Duct Tape Marketing

JANUARY 29, 2025

How to Adapt, Thrive, and Stay Human in an AI-Driven World written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, we dive into the evolving world of marketing in 2025, where artificial intelligence (AI) is reshaping how businesses operate.

Automobile

SmartBrief - Marketing

JUNE 23, 2025

Planes, trains and automobiles: Connectivity on the move Car phones, technically, date back to 1946! It can be a handy way to market new offerings, a voluntary method of collecting data in a privacy-centric world and an edge over local or independent cafes that might be more stingy with bandwidth.

Automobile

Martech

MAY 24, 2022

If there ever were a golden word in marketing, it’d be evolution. As consumers access more advanced technology, old marketing strategies fail to impress them. This is why modern marketers need to adapt to the constantly changing media and technology landscape to appeal to customers. As of 2021, AR’s market size was $6.12

Automobile

Marketing Insider Group

JUNE 18, 2015

Content marketing can help. The Lincoln Motor Company, Land Rover and Cadillac are three automotive brands that have struggled in recent years with brand identity, and now are leveraging content marketing to transform their perception and engage new, desired audiences. Content marketing is a vital part of reaching younger audiences.

Automobile

Adobe Experience Cloud Blog

JANUARY 3, 2013

Rockefeller were a marketer today, there is no doubt that he would be finding success using marketing automation for lead scoring, lead management, lead nurturing, and so much more. So he decided to get into the oil refining business—and manage the crude oil once it was acquired. If a young John D.

Manufacturing

Adobe Experience Cloud Blog

SEPTEMBER 14, 2015

Traditionally an integral part of our economy and culture, car sales in once strong markets are in decline due to lack of consumer confidence and changes in the way people buy. These changes in the way people buy have affected the marketing landscape across the board, not just in automotive. Get Timely Data.

Automobile

Content Marketing Institute

OCTOBER 29, 2018

On the first of December, we will celebrate the 105 th anniversary of Henry Ford’s installation of the first moving assembly line for the mass production of automobiles. It was the new business model, not the assembly line, that enabled Henry to change the world and democratize the automobile. Robert_Rose Click To Tweet.

Content Marketing

Marketing Insider Group

JULY 28, 2011

Much of marketing today is all about using new technologies to drive better decisions, more effective campaigns and more efficient customer support. Technology is becoming critical for marketers to remaining competitive. . So how does a marketer decide which technologies to test and use to grow their business?

Automobile

Martech

MARCH 29, 2023

Almost lost in the excitement following Adobe’s generative AI announcements at last week’s Summit (Adobe Firefly and Sensei Gen AI) were a raft of other product updates, especially those surrounding B2B marketing, Adobe Real-Time CDP and Adobe Product Analytics. Summit audience on Tuesday, March 21, 2023, in Las Vegas.

Analytics

Martech

MAY 24, 2024

B2C marketing deals with consumer purchases, which means B2C marketers are targeting individuals or small groups of people who make purchase decisions. High-end consumer purchases, like automobiles and home improvement projects, will bear some resemblance to a B2B engagement because of their cost.

B2C

Martech

FEBRUARY 8, 2023

I imagine that most marketers have been feeling the same since that fateful day when OpenAI released ChatGPT and we went from imagining what AI could do to seeing what it will do, to and for our profession. I don’t think it will replace us marketers, strategists, planners or creatives in the immediate future. Here’s why.

Copywriting

Martech

JANUARY 5, 2022

I recently jumped from a B2C marketing department at Western Governors University (WGU) in the online higher education sector to a B2B marketing department at Zuora that provides subscription management software in the SaaS space. Further, B2B and B2C marketing share plenty of common aspects. The maestro perspective.

B2C

Hubspot Marketing

AUGUST 14, 2018

The saying "lead by example" is important in politics and leadership roles -- and it's also critical in marketing. Putting together a compelling case study is one of the most powerful strategies for showcasing your marketing skills and attracting future customers. Budweiser Influencer Marketing Case Study" by Anomaly.

Transform

Litmus

MARCH 8, 2023

This month, I’m sharing my thoughts on our Live Email Optimization virtual event, where Litmus’ Director of Email Marketing, Jaina Mistry along with our Email Marketing Specialist Carin Slater and Email Design and Production Specialist Hannah Tiner review five submitted emails by our courageous audience and offer feedback and praise.

Automobile

Neil Patel

APRIL 23, 2021

It’s coming, too, along with a host of exciting business and marketing opportunities. In so many ways, it is the future of marketing. Whatever marketing campaign you’re developing, the goal is to get your brand out there and help your target market see how they can’t live without your brand. Product Content Management.

Automobile

Content Marketing Institute

OCTOBER 29, 2018

Our aim is to highlight new, optimal internal business models for content marketing and use the innovations of the moving assembly line as a metaphor for that. On the first of December, we will note the 105 th anniversary of Henry Ford’s installation of the first moving assembly line for the mass production of automobiles.

Content Marketing

Rock Content

JULY 15, 2023

Undeniably, incorporating effective Digital Marketing strategies is a must for businesses aiming to succeed today. To help you with that part, we listed 6 great Digital Marketing examples to get inspiration and learn from. But what does that word really mean in a Digital Marketing context? We are sure you know that.

Digital Marketing

Martech

MARCH 23, 2022

There is also an opportunity for customers to reserve one of the new automobiles, backed by exclusive NFT perks and experiences. We’re looking at this as a way that digital is supporting our marketing efforts, where we want to attract the next generation of premium buyers,” said Meliza Humphrey, senior manager of Acura marketing. “In

Automobile

Hubspot Marketing

NOVEMBER 6, 2023

For the last few decades, this question has been on the lips of nearly every working person — from baristas in coffee shops to project managers in decacorn companies. For example, a social media manager can ask ChatGPT to whip up a social media strategy for the kind of company they work for (e.g., “Will AI steal my job?”

Law

Hubspot Marketing

MAY 27, 2024

At the time, the company offered 31 ice cream flavors cleverly marketed as “one for each day of the month.” What I like: Toyota’s logo manages to convey so much meaning with such simplicity. Since then, it has become a leading automobile manufacturer with one of the most recognizable logos worldwide.

Branding

Martech

SEPTEMBER 28, 2021

Buying marketing technology can be stressful. The traditional divide between IT and marketing silos — or IT and business teams more generally — is frequently lampooned by cartoonists and otherwise much joked about. Sometimes the marketing-IT divide gets overplayed. There’s a bad news/good news story here.

Automobile

Content Marketing Institute

AUGUST 27, 2018

While the Content Marketing Institute doesn’t have that Kardashian/soda brand relationship or actor/automobile manufacturer combo, we use influencers to create an e-book to market Content Marketing World. Take a look: The Ultimate Guide to Conquering Content Marketing from Content Marketing Institute.

Automobile

Calvyn Lee Blog

SEPTEMBER 22, 2022

account management). Top categories include fashion, accessories, sports equipment, home decoration, office supplies, automobile supplies food & beverage and raw materials. For 1688 accounts opened by individuals based outside of China, the verification process requires you to connect with a verified personal Alipay account.

Manufacturing

Martech

AUGUST 16, 2023

With today’s powerful marketing and sales platforms at our fingertips, there’s no excuse for falling short. Understanding modern customer experience expectations How we can use marketing technology not just to meet but exceed these sky-high expectations? And why shouldn’t they? It’s not just about making a sale.

Customer

Search Engine Land

FEBRUARY 3, 2023

Microsoft Bing adds automobile and car search features 2022: There were links to the MSN Autos marketplace in the knowledge panels for these car-related searches under “learn more” and “shop used cars” right above the car specifications. email, telephone number) that a user submitted on the website. Reduce Your Visitor’s Anxiety.

Search Marketers

Hubspot Marketing

AUGUST 16, 2017

Ever heard the marketing advice, "Sell the sizzle, not the steak"? The folks at Dollar Shave Club have made their way onto quite a few of our lists here on the blog, and it's safe to say that when it comes to marketing and advertising, this brand's team knows what it's doing. And nostalgia marketing like that can be a powerful tool.

Branding

Unbounce

MARCH 20, 2019

No matter how appealing it is—no matter how entertaining or even life-changing—most people won’t discover it without a robust marketing campaign. The first step in marketing your iPhone or Android app is finding the right channels to promote it. How to build app landing pages. Ahem, like this one.) Say what platforms you support.

Automobile

Duct Tape Marketing

DECEMBER 29, 2021

Why You Need To Humanize Your Brand written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Jacqueline Lieberman. In this episode of the Duct Tape Marketing Podcast , I interview Jacqueline Lieberman. 13:42] How often do you get the chance to go deeper than marketing? [14:58] Like this show?

Branding

Duct Tape Marketing

DECEMBER 26, 2022

Why Being Human Is Your Brand’s Biggest Asset written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Jacqueline Lieberman. In this Duct Tape Marketing Podcast episode, I interview Jacqueline Lieberman. 13:42] How often do you get the chance to go deeper than marketing? [14:58]

CMO

Bannerflow

SEPTEMBER 7, 2021

Car ad campaigns have always been some of the best examples of advertising and marketing. Tending to mix innovation, inspiration and emotion in an incredibly compelling way, the best car marketing campaigns have always captured the imagination, delighted viewers, and delivered results. The worst car ads ever made. Essential strategies.

Advertisers

Moz

DECEMBER 3, 2020

Posted by amandamilligan Your brand has probably used content marketing to generate awareness and engagement, but have you tried tangential content? I'm the Marketing Director at Fractl, an agency that helps brands build their organic growth. So if you work as car insurance, then automobiles or transportation even.

Automobile

Duct Tape Marketing

JUNE 29, 2022

What It Means To Humanize A Brand (And How To Do It Well) written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Jacqueline Lieberman. In this episode of the Duct Tape Marketing Podcast , I interview Jacqueline Lieberman. 13:42] How often do you get the chance to go deeper than marketing? [14:58]

Branding

Duct Tape Marketing

MARCH 12, 2019

Transcript of How Small Businesses Can Compete in the Online Marketplace written by John Jantsch read more at Duct Tape Marketing. John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Klaviyo. He is a senior manager of strategic alliances for Yahoo Small Business , so Dan, thanks for joining us.

Automobile

Rock Content

APRIL 25, 2024

Branding is part of the survival of any business on the market. The brand’s personality, its market, and its line of communication shape the slogan. Defining the brand message is a process that demands in-house, audience, and market analysis. Some other famous slogans are: Nike – Just do it.

Communications

Neil Patel

JUNE 3, 2021

Do you think you can attract customers to a new product using the same actions used for products that have been on the market for years? It is like a product journey, or to refer to a more well-known example in marketing, the customer journey. For example, when is the right moment to invest so a product explodes in the market?

Product Life Cycle

Hootsuite

FEBRUARY 13, 2023

pic.twitter.com/YCStUBaWSO — Archie Comics (@ArchieComics) January 12, 2023 BMW uses its BMW Classic account to highlight its history of beautiful automobiles. Have a plan Some clever copywriting can make TBT an integral part of your marketing plan. Stay on top of things, grow, and beat the competition.

Branding

Duct Tape Marketing

MAY 11, 2023

The Eight Steps For Creative Brilliance written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mark Shekter In this episode of the Duct Tape Marketing Podcast , I interview Mark Shekter. In a recent episode, Phil tested a thousand dollars on some marketing principles, some work, some don't.

Energy