Orbit Media Studios

MAY 24, 2023

Andy’s prompt: Build a persona for a Marketing Director of a $10M non-profit in the midwest US with a mission to provide better access to healthcare resources in under-served communities. Their lifelong commitment to healthcare access stems from personal experiences growing up in a marginalized community.

Non-Profit 117

Non-Profit Health Finance Social Media Marketing 117

Search Engine Land

APRIL 24, 2024

This comprehensive guide dives deep into LinkedIn advertising, offering expert insights and strategies to refine your campaigns and unlock exceptional results on this professional networking platform. Use data-driven insights to refine your targeting strategy, optimize your ad creative and maximize your advertising ROI. Why LinkedIn?

Advertising 88

Advertising Advertisers Thought Leadership User-Generated 88

Martech

JANUARY 30, 2024

Businesses, including those in healthcare, collect all kinds of data. Marketers in the finance, government and healthcare industries take on the added challenge of handling extra sensitive information that must be gathered effectively while remaining confidential. HIPAA enters when a certain class of data is at play. More technology.

Customer 117

Customer Finance PR CMO 117

Adams & Knight Marketing

JANUARY 8, 2020

“Employee engagement is absolutely critical to service-oriented organizations, especially in healthcare industry,” says Reem Nouh , SVP at Adams & Knight. Scott Becker, Founder and Publisher of Beckers Healthcare and Beckers Hospital review, echoes Reem’s viewpoint. ” Click to listen to the podcast.

Digital Marketing 130

Digital Marketing Branding Marketing Marketers 130

Jeff Bullas

JANUARY 31, 2023

AI technology is used in a variety of fields, including healthcare, finance, manufacturing, and retail. This type of AI is often used in financial applications to predict stock prices or in healthcare to recommend treatments. So what are the primary types of AI? Analytical AI: Analytical AI is used to make decisions based on data.

Advertising 190

Advertising Advertisers Manufacturing Finance 190

Martech

NOVEMBER 4, 2021

Infutor has announced a partnership with HealthWise data, a data and analytics firm which collects consumer healthcare data in a privacy compliant way. Infutor Total Consumer Insights is a dataset of behavioral and household attributes for 266 million U.S. With healthcare spending accounting for over 17% of U.S. Why we care.

Health 107

Health Food Analytics Marketing 107

Adams & Knight Marketing

MAY 4, 2020

Healthcare providers? 2: Consumers highly approve of how their healthcare system has responded to the COVID crisis. And if you need help planning a COVID-recovery marketing strategy that leverages these consumer insights, contact Jill Adams at (860)676-2300, ext. What kind of healthcare information would be most valuable now?

Marketing Strategy 130

Marketing Strategy Health Marketing Marketers 130

Sprout Social

APRIL 16, 2024

These insights build stronger messaging, campaigns, product lines—the opportunities are endless. Today, listening tools are more intuitive, making insights more accessible. Today, listening tools are more intuitive, making insights more accessible. What conversations could yield valuable insights for teams across your business?

Health 99

Health Industry Insights Branding Market Research 99

Adams & Knight Marketing

FEBRUARY 8, 2023

“Every episode shares important lessons for those working in marketing, and we’re very excited to share more timely insights and bring on new guests in season two.”

PR 130

PR Advertising Advertisers Influencer Marketing 130

Adams & Knight Marketing

APRIL 16, 2023

The agency also received two additional IAC awards for clients in the healthcare and financial services industry. “We are thrilled to gain recognition for our clients alongside some of the world’s biggest names in travel,” said Jill Adams, CEO of Adams & Knight.

PR 130

PR Influencer Marketing Advertising Advertisers 130

Hubspot Marketing

MAY 30, 2023

A time-saving example is AI analytics tools that use machine learning to process large amounts of data and surface insights that can help marketers track campaign performance. AI Applications in Healthcare The healthcare industry has used AI for a while.

Real Estate 95

Real Estate Manufacturing Transform Finance 95

Rock Content

OCTOBER 26, 2023

Healthcare marketing is different. It’s that trust that gives healthcare companies, clinicians, medical practices, clinics, and hospitals their lifelong patients. Healthcare marketing is about education, too. There are restrictions and regulations put on the healthcare industry by HIPAA, the FDA, and the FTC, for example.

Health 61

Health Content Marketing Marketing Marketers 61

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. What are AI insights?

Transform 112

Transform Manufacturing Pharmaceutical Analytics 112

Hootsuite

JUNE 28, 2023

But social media in healthcare is not uncharted territory. The Most Trusted Social Media Tool for Healthcare Create and publish posts. Create networking opportunities Social media allows you to network with other healthcare professionals and build relationships with colleagues in your field. Talk to patients and prospects.

Social Media Marketing 82

Social Media Marketing Health Education Marketing 82

Hootsuite

MARCH 30, 2020

Social media and healthcare are a powerful combination. It can be hard to know how to navigate the challenges of social media in healthcare. In this post, we look at the many benefits of using social media in healthcare. Benefits of social media in healthcare. Raise awareness. Combat misinformation.

Health 145

Health Social Media Marketing Education Communications 145

Marketing Insider Group

AUGUST 1, 2023

While interviews are a great way to gain insight into your target audience, they can be extremely time-consuming. With the help of AI, you can gain powerful insights about your marketing segments to help cater your website strategy to your audience.

Marketing 91

Marketing Marketers Communications Market Segmentation 91

Martech

OCTOBER 23, 2023

As an advisor, he works with enterprises in industries experiencing a high degree of change, including healthcare, financial services and major airlines. Tim Crawford Tim is CIO strategic advisor at AVOA, an executive coach and a frequently-quoted source on digital transformation. LinkedIn: Daniel Newman (27.7K

Transform 123

Transform Pharmaceutical B2C Event Marketing 123

Set Up

JANUARY 30, 2024

At Set up , we regularly interview marketing leaders from different industries ranging from Tourism to Packaging to Entertainment and Healthcare. The demand for PhD-led insights is massive, and will only get stronger. This Industry blog explores the ins and outs of the Professional Service industry. This evolution is inevitable.

Transform 105

Transform Marketing Marketers PR 105

Marketing Insider Group

SEPTEMBER 28, 2020

American Express sorts the content on its Business Class Trends and Insights blog into four main categories: Managing Money, Getting Customers, Building Your Team, and Planning for Growth. GE Healthcare Insights Blog. As a global company, GE Healthcare wanted to focus on personalizing their content. Zen Desk’s Relate.

Thought Leadership 127

Thought Leadership Content Marketing Transform Marketing 127

Orbit Media Studios

APRIL 25, 2023

We included questions about nine different services, from healthcare to haircuts. We’re answering the question: Are we ready to have AI involved in our healthcare? AI is already powering some medical decisions, but we’re not really seeing AI in healthcare marketing messaging yet. a little wordy, but you get the idea.

Law 99

Law Price User-Generated Finance 99

Hootsuite

SEPTEMBER 25, 2023

Actionable insights to help you grow faster. Average Facebook engagement rate: 0.97% Average LinkedIn engagement rate: 1.47% Average TikTok engagement rate: 6.01% Average engagement rates: September insights 1. We’ve even included a simple (and free!) 1 Analytics Tool for Growth Beautiful reports. Clear data. Try it free today.

Real Estate 125

Real Estate Food Analytics Entertainment 125

Sprout Social

OCTOBER 4, 2023

In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. Using Tags allows you to filter social media reports to see specific content pieces, themes and posts, enhancing your social media insights. Let’s dive in. To do this, they tap into Tagging.

Branding 123

Branding Fashion Non-Profit Marketing 123

Adams & Knight Marketing

FEBRUARY 5, 2019

” These insights as well as those of colleague and creative director, Patrick Dugan were recently featured on Fox61 News and in the digital marketing agency’s February blog. . “Today, consumers want a brand to stand for something that they believe in,” says Nouh. to the biggest TV-viewing audience of the year.”

Advertising 130

Advertising Advertisers Digital Marketing Branding 130

Adams & Knight Marketing

JANUARY 13, 2020

“We are so honored to be recognized again for this insights-driven campaign. The largest woman-owned agency in Connecticut, it serves global, national and regional clients in healthcare , financial services and travel/leisure industries.

Content Marketing 130

Content Marketing PR Marketing Marketers 130

Martech

APRIL 10, 2024

healthcare providers) Transcendent : Creating a positive ripple effect (e.g., Provide insightful content, data-driven reporting and exceptional support. Functional : Fulfilling basic needs (e.g., electricity providers) Emotional : Enhancing well-being (e.g., Empowerment beyond is more than fancy dinners and swag.

Product 112

Product Transform User-Generated Management 112

Adobe Experience Cloud Blog

JULY 17, 2019

Additionally, it’s enabled both teams to gather accurate account insights and find their ideal customers to create the right target account list. The data and insights you have about your accounts is far more important than the specific engagement channel you use to contact them. Say you’re targeting a healthcare account.

Marketing Strategy 132

Marketing Strategy Direct Mail Thought Leadership CMO 132

Martech

AUGUST 29, 2023

And when the most valuable insights come from finding an optimal combination of message, audience and timing, we have to work in new ways to flex the creative messaging to yield optimal brand performance and sales. Media reports have always offered minimal insights into the role of creative performance.

Analytics 98

Analytics Transform Digital Marketing Advertising 98

Adobe Experience Cloud Blog

AUGUST 2, 2017

In healthcare, extraordinary technology and innovative strategies exist side-by-side with last century’s tools, systems, and out-of-date status quo. This old world/new world dichotomy makes healthcare operations difficult and confusing. And it’s the same with healthcare marketing. Healthcare marketing needs to transform.

Transform 134

Transform Manufacturing Thought Leadership Marketing 134

Martech

MARCH 14, 2024

Suddenly, even the insights of industry leaders are suspect. For CEOs and other business leaders, it matters even more to share in-the-moment reactions to current events or relevant industry news, demonstrating genuine engagement and insight that AI will have difficulty replicating. This change is making lots of people uneasy.

Customer 124

Customer Transform Thought Leadership Law 124

Rock Content

JANUARY 12, 2024

B2B pros should consider embracing tactics such as account-based marketing, refining content strategies, enhancing customer relationship management (CRM) systems, exploring collaborative initiatives within the B2B community, and assessing the impact of this shift on industries like manufacturing, finance, and healthcare.

Transform 83

Transform Manufacturing Finance Shipping 83

Hubspot Marketing

NOVEMBER 29, 2023

A nearby community college is seeking to increase the number of students enrolling in its vocational training courses, with a specific focus on healthcare programs. Additionally, they host webinars and virtual open days to engage with prospective students and answer their questions by highlighting the high demand for healthcare professionals.

Education 87

Education Gen Z eBook Marketing 87

Martech

FEBRUARY 13, 2024

Audit your current tools Assess if your platforms deliver the necessary capabilities and whether data and insights can flow seamlessly across your stack. For example, if you’re in the healthcare industry, focus on privacy and personalized patient engagement technologies.

Transform 108

Transform eCommerce Retail Marketing Automation Platform 108

Sprout Social

JANUARY 9, 2024

When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. These insights help cross-functional teams, such as marketing and sales, product research, human resources and PR, perform their jobs more effectively and efficiently.

Analytics 114

Analytics Transform Key Performance Indicator CRM 114

Sprout Social

NOVEMBER 17, 2022

Instagram Reel ideas for healthcare companies. Even the healthcare industry can benefit from using Instagram Reels. Healthcare professionals face severe challenges every day, so posting light-hearted content like this helps lift their spirits and honor their daily contributions. A post shared by Hopper (@hopper).

Branding 118

Branding Health Thought Leadership Fashion 118

Set Up

FEBRUARY 6, 2024

At Set up , we regularly interview marketing leaders from different industries ranging from Tourism to Packaging to Entertainment and Healthcare. TLDR: Both respondents recognized the evolution of the Technology industry, leaning more into marketing and consumer insights than ever before. How are you currently capturing consumer data?

Transform 64

Transform Fashion User-Generated Manufacturing 64

The CMO Survey

FEBRUARY 26, 2020

Healthcare companies expect to double their share of spending on mobile in the next five years. Marketing capabilities continues to be ranked as the highest quality knowledge asset, with customer insights and competitive intelligence a close second and third. . #5 – Mobile Marketing. 6 – Marketer Optimism.

CMO 130

CMO Retail Price New Markets 130

Search Engine Land

JULY 14, 2023

Users can gather more information and gain deeper insights when conversing directly with AI-driven chatbots or virtual assistants on the search results page. Higher quality traffic for action-based search queries The phenomenon of individuals staying on the SERP to conduct research can present opportunities for digital marketers.

Search Marketers 96

Search Marketers User-Generated Digital Marketing Marketing 96