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5 Human Resource Management Functions Every HR Manager Needs to Know

Hubspot Marketing

Just as there are professionals who specialize in managing products and services, there’s also a need for human resource management. What is human resource management? 5 Main Functions of Human Resource Management. Performance Management. 5 Main Functions of Human Resource Management. Performance Management.

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SAP to launch loyalty management solution for retailers

Martech

A new loyalty management solution aimed at retailers and CPG brands will be released by SAP in the second half of 2025. Loyalty management key features. Loyalty management across multiple brands and loyalty programs shared with partners (across regions and markets). The news came at the NRF event in New York this week.

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9 Best TikTok Bots – Go Viral Quickly (Fast & Real)

Jeff Bullas

Once you have set it up, a team of experts will manage their specialist TikTok bots to grow your account for you, all you have to do is know your target market and pass this information onto your dedicated account manager and they’ll do the rest. You have the ability to manage the account and the onus is on you for keeping it secure.

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The complete crisis management guide for marketing leaders

Sprout Social

While we hope any crisis management plan will remain in storage and never used—preparation is key. This comprehensive guide to crisis management will provide you with actionable tips on how to build a strategy to respond to any crisis efficiently and keep customers informed. Table of contents What is crisis management?

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

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How to manage email addresses in a customer data platform

Martech

Let’s say I worked for CompanyX in 2020, and my email address at that time was gkrehbiel@companyx.com. Now — assuming I used my home address, which stayed the same from 2020 to 2022 — you have the possibility of merging my CompanyX record with my CompanyA record. Now you can target me on the web as a webinar attendee.

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How to manage SEO campaigns during economic downturns

Search Engine Land

This article can help marketers manage SEO campaigns and show the value of their efforts despite a recession, during periods of market uncertainty, or during periods when external factors greatly change your target consumer’s behaviors. prior to 2020. They also affect the approach and resources allocated to marketing activities.

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