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Are marketers trusting AI too much? How to avoid the strategic pitfall

Martech

ChatGPT, Claude, Co-pilot and even Google offer an AI search version available to most users. Dig deeper: Googles search market share falls below 90% for first time since 2015 How AI tools are changing user behavior The new capabilities and changing user behaviors create a potential warning about the risk of relying on AI.

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3 Ways To Improve Any Ad in Minutes

Hubspot Marketing

Back in 2015, I worked for a medium-sized British software company. My job was to increase the number of leads we generated from our Facebook, Twitter, and LinkedIn accounts. This is due to the generation effect. To help, I was handed around £5,000 and asked to create a few click-worthy Facebook ads. And thus more effective.

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How to Start Using Video in Your Marketing

Hubspot Marketing

You can also pair this method with AI by asking tools like ChatGPT to generate video ideas for you within your niche. Most of the videos I listed below are fairly easy to create, but if you want to generate videos even more easily, check out HubSpot's Clip Creator. What video content is most popular?

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Grammys 2025 predictions, according to social media

Hootsuite

— @muumuse.com on Bluesky (@MuuMuse) November 8, 2024 While Carpenters first studio album was released in 2015, the Grammys ruled that 2024s Short n Sweet was her breakthrough album, making her eligible to compete for Best New Artist. Post Malone) and Beyoncs Texas Hold Em generated significant buzz in early 2024.

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AI agents for marketing — I talked to experts about the benefits

Hubspot Marketing

Of course, the most famous part of our promised 2015 was the Mattel Hoverboard. Most people hear AI and think of a generative AI tool like ChatGPT or DALL-E. Modern AI models are trained to analyze user behavior in real time and even adjust your content. And, of course, to do so with tighter marketing budgets and timelines.

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How to learn social media marketing: 33 resources for beginners

Hubspot Marketing

This comprehensive ebook breaks down proven strategies to boost brand awareness, generate engagement, and drive growth through YouTube video content. The same is true for social media users. Editor's note: This post was originally published in March 2015 and has been updated for comprehensiveness. Provide value.

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This AI prompt can transform you into an elite marketer in any field, here’s how

Hubspot Marketing

Here’s what ChatGPT generated: The importance of “topic clusters,” citing HubSpot, with the lesson, “build depth-first content silos to signal topical expertise to Google.” Task: When the user gives you any kind of marketing discipline (e.g., Sources Use examples, operators, or results from trusted sources post-2015 (e.g.,

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