Martech

JANUARY 7, 2025

Were still in (very) early days for LLM (large language model) search, but fast-increasing user adoption is helping us draw insights on effective tactics for brands to deploy to appear in results on platforms like Perplexity , ChatGPT search , Gemini, and more. User intent matching. Semantic SEO. Technical SEO.

SEO 112

SEO Logistics User-Generated Finance 112

Martech

AUGUST 19, 2024

Referrals from Google search queries produce less than half of our traffic, and based on our analysis, AI-generated answers are being served on roughly 15% of searches across our categories, with the highest frequency in Health, Technology, and Finance. ZD earnings call You don’t need to be signed in. Why we care.

Finance 109

Finance User-Generated Health SEO 109

Backlinko

OCTOBER 21, 2024

The patent describes measuring “additional information that is included in the document beyond the information contained in documents that were previously viewed by the user.” It runs a test to see how users engage with this new information. It runs a test to see how users engage with this new information.

SEO 105

SEO Finance User-Generated Food 105

Martech

APRIL 3, 2025

Misalignment between conversion event tracking and actual revenue generation leads to wasted resources and poor marketing ROI. While brand awareness is the essential first step for users on their path to purchase, considering top-of-funnel behavior as conversions is a flawed practice. Where is the disconnect? Processing.

User-Generated 110

User-Generated Customer Journey Finance CRM 110

Jeff Bullas

FEBRUARY 23, 2023

Tip: Jeff uses BuzzSumo to generate content ideas, create high-performing content, monitor its performance, and identify influencers. A List Apart Niche : Internet Amount : $200 Payment Method : Unspecified They accept articles about coding, design, content strategy , user experience and basically internet industry/business.

Copywriting 360

Copywriting Finance Health User-Generated 360

Hubspot Marketing

JUNE 6, 2025

Since LLMs can produce hallucinations (nonexistent or nonsensical items) and around 60% of queries generate inaccurate answers , the work of human editors and fact-checkers has always been crucial. Generating reports with clear citations from various sources is bound to help users in a wide range of research-heavy roles.

Content Marketing 97

Content Marketing User-Generated Finance Marketers 97

Jeff Bullas

JUNE 18, 2025

But in this noisy world of ChatGPT-generated thought soup, a few voices still manage to cut through. He has also scaled products to 8 Million+ users and built the world’s biggest AI newsletter with 1 Million+ readers. Enterprise AI Automation – Legal, finance, and HR automation—unsexy but incredibly valuable. They teach.

Transform 204

Transform Education Health Thought Leadership 204

Search Engine Land

AUGUST 15, 2024

Referrals from Google search queries produce less than half of our traffic, and based on our analysis, AI-generated answers are being served on roughly 15% of searches across our categories, with the highest frequency in Health, Technology, and Finance. ” What Ziff Davis is saying. . Why we care.

Finance 92

Finance Health User-Generated SEO 92

Martech

DECEMBER 11, 2024

Dig deeper: AI transformation: How to prepare your marketing team Data scientists: The insight generators within AI integration Data scientists turn raw data into valuable insights. In regulated industries like finance and healthcare, their role is critical to maintaining compliance and setting guidelines for responsible AI use.

Transform 110

Transform Key Performance Indicator User-Generated Communications 110

Hootsuite

NOVEMBER 28, 2024

Case in point: Pinterest users spend twice as much time shopping every month as non-Pinners. Unlike paid social ads, Pinterest content seamlessly blends into user feeds, making it an effective tool for building brand awareness, driving traffic, and boosting conversions. ICYMI: Pinterest is more than a social network. The strategy?

Gen Z 119

Gen Z Affiliate Marketing Fashion Social Media Marketing 119

Hubspot Marketing

JANUARY 8, 2025

Features & benefits: A focused section that outlines the main features of the software and the specific benefits they deliver to users, often presented with icons or bullet points for clarity. Pricing & contact information: Users who may have questions or require further information can easily access support or contact details.

Price 101

Price User-Generated Finance eCommerce 101

Buffer Marketing

OCTOBER 29, 2024

As Instagram focuses more on diverse forms of content beyond images, understanding which post types generate the highest engagement becomes crucial. Engagement-heavy posts are more likely to appear at the top of your followers' feeds because Instagram wants to show users content they are most likely to interact with.

User-Generated 130

User-Generated Analytics Education Finance 130

Sprout Social

MAY 20, 2025

TikTok has a thriving niche community, known as FinTok, which features approachable micro- and macro-influencers who are offering younger generations free financial education in the form of bite-sized videos. FinTok is shaping how consumers and industry insiders think about finances, spending and saving.

Gen Z 77

Gen Z Finance User-Generated Influencer Marketing 77

Martech

JUNE 10, 2025

Brands face challenges connecting with their consumers as the digital landscape fragments, a situation exacerbated by AI evolution and user adoption. The stakes are higher in complex sales In high-consideration industries (healthcare, finance, insurance, etc.), Email: See terms. AI optimization.

Transform 84

Transform Customer Acquisition Finance User-Generated 84

Martech

JANUARY 27, 2025

It also involves creating a user experience that matches what search engines like Google want. Recurring maintenance plans allow you to establish a steady income stream that stabilizes your agencys finances and supports long-term growth. SEO pros know what makes websites successful SEO expertise goes beyond making a site rank higher.

Management 119

Management SEO Finance Energy 119

Exposure Ninja

AUGUST 12, 2024

Great B2B web design is about creating a website that looks nice and generates quality leads for your business. While many of the latest web design trends focus heavily on style, this approach often overlooks a critical aspect for B2B brands: lead generation. These will provide additional context and guide users towards conversion.

User-Generated 98

User-Generated Communications Finance B2C 98

Search Engine Land

JULY 25, 2024

Economic downturns create uncertainty and changes in user behavior that impact markets and forecasts. Dig deeper: SEO for user activation, retention and community How to keep your SEO efforts going during a downturn The general message is “do not reduce spending.” How they view their own finances. That’s great.

SEO 108

SEO Management Price Thought Leadership 108

Hubspot Marketing

OCTOBER 29, 2024

Growing at a rate of over 10% each year, B2B ecommerce will generate over $3 billion in sales by 2027. In my opinion, these companies showcase how to tailor content, landing pages, and user experience to a B2B buyer in an impactful way. They outline their solutions for healthcare, education, finance, and more.

eCommerce 121

eCommerce B2C Manufacturing Retail 121

Sprout Social

APRIL 15, 2025

But there isnt a built-in fan base for the finance sector, asserts Monzo Banks Head of Social, Richard Cook. Factor in cultural taboos about personal finances and strict industry regulations, and delivering a winning social media strategy can seem impossible. Like when we saw that our signup selfie video was generating social buzz.

Finance 77

Finance Law Education Entertainment 77

Lynton Web

JANUARY 2, 2025

For Enterprise users, the system employs AI-assisted scoring recommendations, analyzing your existing customer base to identify the most relevant criteria for your business. Enterprise users working with combined scores benefit from a more sophisticated A1-C3 classification system.

Transform 98

Transform Whitepaper CRM Price 98

Backlinko

JUNE 23, 2025

return for every dollar you invest in generative AI. Whether you’re building an SEO strategy , planning content, launching paid campaigns, researching competitors , or tracking how your brand shows up in AI-generated answers — Semrush has a solution for it. Specifically: How is your brand showing up in AI-generated answers across LLMs?

User-Generated 82

User-Generated Price Marketers Marketing 82

Backlinko

APRIL 7, 2025

According to Google, helpful content does the following: Provides trustworthy information backed by genuine expertise Delivers substantial value compared to competing results Demonstrates firsthand experience with the topic Creates a satisfying user experience Serves a purpose beyond just ranking in search Google uses a site-wide classifier.

User-Generated 106

User-Generated Health SEO Finance 106

Exposure Ninja

APRIL 25, 2025

These platforms are now acting as discovery engines summarising, referencing, and recommending content, products, services, or brands directly within AI-generated responses. With 400 million weekly users in February 2025 , it’s quickly becoming a go-to source for product and service recommendations. Take ChatGPT, for example.

Market Trends 80

Market Trends Content Marketing User-Generated Thought Leadership 80

Backlinko

MARCH 25, 2025

Monetization Potential (35% of Total Score) We evaluated earning potential by combining: Search volume relative to top niches (40% weight) Average cost-per-click rates (40% weight) User intent (20% weight)with commercial intent receiving higher scores Higher scores (more filled circles) indicate stronger monetization opportunities.

Real Estate 112

Real Estate Health Affiliate Marketing Non-Profit 112

Marketing Insider Group

MARCH 25, 2025

Advertisements that once dominated feeds now compete with user-generated content, personal recommendations, and influencer endorsements. While large accounts reach broad audiences, smaller influencers often generate stronger connections. These creators focus on specific topics such as fitness, beauty, travel, or finance.

Influencer Marketing 89

Influencer Marketing Fashion Promotion Marketers 89

Backlinko

MARCH 26, 2025

For example, insurance, healthcare, finance, and legal terms have some of the highest CPCs. Finance $3.50 Search Network typically delivers higher-intent traffic but at higher costs since users are actively searching for specific terms. instantly generate ad copy variations in secondsall you have to do is edit and refine.

Price 85

Price Finance Shipping Real Estate 85

Backlinko

MARCH 3, 2025

Further reading: How to Create an Effective SEO Strategy Generates Long-Term Leads While paid campaigns stop delivering the moment you pause them, organic traffic compounds over time. It’s about building assets that continue delivering value long after you create them. This can be a fast and easy way to recover lost organic traffic.

SEO 112

SEO User-Generated Analytics Finance 112

Neil Patel

JUNE 18, 2025

Blocking GPTBot restricts your content from being used in AI-generated responses, which can limit brand visibility in tools that now dominate early-stage discovery. Allowing GPTBot enables your brand to show up in ChatGPT answers, improving representation, authority, and trust at scale with around 800 million worldwide users per week.

User-Generated 75

User-Generated Law SEO Finance 75

Hootsuite

APRIL 9, 2025

With nearly 139 million Instagram Reels watched every minute and TikTok turning almost half its users into buyers, short videos arent just populartheyre powerful. TikTok and Pinterest are especially strong here, with younger users more likely to shop based on recommendations. of users into buyers in 2024. Source: Statista 6.

Gen Z 110

Gen Z Social Media Marketing Millennials User-Generated 110

Hubspot Marketing

JANUARY 16, 2025

With a few standard plugins, WordPress users can customize their dashboard to include a number of important scoring metrics. Please generate a score on a scale of 1-10 for each of the above key metrics, then evaluate and score each piece of content below. Source Scoring AI-generated content. Provide your data in a table.

Analytics 113

Analytics SEO Price User-Generated 113

Hubspot Marketing

MAY 21, 2025

The Cost of Large Language Models (LLMs) LLMs are trained on massive amounts of data (think billions of tokens) to understand and generate human-like language. Businesses can use LLMs across multiple departments to do things like: Answer user complaints through chatbots. Costs depend more on data quality and the number of users.

Price 86

Price User-Generated Law Analytics 86

Sprout Social

DECEMBER 30, 2024

Meanwhile, 84% of TikTok and 88% of Instagram Reels users are already watching Shorts. This feature allows users to filter and find short videos from platforms like YouTube Shorts, making your content even more discoverable. It helps users looking for answers on YouTube or search engines find your content. Written reviews?

Branding 83

Branding Transform Finance User-Generated 83

Hubspot Marketing

OCTOBER 28, 2024

If they spot any disturbing, recurring user behavior, it can send you an alert straight away. A great example is one of VWO’s free tools, i.e., their AI-powered heatmap generator. This meant lost opportunities because users wouldn’t scroll far enough to see them. “By This way, you can take action ASAP to address the problem.

Customer Acquisition 88

Customer Acquisition Price Customer Journey User-Generated 88

Customers.ai

NOVEMBER 25, 2024

Here’s a wild stat to kick things off: 91% of users won’t return to a website after a bad experience. Today’s platforms dive deeper, going beyond the metrics and uncovering the “why” behind user actions. Real-Time User Behavior Visualization Think of this as a live feed of your website in action. Tools like…visitor tracking?

eCommerce 89

eCommerce Price Customer Journey CRM 89

Hubspot Marketing

FEBRUARY 13, 2024

The finance industry lends itself well to AI. One search for AI tools in the finance sector, and you’ll find millions of results. The key is knowing what to trial, where to bring AI to benefit your finance business and customers, and how to get started. Plus, the tools that you should trial for your finance business.

Finance 122

Finance Transform Price CRM 122

Sprout Social

MAY 14, 2025

million social media users, its estimated around 76% of Australians are actively engaged on social networks. But how can brands effectively reach these users? From generational trends to platform preferences, we cover the must-know details about Aussie social users and their online behaviours.

Gen Z 63

Gen Z Millennials User-Generated Entertainment 63

Exposure Ninja

MAY 2, 2025

Morgan dominate the headlines, they’re part of a much broader landscape including over 80,000 finance and insurance businesses competing for attention, trust, and market share. Download my free copy Traditional Tactics Don’t Cut It Anymore The next generation of financial clients is mobile-first and research-focused.

Digital Marketing 52

Digital Marketing Finance Gen Z User-Generated 52