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8 Challenges of Scaling Community Management (and How Pros Solve Them)

Hubspot Marketing

But that’s the double-edged sword of scaling community management, isn’t it? Below, 5 veterans of community management — from Square, Pocket CCO, HeyOrca, and HubSpot — share some challenges you’re likely to face. “My Max Pete, community engagement program manager at Square, says this is all about connection.

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Google Search Console now lets you set your shipping and return policies

Search Engine Land

Google now lets you set your shipping and return policies and details directly in Google Search Console. If you’re an online merchant, you can use Google Search Console to view, add, and manage your shipping and return policies. Then click on “shopping” and then select “shipping and returns.”

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How to balance customer experience and returns in ecommerce

Martech

The boom in ecommerce has transformed how we shop, but it’s also brought a pressing challenge: managing product returns. When I contacted customer support to initiate a return, I was informed that I needed to email a product specialist for troubleshooting before receiving a free shipping label. trillion in 2024 to $8 trillion by 2027.

eCommerce 120
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Salesforce launches Agentforce for Retail

Martech

The new Agentforce for Retail includes a library of pre-built agent skills relevant to retail such as order management, appointment scheduling, guided shopping and loyalty promotion management. ” The new skills available include: Order management. Inventory management. Guided shopping. Appointment scheduling.

Retail 127
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5 Proven Ecommerce Growth Strategies ($0 to $100 Million)

Backlinko

That’s enough to spot patterns while being totally manageable. First, their discovery set promotion seemed like a slam dunk: sell fragrance samples for $1 plus shipping. Customers paid $1 plus $10 shipping. The actual shipping cost was $7-12 per unit. Ask what their perfect product would look like.

eCommerce 108
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7 proven strategies for effective B2B customer retention

Martech

Penetration marketing Marketing teams can use their skills in data analysis to help account managers find valuable insights that lead to better upselling and cross-selling opportunities. This can also surface helpful reasons for the sales or account management teams to call the customer.

Customer 132
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Founder-Led Content: Lessons From Reclaim’s Henry Shapiro on Authentic Engagement

Animalz blog

It’s a compendium of productivity and calendar management terms, meant to be a mostly unopinionated glossary you would find in the world of productivity or time management. We try to do what we call a “ship it” at our marketing standup every day. How do those things interplay?

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