Scoop.it!

MARCH 14, 2024

To create content and improve visibility Influencers are among the best people to collaborate with to create unique and engaging content for your brand that doesn’t see high bounce rates and makes your target audience stick and watch. Here, we’ll dive in to learn how brands use influencer marketing to improve SEO.

Influencer Marketing 85

Influencer Marketing SEO Branding Logistics 85

Search Engine Land

OCTOBER 24, 2023

Whether it’s crafting content for pitch presentations, creating one-pager pitch documents, or developing a content calendar, AI offers numerous ways to boost productivity. New businesses can produce and share content more effectively by automating regular chores. Digital tools come to the rescue in this scenario.

Content Marketing 130

Content Marketing User-Generated Marketing Marketers 130

Rock Content

JANUARY 8, 2024

Having worked with small businesses for over a decade, I’ve encountered visionary entrepreneurs who lack the time and resources to maximize their content marketing potential. It’s understandable that businesses prioritize their day-to-day operations over content creation, but neglecting content can hamper their marketing strategy.

Content Placement 97

Content Placement Energy Management Place 97

Hubspot Marketing

JUNE 19, 2023

If your role involves copy or content marketing, you’ve probably heard of Jasper.ai At a glance, today's AI content tools might seem pretty similar. But, there are a variety of factors to consider, including the types of content they specialize in, versatility in generating different pieces of content, UX, and price.

Price 107

Price User-Generated SEO Copywriting 107

Rock Content

APRIL 9, 2024

Between company blogs, multiple social media feeds, and email marketing material, today’s content creation teams have their work cut out for them when it comes to keeping content flowing without sacrificing quality. That’s where the right content creation tools can help. Here are a few to know.

Promotion 59

Promotion Analytics Content Marketing SEO 59

SocialPilot

FEBRUARY 19, 2024

Since the launch of tools like ChatGPT and other LLMs, users across the globe have started finding opportunities to leverage them to create content. Nowadays, from email copies, product descriptions, and creating social media posts using AI to detailed blog posts, AI-generated content is everywhere. What’s AI-Generated Content?

User-Generated 95

User-Generated SEO Communications Target Market 95

Hubspot Marketing

OCTOBER 24, 2023

By leveraging customers' viewing history, the company gains powerful insights into customer preferences, enabling them to make relevant content suggestions. This allows marketers to gain insights into customer sentiment and make improvements based on feedback.

User-Generated 109

User-Generated Price Retail Marketing 109

Marketing Insider Group

MAY 31, 2023

During this stage, it’s important to create content that educates and informs your audience, like blog posts. This is when you should start creating content , like whitepapers or webinars, that positions your products or services as a viable solution. Consideration.

Customer Journey 102

Customer Journey Customer Whitepaper Marketing 102

Marketing Insider Group

DECEMBER 18, 2023

The problem is that you can’t use the same marketing strategy over and over again like a generic template. Invest in Educating Consumers Google’s increasingly sophisticated search algorithms are making content both more and less important. On the one hand, AI tools are making poorly-made or generic content redundant and irrelevant.

Marketing Strategy 91

Marketing Strategy Product User-Generated Marketing 91

Scoop.it!

MAY 11, 2023

When we narrow our viewpoint down to content marketing specifically, there are numerous processes you can automate nowadays – but you have to be careful. This is why today we’ll be taking you through the steps you need to take to automate content marketing efficiently and effectively. Here’s what you need to do.

Content Marketing 81

Content Marketing Marketing Marketers Analytics 81

Hootsuite

MAY 3, 2022

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. We won’t tell you to phase us out and give all your content work to machines.

Management 96

Management Social Media Marketing User-Generated Copywriting 96

Hootsuite

MARCH 26, 2024

More time to execute their social strategy, to create content, and to engage with customers. Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. Book a Demo Content planning Good collaboration requires even better communication.

Price 86

Price Communications Social Media Marketing Analytics 86

AWeber

JANUARY 4, 2023

Learn about all the updates we’ve added throughout the platform that make content creation faster (or automatic), make automation better and more personalized, and make navigating and managing your account easier and more intuitive. Promote new blog posts, videos, and products automatically. New content in the inbox.

Product 105

Product Analytics eCommerce Promotion 105

Buffer Marketing

JANUARY 18, 2023

Behind every incredible creator is an army of tools — and even people — to support every stage of content creation. In this article, we’ll walk you through some of these tools and how they can support your content creation journey. AnswerthePublic Price : Free with limited access.

Price 125

Price User-Generated Management Education 125

Martech

MARCH 17, 2023

How to generate a B2B blog post with WriteSonic What sets WriteSonic (WS) apart from other tools is that it prompts you to use SEO-ready templates (workflows). That said, I’ll use a template to craft a 3,000-word article. Step 1: Find your keywords WriteSonic puts content optimization front and center.

Copywriting 102

Copywriting User-Generated B2C Price 102

Jeff Bullas

MARCH 15, 2023

When I asked ChatGPT to perform a task, I used the prompt “ Write a 700-word article on the topic what is ChatGPT and how you can use it to Create Content” ? I grabbed a stopwatch and checked its creation speed. This means that it can understand the context of the text it is given and use that context to generate new content.

Health 202

Health User-Generated Transform Education 202

Marketing Insider Group

OCTOBER 16, 2023

The digital marketing world may continue to change, but one thing’s for sure: content remains king. And what sets great content apart from the rest? In-depth content marketing research. That’s where content marketing research tools come into play, streamlining the processes and turning challenges into opportunities.

Market Research 102

Market Research Content Marketing Analytics SEO 102

Hubspot Marketing

DECEMBER 26, 2022

But data is essential to great content strategy. That's why content intelligence is coming into the conversation. Create more powerful marketing content. Keep reading to discover what content intelligence is, why it's useful, and how to make it work for you. How to Choose the Right Content Intelligence Platform.

Transform 137

Transform User-Generated Analytics SEO 137

Martech

JANUARY 9, 2024

They’re embracing the demand for relatable content, the power of niche audiences and the unignorable effectiveness of influencer partnerships. Use tools like social analytics, AI-driven insights and even creator marketplaces to assess their audiences. Co-created content. Guest blogging. Treat them as partners.

Branding 136

Branding Logistics Influencer Marketing Affiliate Marketing 136

Hubspot Marketing

OCTOBER 7, 2022

Consider your buyer personas as you organize your sales team, create sales enablement content , and set up your CRM email templates. As marketing generates leads through content offers and campaigns, they pass them to sales to qualify, nurture, and convert. Define Your Content Creation Process.

Key Performance Indicator 144

Key Performance Indicator Marketing Marketers CRM 144

Rock Content

SEPTEMBER 14, 2023

In today’s fast-paced digital marketing realm, the skillful creation of content outlines is a cornerstone of success. Whether you’re a seasoned content manager, a savvy SEO expert, or a growth hacker on a mission, the importance of crafting content blueprints cannot be overstated. You did the math, right?

Transform 59

Transform SEO Industry Insights Digital Marketing 59

Sprout Social

APRIL 6, 2023

Content calendars are widely used in content teams, regardless of the industry. They work as mental models by helping us comprehend content strategies, laying out a roadmap of what needs to be done. What is a content calendar? A content calendar is a framework used to effectively manage your content marketing program.

Key Performance Indicator 81

Key Performance Indicator Thought Leadership Management Branding 81

Hubspot Marketing

MAY 16, 2023

You should give it detailed scripts with information from help articles, templates, and your knowledge base. Creating content. Whether you need to create videos, blog posts, email copy, or social media content, AI can help expedite parts of the creation process. Managing your calendar and inbox.

CRM 96

CRM Marketing Marketers User-Generated 96

Adobe Experience Cloud Blog

JUNE 2, 2020

I t’s become imperative to have these insights, “The best engagement plans contain proven strategies. The historical and predictive customer insights from the marketing automation platform ensure that your teams are spending their time on engagement campaigns and produce worthwhile end-results.

Transform 152

Transform Energy Thought Leadership Marketing Automation Platform 152

Rock Content

AUGUST 30, 2023

WriterAccess allows you to scale your content creation with vetted creative writers, editors, designers, illustrators, and animators with flexibility on pricing, scope, and deadlines. This page won’t bring many insights at first because you have not interacted with the platform yet. Generalists will charge around USD $0.02

Price 98

Price Place SEO Succession Management 98

Rock Content

JULY 7, 2023

If you’re a content marketing professional , one of your primary responsibilities is building the online presence of the brand you manage. An effective approach to boost brand growth and expand viewership is by engaging in the practice of guest blogging. To do this, you need to think through your link-building strategy.

Thought Leadership 95

Thought Leadership SEO Marketing Strategy Branding 95

Hubspot Marketing

APRIL 21, 2022

You can create this experience by content mapping. Content mapping allows you to create highly targeted, personalized content at every stage of the buyer’s journey , helping to nurture leads and prospects toward a purchase decision. Why is content mapping important? When it comes to content, one size rarely fits all.

Price 145

Price CRM Marketing Marketers 145

SocialPilot

JANUARY 26, 2024

Ever wondered how writing a clear and guided AI prompt can set the stage for the content you want to produce? As a content strategist and having to work with AI on a regular basis, I’ve seen firsthand how the right prompts can significantly impact the desired outcomes. Get 500 Credits to Generate AI Content!

Transform 77

Transform User-Generated Marketing Marketers 77

Neil Patel

JULY 7, 2020

Well, today I thought I would make your life easier by sharing 21 of my own SEO and content marketing worksheets and templates to help you get higher rankings in less time and, best of all, with less effort. So, when you are reading any marketing blog or book, you’ll now know what these “unusual” acronyms and words mean.

SEO 145

SEO Shoppers Advertising Advertisers 145

Sprout Social

NOVEMBER 2, 2023

Source: Starbucks More detailed maps include: actions your customers take good and bad emotions your customers experienced departments involved in customer touchpoints content types you serve your customers solutions to pain points What is a customer touchpoint? Identify content gaps. Guide multiple departments.

Customer Journey 101

Customer Journey Customer Social Media Marketing User-Generated 101

Hootsuite

JANUARY 18, 2024

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. For instance, while we don’t know for sure what Lululemon is thinking behind the scenes, content like this 10K training tweet indicates that one of its goals is to be a source of fitness education and support for its audience. Humanizing.

Social Media Marketing 121

Social Media Marketing Marketing Marketers Education 121

Marketing Insider Group

JANUARY 30, 2024

There’s something interesting you should know about B2B companies and their content strategies. They’re focusing on what each part of their business needs, tailoring their content to these specific areas. They’re all over digital content and online channels. Most of them are doing it at a basic, functional level.

Transform 93

Transform Customer Acquisition Education Customer 93

Search Engine Land

SEPTEMBER 6, 2023

These are good skills, but the best link building methods are based on the marketing of content. Modern link building uses expert content to engage with content creators around a topic, showing experience and expertise. This is the marketing of content, which is a different skill than traditional link building.

PR 141

PR SEO Health Influencer Marketing 141

Hootsuite

AUGUST 16, 2023

This blog is like your treasure map to the shores of a well-run social media plan. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Social media planning tools are software that helps you schedule, organize, and publish content on social media.

Price 88

Price Social Media Marketing CRM Analytics 88

Martech

SEPTEMBER 18, 2023

To more easily create social media posts from blog content, the AI assistant (beta) can quickly summarize and suggest social post content for all channels. Mobile users can now experience the efficiency of the AI content assistant for social media (beta).

User-Generated 130

User-Generated Shipping Education CRM 130

Sprout Social

SEPTEMBER 2, 2022

In fact, 40% of brands use social data for competitive insight. Use our market research worksheet to quickly assess your competition, how you stack up and uncover data-driven insights with org-wide impact. Type: Deck template. Tapping into social listening is an effective way to uncover insights for these areas and beyond.

Social Media Marketing 115

Social Media Marketing Price Marketing Marketers 115

SocialPilot

FEBRUARY 26, 2024

When we talk about AI in marketing terms, it means AI can enhance the work of marketers by providing insights and automating tasks, allowing for more creativity and personalized customer engagement. Content Generation Content generation: the most common use case of AI in marketing.

Transform 70

Transform User-Generated Marketing Marketers 70