Litmus

DECEMBER 27, 2021

Whether it’s using the right imagery, creating urgency, or guiding shopping decisions, achieving an exceptional brand experience separates your business from the competition and keeps satisfied shoppers coming back. By combining your CRM data with online behavior, you can craft a shopping experience tailor made for any audience or shopper.

Shoppers 109

Shoppers Fashion eCommerce CRM 109

Sprout Social

APRIL 8, 2025

A 2023 study also found that roughly one-third of luxury shoppers on Pinterest make more than US$100K annually. With more disposable income, Pinners can (and do) spend more than the average social shopper. On average, Pinterest shoppers spend twice as much per month as people on other social media platforms.

Shoppers 103

Shoppers Customer loyalty Analytics Branding 103

Litmus

JULY 20, 2022

There’s no magic solution for personalizing individual shopper or subscriber experiences. Want a quick solution for adding value to your communications? You can even break down that data more granularly by layering shopper data. Shoppers aren’t any different, and often welcome suggestions that are tailored to their interests.

Shoppers 94

Shoppers Retail Transform CRM 94

Martech

JULY 18, 2024

AI shoppers kill the ad industry : “Almost 3 in 4 consumers interviewed are convinced that AI has the potential to render the entire advertising industry obsolete.” They use psychometric research, data insights, generative AI and omnichannel analytics to help organizations tailor their communications.

Shoppers 116

Shoppers Advertisers Advertising Health 116

Sales Force: CMO

AUGUST 10, 2022

Despite this, only 32% of retail executives say they can turn profile information, purchase history, and service interactions into tailored experiences that make shoppers feel like VIPs. Make the holidays happier for shoppers. During the holidays, shoppers’ patience tends to wear thin. Get the guide.

Shoppers 98

Shoppers Gen Z Retail Millennials 98

Customers.ai

OCTOBER 21, 2024

This allows you to send the right message to the right customer at the right time, whether they’re a first-time buyer or a loyal repeat shopper. How to Trigger Flows to Repeat Shoppers For businesses looking to target their repeat shoppers, triggering automated flows can be a powerful way to engage and drive repeat purchases.

Shoppers 74

Shoppers Shipping Analytics User-Generated 74

Marketing Insider Group

JULY 24, 2024

4) SEO Performance Over 50% of online shoppers use Google to discover new products or brands. 5) Email Marketing Email marketing plays a crucial role in content strategy, allowing direct communication with your audience and driving engagement.

Content Marketing 118

Content Marketing Marketing Marketers Customer Acquisition 118

Martech

JANUARY 16, 2025

These guides provide shoppers with valuable insights at different stages of their journey. parcelLab launched pL Copilot, an AI assistant that helps teams optimize customer communications and identify areas for improvement in operations. Athos Commerce offers AI-driven search, personalization and merchandising capabilities.

Non-Profit 116

Non-Profit Direct Mail eCommerce User-Generated 116

Set Up

JANUARY 21, 2025

While our previous blogs recapping the Marketing Relationship Survey highlight key communication tactics and needs to sustain and improve the Agency-Client relationships, today were simply asking: What kind of work is getting noticed and needed by Clients, and what should Agencies prioritize?

Shopper Market 59

Shopper Market PR Shoppers Transform 59

Customers.ai

JANUARY 3, 2025

81% of shoppers research online before making a purchase. Digital-First Behavior : According to Think with Google, 53% of shoppers research online before making any purchase decision. They optimize all product pages with similar content to keep shoppers engaged. And its a must! How did you hear about us?

Customer 89

Customer eCommerce Shipping Customer Journey 89

Vertical Response

SEPTEMBER 8, 2024

Clear and Direct Language Being direct in email communication prevents miscommunication and improves performance. Email templates should communicate discounts clearly and concisely. Shoppers often seek out social proof as they want factual evidence about the brand’s effectiveness before making a purchase.

Email Marketing 105

Email Marketing Marketing Marketers User-Generated 105

Vertical Response

JULY 7, 2024

Seventy percent of shoppers turn to Instagram for their next purchase, leveraging the platform’s shoppable posts and Reels. WhatsApp – Personalized Brand Communication WhatsApp is a titan in the realm of personalized brand communication, with over 2.78 Instagram is also a powerhouse for shopping and e-commerce.

Gen Z 101

Gen Z Branding User-Generated Influencer Marketing 101

Sprout Social

JULY 28, 2020

As customers navigate this new normal, shoppers will continue to reach out on social with questions and concerns. Health and safety are shoppers’ top concerns. The number of shoppers allowed in stores at any given time. Reserved shopping hours for the elderly and immunocompromised customers.

Marketing Strategy 145

Marketing Strategy Shoppers Retail Health 145

Customers.ai

JANUARY 2, 2025

Browse Abandonment Emails : Re-engage window shoppers who clicked around but didnt take the plunge. Why It Works : Its a way to remind shoppers of what caught their eye without coming off as overly salesy. This strategy also streamlines communication, automates workflows, and allows marketers to scale personalization efforts.

Email Marketing 81

Email Marketing eCommerce Shoppers Marketing 81

Hubspot Marketing

MAY 9, 2025

In summer of 2024, retailer Forever 21 had to respond to outrage from consumers over what they felt was a substandard experience for shoppers with larger body types. To be even more effective, dont just limit it to how your brand communicates and through your visuals;infuse it into every part of your brand.

Market Trends 104

Market Trends Marketing Mix Key Performance Indicator Marketing 104

Customers.ai

NOVEMBER 25, 2024

For example, if reducing cart abandonment is your top priority, look for tools with session replay or heatmap functionality to pinpoint where shoppers drop off. Standout Features: Customizable alert settings Integration with communication tools Real-time data processing Pricing: Part of Customers.ai’s platform; contact for details.

eCommerce 89

eCommerce Price Customer Journey CRM 89

Litmus

JUNE 12, 2025

This suggests many retailers could improve engagement and reduce churn by simply sending fewer, more thoughtfully timed messages, rather than bombarding subscribers with daily communications. This trend is even more pronounced among younger shoppers. 38% were either ‘somewhat less likely to trust’ or ‘much less likely to trust.’

Gen Z 65

Gen Z Customer Millennials Retail 65

Set Up

JANUARY 30, 2025

Do you need help with branding, social media, content creation, shopper marketing, or something else? According to the 2024 survey, branding/identity and social media are top priorities for most Clients, with shopper marketing growing in importance. Chemistry also remains critical in the selection and retention process.

Shopper Market 59

Shopper Market Shoppers Marketing Communications 59

Litmus

OCTOBER 17, 2024

Turn satisfied customers into brand advocates by keeping the two-way communication alive through email. “50 shoppers are checking this out!”). Litmus Email Analytics → A/B testing will help you refine your messaging and identify the emails that convert best, ensuring that your communications remain relevant and effective.

Email Marketing 110

Email Marketing Customer Journey Customer loyalty eCommerce 110

Unbounce

NOVEMBER 7, 2019

Effective ecommerce landing pages aren’t just about big logos and shiny product photos—they’re about giving shoppers the information, direction, and experience they need to smash that “Buy Now” button. A lot of shoppers skim or skip over the content you write, and they usually end up missing those key product details.

eCommerce 145

eCommerce Shoppers Shipping Manufacturing 145

Hubspot Marketing

APRIL 25, 2019

Before you build an Amazon marketing strategy, you must ensure your Amazon product pages are ready to receive new shoppers. Ultimately, your title should match the words shoppers use to discover your product and educate them on your product before they get to your page. ????HubSpot Product Images. Amazon SEO.

Marketing Strategy 145

Marketing Strategy Shoppers Affiliate Marketing Price 145

Martech

DECEMBER 15, 2021

While geofencing looks like a great way to reach out to shoppers, there is a challenge in striking the right balance. Brands should not be spying on shoppers, looking to badger them to buy something. It also requires good judgment by the marketer as to when is best to reach out to that shopper. Geofencing for convenience.

Customer 121

Customer Shoppers User-Generated Retail 121

Vertical Response

AUGUST 19, 2024

A key goal of guerrilla marketing is to build a relationship with customers through personal communication and surprises. SPAR Slovenia’s campaign used an interactive display to analyze shoppers’ clothing and suggest music based on their style, engaging customers in a unique way.

Advertisers 84

Advertisers Advertising Buzz Marketing Marketing 84

Martech

NOVEMBER 15, 2023

Black Friday continues to be relevant for shoppers Significant promotional periods earlier in the year have influenced gift-shoppers. How are holiday shoppers processing this change in the calendar? Also, don’t forget about the post-holiday season and where shoppers discuss their #hauls. A survey of U.S.

Shoppers 121

Shoppers eCommerce Shipping Retail 121

Hootsuite

FEBRUARY 10, 2025

Its a handy way for marketers to remind shoppers to come back and buy all those items they look at and leave in various shopping carts across the web. You can set up this secure server-to-server communication through an easy-to-use solution in your Hootsuite dashboard. Source: @kitseyecare This is called retargeting.

Social Media Marketing 98

Social Media Marketing Law Shoppers Advertisers 98

Hootsuite

JULY 27, 2022

The film Lost in Translation is not only a cult favorite from 2003, but it is also a very real experience that retailers want to avoid when communicating with customers at all costs. A multilingual chatbot provides online shoppers with live chat and automated support in their preferred language. What is a multilingual chatbot?

Customer 118

Customer Shoppers eCommerce Retail 118

Sprout Social

FEBRUARY 24, 2022

Beyond direct purchasing, activities associated with mobile commerce also include: engaging with mobile ads, communicating with sales reps via smartphone and researching brands on a mobile device. Keep in mind that these sales aren’t solely the result of allowing shoppers to make smartphone purchases.

Shoppers 137

Shoppers Retail eCommerce Shipping 137

Martech

OCTOBER 11, 2024

Autonomous vehicles that process sensor data and make driving decisions in real-time using onboard computers without relying on constant communication with external systems. Build trust by communicating openly about your data practices and ensuring your data usage complies with regulations like GDPR or CCPA.

Customer loyalty 72

Customer loyalty Retail Finance Shoppers 72

Martech

DECEMBER 28, 2022

In 2023, we’ll see more retailers adopt technology that powers checkout on any digital and physical channel to meet shoppers where they are most engaged,” said Jay Myers, cofounder of Bold Commerce. “As The problem is that brands aren’t sending the right messages and it’s causing shoppers to unsubscribe.”.

Transform 123

Transform eCommerce Shoppers Retail 123

Hootsuite

FEBRUARY 9, 2023

Give customers the option of communicating in their preferred language and watch them engage. Sales potential: 72% of shoppers are more likely to buy a product when offered in their preferred language. Source: Heyday AI can observe your shoppers’ browsing behavior, then offer similar products it thinks your shopper might like.

Customer 118

Customer Shoppers Shipping Communications 118

Marketing Insider Group

DECEMBER 9, 2024

Communicate your new goals prominently on your website, perhaps on your about us page or using a dedicated sustainability page. One example might be to offer a discount to shoppers who bring their reusable bags to a store. Once your goals are set, relay this information to your consumers.

Shoppers 52

Shoppers Manufacturing PR Marketing 52

Sprout Social

MAY 29, 2025

User-generated content (UGC) influences 90% of shoppers buying choices Results from a TurnTo study reveal that UGC outperforms search engines. The undeniable influence of social content on consumer spending underscores social media’s impact. The competition isn’t even close.

Gen Z 82

Gen Z Social Media Marketing Transform Marketing 82

Lynton Web

MARCH 4, 2025

Some shoppers abandon due to price sensitivity, others because they are distracted, and some simply forget. Here are the key components: Timing and Frequency of Communications The timing of your recovery emails can make or break your campaign. The one-size-fits-all approach doesnt address these nuances, leading to low recovery rates.

Shipping 52

Shipping Non-Profit Shoppers Transform 52

Neil Patel

DECEMBER 22, 2020

However, you still have to deal with finding the right influencers, managing communications, making sure influencers create the posts you pay them for, and tracking campaign efficacy. Even if you can grab shoppers’ attention, you also have to keep that attention if you want to drive conversions.

Influencer Marketing 142

Influencer Marketing Branding Shoppers Retail 142

Buffer Marketing

OCTOBER 28, 2024

Email and SMS marketing can help you nurture leads, maintain existing customer relationships, and drive conversions through personalized, direct communication. Advanced segmentation and automation features let you send emails, SMS messages — and now push notifications — based on shopper behavior.

Digital Marketing 105

Digital Marketing Price User-Generated Affiliate Marketing 105

Martech

JANUARY 15, 2024

Salesforce is launching new data and AI-powered tools for retail marketers, retail merchandisers and shoppers. Using natural language prompts for segment creation is simple, as Wilder put it, “communicating with software in the language we all know.” New for retail mechandisers and shoppers. Segment creation.

Retail 116

Retail Shoppers Customer Acquisition eCommerce 116

Sprout Social

JUNE 2, 2021

For most businesses and customers, social media is becoming their primary communication channel and a catalyst for building relationships with one another. MOO: When we think about the ways we interact with businesses, the communication methods available to us are all over the map. The customer experience is extremely disjointed.

Customer 143

Customer Transform Shoppers Customer loyalty 143