Unbounce

JULY 19, 2022

Affiliate marketing refers to an affiliate or third party promoting a merchant’s products or services for commission rates that serve as additional revenue. Online retail might come to mind when you think of ecommerce affiliate marketing and, as expected, several ecommerce stores and tools utilize this strategy.

Affiliate Marketing 145

Affiliate Marketing eCommerce Retail Marketing 145

Hootsuite

MARCH 30, 2021

Social media and ecommerce are a match made in heaven. Marketers have been using social platforms to connect with ecommerce customers for a while now. In this article, we will go over all the ways you can use social media to market your ecommerce store. What is social media ecommerce marketing? or combine some (or all!)

eCommerce 145

eCommerce User-Generated Advertising Advertisers 145

Martech

JULY 29, 2024

This presents a huge change in point-of-view that greatly benefits marketers who work closely with activation points for customer data (throughout all channels) and not only at the top-of-funnel activities (such as promotions, advertising, lead generation, etc.). When is it updated (cadence)?

Marketing 120

Marketing Marketers eCommerce Communications 120

Hubspot Marketing

OCTOBER 14, 2020

Now, Facebook is a great place to advertise your business and interact with prospective and current customers. Below, let's discuss how you can use Facebook to promote your business. This will include what type of business you run whether you run a B2B business, a local business, or an ecommerce site. Promote events.

Promotion 145

Promotion eCommerce Social Media Marketing Management 145

AWeber

MAY 3, 2022

But to get there, you may need to revaluate the ecommerce marketing strategies available to you. The industry is constantly evolving which means you need dynamic ecommerce marketing ideas to ensure that you always achieve the best ROI (return on investment) on your ecommerce marketing campaigns. Use SEO for ecommerce.

eCommerce 128

eCommerce Marketing Strategy Social Media Marketing User-Generated 128

Hubspot Marketing

NOVEMBER 1, 2024

D2C Marketing Strategy D2C Marketing Tips D2C Ecommerce Tips B2C vs D2C Marketing If you’re anything like me, D2C marketing probably sounds a lot like business-to-consumer (B2C) marketing. Many D2C brands are digital or ecommerce -focused, so they thrived in this climate. Table of Contents What is D2C marketing? Take Peloton , for one.)

Manufacturing 124

Manufacturing B2C Non-Profit eCommerce 124

Sprout Social

AUGUST 18, 2022

To answer this, we reviewed Twitter’s latest ecommerce features and looked to brands mastering them. This guide will cover: Twitter ecommerce features you need to know. 4 tips for getting started with Twitter ecommerce. Twitter ecommerce features you need to know. Twitter ecommerce features you need to know.

eCommerce 137

eCommerce Shoppers Shipping User-Generated 137

AWeber

JUNE 18, 2025

💼 Meet Sellvia Sellvia is an all-in-one ecommerce platform designed to help entrepreneurs start and grow their online businesses. From building a storefront to handling payments, logistics, and marketing—Sellvia gives users everything they need to succeed.

Logistics 88

Logistics eCommerce User-Generated Education 88

Welcome Software

FEBRUARY 20, 2025

Trust: If your site's missing dependable product info or real-time inventory and exact pricing data, your customers will probably stick with the tried-and-tested routes of verifying orders before placing them. Better customer retention You know what's cool about running a B2B business on an ecommerce platform?

eCommerce 52

eCommerce Manufacturing Shoppers Shipping 52

Hubspot Marketing

JANUARY 8, 2025

The first place a potential customer may hear about your brand could be from your social media, a passing ad, or even a friends recommendation. Clear call-to-action (CTA): Prominently placed CTA buttons that guide visitors toward taking the next step, such as Sign Up for Free, Start Your Trial, or Request a Demo. Easy, right?

Price 104

Price User-Generated Finance eCommerce 104

Hubspot Marketing

NOVEMBER 4, 2024

When you work with creators, they can easily tag the products they’re promoting in posts or Reels and send traffic directly to the brand’s Shop page to take action. Our research uncovered that Instagram Shopping was the sole ecommerce platform for many brands. Can Instagram Shopping be your only sales channel?

Product 110

Product User-Generated eCommerce Shipping 110

Hootsuite

OCTOBER 19, 2022

If you’ve got a product or service to sell, you need to start thinking about your TikTok ecommerce strategy. In case you haven’t noticed, TikTok is no longer just a place to learn trending dances or keep up with Gen Z. It’s too early to tell, but we know for sure that this is one place you should be if you’ve got something to sell.

eCommerce 120

eCommerce Gen Z User-Generated Retail 120

Martech

JANUARY 29, 2025

Advocate , promoting the brand through word-of-mouth and reviews. Offer limited advocacy , rarely promoting the brand unless theres an issue. Impact operations , placing a strain on customer service due to high transaction volumes while providing little strategic feedback.

Customer 109

Customer Price Customer Acquisition Customer loyalty 109

Martech

JUNE 11, 2025

Solid research supports this approach: The Harvard Business Review Ecommerce Report (thanks to Coveo for the share!) The brands succeeding today are building pipeline by leading with education, thought leadership and community — not just product promotion.

Branding 110

Branding Education Thought Leadership User-Generated 110

Hootsuite

SEPTEMBER 7, 2022

Fortunately, you’ve got time to plan for success with a Black Friday eCommerce strategy— and we have all the tips you need below! What is a Black Friday eCommerce strategy? Customers expect deals and promotions from their favorite retailers. You’ll want to prepare with a solid Black Friday eCommerce strategy.

eCommerce 122

eCommerce Shoppers Retail Fashion 122

Neil Patel

APRIL 23, 2021

Posts allow brands to create and promote product-related content, directly linking to specific product listings. Why You Should Use Amazon Posts to Promote Your Products. When your brand promotes its content on Amazon, you don’t have to ask shoppers to follow you to another site. All your posts will appear on your brand’s feed.

Promotion 145

Promotion Product Shoppers Fashion 145

Scoop.it!

OCTOBER 31, 2024

When running a professional services business, this approach will have to differ from the run-of-the-mill posts utilized by ecommerce brands. One common mistake many marketers make is not paying attention to user needs and preferences when placing CTA buttons in their content.

Marketing Strategy 117

Marketing Strategy Content Marketing Branding Marketing 117

Customers.ai

DECEMBER 12, 2023

For ecommerce retailers, this opens up a huge opportunity. But to capitalize on this exponential growth, ecommerce stores must be optimized and they must be agile. From ecommerce platforms to cart abandonment solutions and brand advocacy platforms, we have named some of the best of the best when it comes to ecommerce.

eCommerce 107

eCommerce PR User-Generated Marketing 107

Neil Patel

OCTOBER 14, 2020

Organic and promoted videos serve multiple purposes for consumers in their increasingly multi-channel B2C journey. So as online sellers, these should become your go-to places for running promoted video content. But how do you use promoted videos from paid campaigns that translate to tangible results for your e-commerce store?

Promotion 145

Promotion Shoppers User-Generated B2C 145

Customers.ai

DECEMBER 4, 2024

Leverage Your Website as a Growth Machine Your website isn’t just a place for visitors to browse—it’s your email list’s secret weapon. They use sticky signup bars to promote exclusive design tips, templates, and tutorials, ensuring that the value is clear. Bonus : Highlight these stories so they’re always accessible. The result?

CRM 87

CRM Real Estate Non-Profit eCommerce 87

Businesses Grow

JANUARY 17, 2024

Low prices have always had a place in the value shopper’s heart, but there is something more going on here. Shein and the eCommerce revolution Shein is offering basement-level prices — think $3 for a bikini — and yet seems to be pulling off fast deliveries, respectable quality, and responsive customer service.

eCommerce 116

eCommerce Fashion Shoppers Retail 116

Hubspot Marketing

APRIL 8, 2025

Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. Ecommerce & Retail, Education, Marketing & Advertising, and Finance & Investing rounded out the top seven. More importantly, the best reviews are organic and not overly promotional. Other no-nos?

Gen Z 101

Gen Z Copywriting Real Estate Marketing 101

Scoop.it!

NOVEMBER 16, 2023

If you want to unlock your eCommerce business’ full potential, boost customer engagement, and drive more sales, it’s time to create interactive content. Keep reading to discover five interactive content ideas for your eCommerce business: Interactive Product Tours Interactive product tours are game-changers.

eCommerce 114

eCommerce Transform User-Generated Shoppers 114

Hootsuite

MARCH 21, 2025

Instagram Shopping is a feature that allows eCommerce brands of any size to create a shareable, shoppable catalog of their products right on Instagram. For most brands, ecommerce should not be the primary focus of your Instagram account. Option B: Integrate an Ecommerce Database 1. Once youre done, click Add Product.

eCommerce 96

eCommerce User-Generated Shoppers Entertainment 96

Hubspot Marketing

APRIL 8, 2025

Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. Ecommerce & Retail, Education, Marketing & Advertising, and Finance & Investing rounded out the top seven. More importantly, the best reviews are organic and not overly promotional. Other no-nos?

Gen Z 102

Gen Z Copywriting Real Estate Marketing 102

Backlinko

JUNE 4, 2024

Ecommerce marketing is the process of making potential customers aware of your online store and generating sales. When you implement the right ecommerce marketing strategy, you can make a big impact on your business’s performance. It can help you connect with customers while promoting your products. Take goPure, for example.

eCommerce 110

eCommerce Shoppers User-Generated Marketing 110

Orbit Media Studios

JANUARY 8, 2025

In a split second, they answer the question Am I in the right place? Heres how Jay Acunzo uses logos to promote his newsletter. And reviews arent just for ecommerce. So put trust seals all over the place. Great Places to Work award goes on your careers page. Letting the visitor know how well you do it.

Copywriting 109

Copywriting Transform SEO Place 109

Martech

JULY 24, 2024

Think beyond national boundaries: Paris sponsors are The brand sponsorship landscape is drastically different from the 2020 Tokyo Games (which took place in 2021 because of COVID-19). They may be buying gear, there’s a big ecommerce component to this. For that Olympics, 86% of the sponsors were Japanese brands.

Gen Z 117

Gen Z Fashion Entertainment Marketing 117

Hootsuite

OCTOBER 18, 2022

Using the best Shopify apps in your ecommerce store can help you take your shop from basic to bada**. The 15 best Shopify apps for your ecommerce store. It’s a dream, really, for anyone looking to start an ecommerce shop. If you’ve been in the ecommerce space for a while, you likely started selling on Etsy. Pricing: Free.

eCommerce 129

eCommerce Price Shoppers Shipping 129

Search Engine Land

NOVEMBER 13, 2023

For example, both ad platforms: Include algorithm-based campaigns that are heavily promoted by each platform: Advantage+ (Meta) and Performance Max (Google). A 7-point ecommerce framework for Facebook and Instagram When they’re set up and managed correctly, ecommerce campaigns on Meta can print money for products with market fit.

eCommerce 103

eCommerce User-Generated Advertising Advertisers 103

Customers.ai

DECEMBER 24, 2024

Remarketing tools let you run campaigns across Meta, Google Ads, TikTok, and more, all from one place. Why its essential : Whether youre promoting a regional sale or a local store, geotargeting ensures your ads resonate with the audience theyre designed for. Get Better Data to Optimize Campaigns Remarketing tools dont just retarget.

eCommerce 72

eCommerce Price User-Generated CRM 72

Litmus

SEPTEMBER 25, 2024

Many marketers find lifecycle emails more complex to strategize and measure compared to simpler, one-off promotional emails. This is where you keep things fresh and remind them why they stuck around in the first place. Metrics to watch: Net Promoter Score (NPS), referral rate, user-generated content volume, social media mentions 8.

Management 99

Management Marketing Marketers CRM 99

CXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. Conversely, a high-end fashion ecommerce store runs Facebook Ads. How to calculate ecommerce customer acquisition cost.

Customer Acquisition 107

Customer Acquisition eCommerce Customer Retail 107

Hootsuite

JULY 21, 2022

If you use an ecommerce platform like Shopify, they usually make it easy to find these numbers. You can use them to calculate and track your marketing ROI benchmarks in one place. Next, all you need to do is show your boss and wait for that promotion! All your social media analytics in one place. Try it free today.

Promotion 126

Promotion Finance Analytics User-Generated 126

Litmus

JANUARY 23, 2024

Where to find great brands to subscribe to in the first place? Here are a few places Litmus’ own email team gets their inspiration from: 1. Unlike the retail industry, it’s not like an email promoting an ESP is going to naturally land in my personal inbox. You never know what email could inspire your next great email.

Place 102

Place Pharmaceutical Retail Email Marketing 102

Sprout Social

APRIL 28, 2025

Reddit is a popular place for real information. Because of this, they’re invested in authentic discussions and are skeptical of promotional language and overt marketing. Post about new features or services in places like r/AMA or host an AMA on a niche subreddit. The other way is through search engines.

Branding 80

Branding Gen Z Pharmaceutical Health 80

Customers.ai

JANUARY 2, 2025

In this playbook, were breaking it all down – the must-have triggers for ecommerce, how to build email workflows that actually convert, and the tools to make it all happen. For ecommerce brands, the possibilities are endless. Abandoned Cart Emails In our opinion, this ones the MVP of ecommerce emails. Lets do it.

Email Marketing 81

Email Marketing eCommerce Shoppers Marketing 81