JUNE 8, 2018

Not all marketers believe in this, but Sy managed to parlay the concept into a multimillion-dollar clothing empire that is still helping to educate today. Another phrase that has stuck with me comes from circa 2014, and it’s about Red Bull. The quote is this: “Red Bull is a media company that happens to sell energy drinks.” (See

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Branding Non-Profit Education Entertainment 134

Adobe Experience Cloud Blog

JANUARY 6, 2014

What it means for marketing automation in 2014: For the first time, marketers could efficiently track the effectiveness and ROI of their marketing campaigns, tying them to sales leads and, more importantly, revenue. What Physics Taught Me about Marketing by Jon Miller, Marketo. #2 2 in Marketing Automation, #29 in the Overall Contest.

Thought Leadership 100

Thought Leadership CRM Marketing Marketers 100

Marketing Insider Group

JULY 5, 2015

HubSpot State of Inbound, 2014). By 2020, customers will manage 85% of their buying relationship without talking to a human, indicating decision makers will count on content more than ever. 3 Ways To Manage Help Customers Manage The Toll Road. Help Self-Educating Customers. Gartner Research). Use ‘Content Bait.’

Whitepaper 105

Whitepaper Customer Thought Leadership Energy 105

Buffer Marketing

AUGUST 31, 2022

I've been working at Buffer since 2014, and even before I joined, I was always impressed by the Buffer team's product and engineering culture: how quick they shipped improvements and how close everyone was to the users (not uncommon to see engineers responding to comments on Twitter!).

Shipping 131

Shipping User-Generated PR Energy 131

Adobe Experience Cloud Blog

JANUARY 6, 2017

Author: Ellen Gomes As we kick off 2017 with the fresh energy and optimism that a new year brings, like me, I bet many of you have made some achievable (and not so achievable) New Year’s resolutions. Matt Heinz (@HeinzMarketing) October 24, 2014. FTQZ6zlOdi <-fr our 2012 / 2014 archives #keynote #throwback. —

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Social Media Marketing Whitepaper Thought Leadership Transform 0

Hubspot Marketing

MAY 15, 2017

And yet, managing it continues to be a source of frustration for many. Focus your energy here, and then repurpose that content for other channels. Managing your brand’s social media presence is no simple task, but it’s more than possible. Most of us know that social media is an essential part of a brand’s marketing strategy.

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Copywriting Energy Food Promotion 145

Marketing Insider Group

JULY 14, 2015

Borussia Dortmund is a popular soccer team that plays in the German Bundesliga and despite a sub par 2014/2015 season, 54,907 of their 55,000 season ticket holders renewed for the upcoming season. Yes, you read that right, only 93 people out of 55,000 opted not to renew which amounts to a 99.83% renewal rate.

Content Marketing 105

Content Marketing Customer Thought Leadership Inbound Marketing 105

Hubspot Marketing

OCTOBER 25, 2022

Networking can be a challenge for disabled entrepreneurs for various reasons, ranging from needing to expend a great deal of time and effort performing in social scenarios when one’s energy is already compromised to facing unpredictable building access issues at venues. Once you’ve met those people – just stop.

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Health Energy Thought Leadership Communications 108

Adobe Experience Cloud Blog

MAY 10, 2018

It is arguably the basis upon which modern brand management was founded. Point being: There are a number of energy drinks, personal care lines, department stores, and airlines available, but each of the above brands discovered ways to become more relevant in customers’ lives—and they did so in different ways.

Branding 134

Branding Transform Thought Leadership Energy 134

Sprout Social

DECEMBER 14, 2016

Knowing where to focus your energy is vital to success. — Sarah (@SadieCass) June 10, 2014. We know not every retailer can afford around-the-clock social monitoring, but it certainly helps to at least make an effort to manage your customers’ expectations. Is there a need for your product or service? NikkiShoopman We

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Retail Shoppers Energy Market Research 111

Hubspot Marketing

JUNE 26, 2018

Emily MacIntyre, HubSpot’s Marketing Team Development Manager, agrees that there are pros and cons to flexible schedules in regards to parenting: “There are often in-office events after work that I have to miss out on, because I need to be home. You give employees a sense of autonomy. I enjoy getting up at 7 a.m.,

Energy 145

Energy Product Management Advertising 145

Buffer Marketing

MARCH 1, 2024

Take time to recharge “Remember to keep an eye on your energy levels and emotional well-being. All their wisdom fell into two buckets: Making the most of your time and taking care of yourself, so I’ve broken it down based on these categories.

Logistics 21

Logistics Energy Food Communications 21

Search Engine Land

MARCH 7, 2023

An energy supplier increased website traffic by 71% and received 86% more leads in Google Ads when pairing SEO and PPC together. ” SEM worked to cover optimization for all activities in search engines, whether it be optimizing crawlers, managing paid listings or directories. Just let the data show you. in the U.S.,

SEO 92

SEO PR Marketing Marketers 92

Buffer Marketing

FEBRUARY 28, 2022

Because I started in 2014, I’ve been especially privileged to watch us grow from 25 to now 85. So from what I’ve seen people who are proactive, well-informed, and diligent with your time and energy are successful here. Additionally, I find a lot of joy and fulfillment in how Buffer is constantly evolving as a company.

Energy 101

Energy Communications Management Customer 101

Adobe Experience Cloud Blog

APRIL 18, 2017

Author: Anastasia Pavlova I joined Marketo three years ago, and my first day was at the Marketing Nation Summit 2014 in San Francisco. I still remember the incredible energy, passion, and enthusiasm shared by thousands of Marketo customers, partners, employees, and industry thought leaders to this day. Learn from their experiences.

Thought Leadership 91

Thought Leadership CRM Marketing Marketers 91

Digital Marketer

MAY 23, 2023

In the past 2 decades, I’ve built 16 businesses, authored a book called Balance is Bullsh*t, and I’ve had clients like MySpace and Google managing nearly a billion dollars in advertising spends. AKA, there were too many automated things, robotic language, and SELL SELL SELL energies online, and the human touch got lost in the mix.

Transform 77

Transform Energy User-Generated Entertainment 77

Hubspot Marketing

AUGUST 16, 2017

scribbled above celebrities, animals, and children with milk mustaches, which ran from 2003 until 2014 -- making this campaign one of the longest-lasting ever. Imagination at Work' began as an internal theme at GE," recalled Tim McCleary , GE's manager of corporate identity. The simple words "Got Milk?"

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Branding Food Automobile Advertising 145

Duct Tape Marketing

FEBRUARY 16, 2022

Marc Mawhinney (01:54): Yeah, so I officially started March, 2014, so we're around eight years now. What eventually led me into start my coaching business in 2014, John Jantsch (02:41): You made a use the word, no, uh, noisy. You've put lots of time and energy into building a bit of a reputation. Marc Mawhinney (03:01): Noise?

Real Estate 99

Real Estate Advertising Advertisers Price 99

Hubspot Marketing

NOVEMBER 3, 2023

Whether you’re delivering a marketing report to your team lead, department manager, or CEO, your marketing report must be tailored to whoever may be reading and using it. This will save you time and energy building each template and provide a reliable, predictable report design for your audience to read.

Marketing 119

Marketing Marketers Analytics Energy 119

Neil Patel

APRIL 22, 2021

That is the action button you should be focusing some energy on for quality lead generation. In 2014, Andrew Sobel listed 6 rules for evoking curiosity. If you ask them to buy after their first encounter with your brand, 84% of them will bounce off your site. But, if you offer them a free trial, you can increase conversions by 328%.

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Moz

FEBRUARY 24, 2021

In 2014, the UK’s Office of Communications tested the technological proficiency of children versus adults only to find that the average 6-year-old outperformed those in their 40s. Prime examples of this include the use of SEO tools and content management systems. Don’t shy away from using new tools and technologies.

Gen Z 73

Gen Z SEO Millennials Analytics 73

Hubspot Marketing

MAY 27, 2024

What I like: Toyota’s logo manages to convey so much meaning with such simplicity. Likewise, the logo has undergone significant changes, transitioning into a more vibrant design that reflects the race's energy and excitement. The background of the logo holds significance too.

Branding 110

Branding Automobile Transform Manufacturing 110

Duct Tape Marketing

AUGUST 3, 2017

” Other times the author has to be the person who’s rushing forward and being the energy. Hey, here’s what so and so’s doing on Facebook, or here’s what so and so has managed to do on Reddit or with this ad platform, or this service.

Marketing 42

Marketing Marketers Promotion Advertising 42

Search Engine Land

FEBRUARY 9, 2023

Google refreshes Page Layout Algorithm In 2014, Google’s Matt Cutts announced via Twitter that the company had refreshed its Page Layout Algorithm. Google Data Studio beefs up AdWords MCC integration 2017: A new “Manager Accounts” option let MCC account holders select individual sub-accounts for reporting.

Search Marketers 75

Search Marketers Pharmaceutical Price Marketing 75

Buffer Marketing

JANUARY 10, 2023

After she’d get done with her classes, she’d go to her part-time jobs where, somehow, she managed to always get promoted. All my managers loved my work ethic – or am I willing to work hard for myself?’” She opened her very own Etsy shop in 2014 for exactly $100. By 2016, she made over $120,000.

Manufacturing 22

Manufacturing Shipping Retail Logistics 22

Sprout Social

OCTOBER 17, 2016

Resource Your Guide to Social Media Targeting Via Sprout Use Your CTA Button In 2014 Facebook unveiled a new call-to-action button for businesses. Included as a top LinkedIn business page of 2014. source ) Creates high energy snaps aligned with its brand and audience. Another good use of Google+ is for community management.

Social Media Marketing 112

Social Media Marketing User-Generated Marketing Marketers 112

Hubspot Marketing

JUNE 14, 2023

Red represents excitement, passion, and energy, while white represents purity and simplicity. They also suggest interviewing brand managers for valuable insight into the color-choosing process. For instance, in 2014, Airbnb updated its brand colors and font. For example, let’s look at Coca-Cola. Image source 2.

Branding 136

Branding Food Finance Fashion 136

Duct Tape Marketing

APRIL 5, 2017

And that’s something that — it’s just sitting there and I don’t — I’m not necessarily sure why we do it, it feels like it’s when we default back to activities based marketing, so not thinking about what are ways we could save time and energy but there’s so much content that we could continue to use.

Whitepaper 35

Whitepaper Manufacturing Fashion Content Marketing 35

Marketing Insider Group

AUGUST 7, 2020

GE: Why Waste Energy On Wastewater? This one explains the ins and outs of how wastewater can actually benefit humans to reduce our energy consumption. This checklist infographic from JUSTWORKS has all the information managers need to create a warm welcome for their new hires. GE – Renewable Energy Sources.

Content Marketing 144

Content Marketing Energy Education Marketing 144

Econsultancy

DECEMBER 13, 2021

since the survey first began in 2014. However, Facebook has managed to retain a few million more DAUs in this region than those recorded before the pandemic hit (305 million in Q1 2020). This suggests consumers are becoming ever more accustomed to managing their household bills and energy usage via online platforms.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Buffer Marketing

AUGUST 29, 2024

As the solo founder of a content marketing agency (and one who has a chronic illness at that), I appreciate any tool that can help me overcome limited time and energy — plus help me streamline my workflows. Share some data points on the growth and expansion of [your industry] from 2014 to 2024.

Content Marketing 115

Content Marketing Energy Fashion User-Generated 115

Hubspot Marketing

JULY 19, 2023

While failure can help you understand where your true passion lies, and where you should focus your energy moving forward, imagination is what will allow you to empathize with other people so you can use your influence to do good. “We The biggest adventure you can ever take is to live the life of your dreams."

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Health Promotion Energy Entertainment 145

DirectMail2.0

OCTOBER 23, 2024

Eric Vessels, CXO at Taktiful Kasey Cotulla, Owner/President at Delta Print Group Peter Schaefer, Partner at New Direction Partners Transcript: 0:00 welcome everybody thank you for coming to our webinar um you know a bunch of us 0:06 are in different places and have things that have distracting us I’ll tell you for me I’m at the 0:12 mtac (..)

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Non-Profit Direct Mail Price Finance 59

Search Engine Land

MARCH 8, 2023

Video: Fili Wiese, an SEO that used to work in Google search quality 2020: A number of topics were discussed, including managing Google penalties, how Google penalizes websites, the disavow link tool and nofollow link attribute. Bad Merchant?

Search Marketers 89

Search Marketers Energy SEO Marketing 89