Hubspot Marketing

SEPTEMBER 25, 2023

If you’ve used newly accessible generative AI tools , you've likely realized how many tasks you can streamline in just seconds. But, with so many AI platforms hitting the market, the minutes you save using ChatGPT might be eaten up by hours of vetting which AI platforms and features are right for you.

Transform 112

Transform Price User-Generated CRM 112

Hubspot Marketing

MAY 8, 2023

In the last six months, economic trend surveys we've conducted revealed that 37% of marketers are reporting budget cuts – likely due to our changing economy. As a marketer, knowing where your leadership team might need to cut can help you prepare to pivot to strategies with less resourcing.

Gen Z 124

Gen Z Millennials Marketing Marketers 124

Martech

APRIL 6, 2023

People can’t stop talking about ChatGPT, OpenAI and how AI will fundamentally change the world. Marketers everywhere are obsessing over the newly discovered power of AI. The AI will do it for you immediately and effortlessly. Telemarketing was replaced by SMS marketing. Not anymore.

Thought Leadership 139

Thought Leadership Telemarketing Transform Direct Mail 139

Hubspot Marketing

DECEMBER 19, 2023

The Menopause Market Arlene Battishill, E-commerce maverick, Shark Tank trailblazer The market is finally recognizing women ages 50 and older as a huge demographic with a lot of disposable income. One way this trend will manifest is through the continued growth of the ~$17B menopause market.

Gen Z 105

Gen Z Non-Profit Millennials Shipping 105

Martech

APRIL 4, 2024

AI is a great deal for the companies that use it. Their conclusion: “OpenAI’s prices seem too low to recoup even part of their capital costs in a reasonable time given the volatile nature of the AI industry. However, it is so expensive to run that if subscriptions were priced to recoup costs users couldn’t afford it.

User-Generated 62

User-Generated Price CRM SEO 62

Martech

FEBRUARY 22, 2023

Algorithms are at the heart of marketing and martech. Marketers rely on AI systems to provide neutral, reliable data. If it doesn’t, it can misdirect your marketing efforts. That’s one way bias gets into AI. What’s a marketer to do? We like to think of algorithms as sets of rules without bias or intent.

User-Generated 101

User-Generated Marketing Marketers Branding 101

Martech

DECEMBER 26, 2023

Marketers will improve customer experience in 2024 so brands can remain competitive and demonstrate to customers that they matter. In 2024, keys to customer success will include better personalization delivered at scale by ramped-up automation and generative AI. Every year the bar gets raised.

Customer 141

Customer Transform CMO Retail 141

Jeff Bullas

FEBRUARY 2, 2023

Is the emergence of a world-changing tool like the generative AI platform ChatGPT the answer that allows you to leverage technology and creativity in the same sentence? The arrival of generative AI to create written content with tools such as Chat GPT is seen by some as the end of human writing. What can AI do? Edit the article.

Product 225

Product Analytics SEO Content Marketing 225

Martech

OCTOBER 17, 2023

The mobile app market continues its rapid growth as consumers spend more time and money on apps than ever before, according to data.ai’s latest quarterly research. AI is here. This trend is likely to continue as AI technology becomes more sophisticated and affordable. Social apps: Instagram. Games: Monopoly GO.

Advertising 116

Advertising Advertisers Management Branding 116

Search Engine Land

FEBRUARY 2, 2024

of people think AI content is equal to or better than human writing? With so much AI-generated content generated in the last year, it has become harder to distinguish whether a human wrote it unless there is a label. So the question is: why stop writers from using AI? Did you know that 65.8% This is incredible, at least to me.

User-Generated 117

User-Generated Finance SEO Law 117

GrowMatik

MAY 10, 2023

Since its inception, Growmatik has been committed to enabling businesses of all types to engage in smart marketing without requiring coding skills, expending minimal effort, and at an affordable cost. How can AI revolutionize smart marketing automation? This is a daunting task for many marketers and business owners.

Digital Marketing 98

Digital Marketing User-Generated Transform Analytics 98

Search Engine Land

OCTOBER 5, 2023

I am the first generative AI chatbot for search marketers. Headline 1 : Affordable Car Diagnostics Headline 2: Quick & Reliable Service Description: Need car diagnostics? Our team offers affordable and reliable diagnostic services. I am trained with Search Engine Land content. Here’s something somebody asked me!

Health 104

Health Price Product Branding 104

Customers.ai

JANUARY 26, 2024

B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And it’s technology like marketing automation and machine learning that’s made this possible. So, what are the best B2B marketing tools to add to your arsenal right now?

CRM 111

CRM User-Generated Analytics Marketing 111

Hubspot Marketing

MAY 9, 2023

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Is there anything more satisfying than getting a great deal on a more affordable version of a popular product? continues to be among the most affordable options.

Gen Z 105

Gen Z User-Generated Retail Shoppers 105

AWeber

NOVEMBER 22, 2023

Imagine successfully marketing your coaching services across several platforms with so many leads flowing your way that your waiting list is getting out of hand. There’s a lot to do when starting a coaching business , and you don’t want to spend the majority of your time on marketing. How do coaches find clients?

eBook 97

eBook Marketing Plan Influencer Marketing Marketing 97

Neil Patel

DECEMBER 13, 2022

With the economy up in the air due to inflation kicking into high gear, war, interest rates rising, and other factors that we can’t control we decided it would be great to see how other marketers are reacting. And we didn’t want to know how marketers were reacting just in the U.S., Email Marketing. Here’s what we found out.

B2C 144

B2C Marketing Marketers Influencer Marketing 144

SocialPilot

JANUARY 9, 2024

Asking where AI is in social media is like asking where sprinkles are on a sundae – it is everywhere. With the growing ability of AI, its usability is also rising, and the domain of social media marketing is not untouched by it. The latest AI statistics proved that 31% of marketers use generative AI to make social media posts.

Transform 89

Transform Social Media Marketing User-Generated Advertising 89

Hubspot Marketing

MARCH 30, 2023

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Affordability has been a part of Telfar’s ethos since the brand launched in 2005. Elsewhere in Marketing The latest marketing news and strategy insights.

Fashion 118

Fashion Price Branding Manufacturing 118

Buffer Marketing

JULY 10, 2023

Most social media marketers looking to run an active social media account will want to schedule more than 100 posts. The limited Tailwind plan might make marketers look elsewhere. Artificial Intelligence Both platforms provide AI features to help users write posts, but Tailwind's Max plan limits users to just 500 AI credits.

Social Media Marketing 77

Social Media Marketing User-Generated Price Marketing 77

Martech

DECEMBER 29, 2023

In the year ahead, marketers will be looking to expand the channels and ordering methods that customers can use to shop online. Many of these channels have been around for years (see shoppable ads, below), but they will be tied together and more engaging thanks to AI innovations marketers will adopt in greater numbers.

Retail 114

Retail eCommerce Gen Z Transform 114

Hubspot Marketing

FEBRUARY 12, 2024

And yet HubSpot Blog Research reports that 83% of marketers are still leveraging third-party cookies in some capacity. But when I spoke with Steve Yap , Google's Head of Google Marketing Platform - Americas, he expressed his enthusiasm and excitement for the future of advertising. “We What are your marketing objectives?

Transform 100

Transform Advertising Advertisers CMO 100

Hubspot Marketing

APRIL 10, 2023

In a recent Glimpse survey I ran for the HubSpot Blog, 78% of marketers said they were already facing one of the biggest lemons of 2023 -- recession. On top of that, one in three think a recession will have an even bigger impact on marketing than COVID-19. Tips for Marketing Growth a Recession 1. Read on to find out.

Shoppers 99

Shoppers User-Generated Marketing Marketers 99

Neil Patel

SEPTEMBER 10, 2021

Customer engagement has quickly become a widespread use for AI in the retail industry and beyond. With more customers expecting a hyper-personalized, real-time experience, the demand for AI technology in marketing has never been greater. Even small businesses need to adopt AI technology to keep up. Who Should Use Systeme?

Marketing 139

Marketing Marketers User-Generated Retail 139

Martech

OCTOBER 9, 2023

Persuasion is at the heart of so much of what we do as marketers, no matter which channel we’re working in. As marketers, we can be most effective when we understand why we humans do what we do and use that information to help our customers make decisions others make on matters that concern us. This is a must.

eCommerce 132

eCommerce Price Email Marketing Retail 132

Buffer Marketing

JUNE 19, 2023

More Affordable Plans When comparing similar plans, Buffer consistently offers more cost-effective options. Depending on the plan type eClincher is between 30 percent to 50 percent more expensive Buffer, that’s despite Buffer offering more functionality in many areas, including unlimited users, AI assistance, and … 👇 5.

Price 90

Price Management Social Media Marketing Marketing 90

Martech

JUNE 7, 2023

Undoubtedly, video is the most rapidly expanding and potent marketing medium globally. Every marketer must incorporate this channel into their strategy. That’s why there’s no excuse for marketers not to create and share video content. Embrace video as a primary marketing avenue. But it doesn’t stop there.

Video Marketing 96

Video Marketing Marketing Marketers Entertainment 96

Pam Didner

OCTOBER 4, 2022

I had the pleasure of talking to the Streamly team during Content Marketing World about my favorite topic: how to apply artificial intelligence (AI) to sales and marketing. For context, Streamly is Content Marketing World’s video streaming platform that showcases expert-led content.

Copywriting 89

Copywriting Marketing Marketers Marketing Strategy 89

Hubspot Marketing

FEBRUARY 14, 2024

AI project management tools simplify decision-making, keep projects rolling, and streamline communications. I started in digital project management nine years ago, and AI project management tools were unheard of. Today, my workflow relies on AI tools to keep my clients and team happy. What does AI project management software do?

Management 111

Management Price User-Generated CRM 111

Sales Force: CMO

OCTOBER 18, 2023

Demand generation marketing (or “demand gen,” for short) means finding, learning about, and winning over potential customers. There are plenty of obstacles between you and good demand generation marketing, but fortunately also plenty of ways to conquer them. Well, it’s now reality – and something marketers need to do.

Customer 86

Customer User-Generated Marketing Marketers 86

Hubspot Marketing

DECEMBER 28, 2023

91% of people want to see more video marketing efforts from brands — but knowing where to start can be intimidating. We’re sharing 22 video marketing examples and advertisements from the past two years to help inspire you. You won’t believe a marketing team created some of these. Go grab some popcorn. Heinz: Heinz A.I.

Video Marketing 105

Video Marketing Advertising Advertisers Entertainment 105

Search Engine Land

DECEMBER 4, 2023

For PPC marketers, ChatGPT also unlocked game-changing potential. 30, 2022, offering free access to what seemed like an impossibly smart AI chatbot. The hype amplified as users realized this wasn’t some narrow AI but a foundation for the next wave of computing revolution with implications across countless industries.

Transform 117

Transform Copywriting User-Generated Price 117

Rock Content

MAY 7, 2023

In many ways, AI technology has made it easier for content marketers to get the job done quickly and efficiently. However, AI-generated text is not a solid replacement for genuine, human-created content. But AI-generated content is also getting harder and harder to detect. What Is AI-Generated Text and Imagery?

Content Marketing 52

Content Marketing User-Generated Price Marketing 52

Martech

MAY 22, 2023

.” Dig deeper: Three things ChatGPT needs which only you can provide Many marketers are using ChatGPT to write subject lines. I know you have a lot on your plate right now, but with AI poised to be a game-changer, you need a voice in implementing AI and its associated technologies. But don’t stop there. It’s not the end.

User-Generated 108

User-Generated Email Marketing Customer Marketing 108

SocialPilot

FEBRUARY 1, 2024

Micro-influencers are the rising stars of influencer marketing. While the big influencers are losing their grip on audience trust, micro-influencers are shining in getting more engagement and better conversion rates at affordable prices. Say you have set aside $200k for your influencer marketing budget. They make up 47.3%

Influencer Marketing 78

Influencer Marketing Marketing Marketers Price 78

Marketing Insider Group

NOVEMBER 21, 2022

Emerging technology, including augmented reality and AI, will continue to offer more opportunities for event planning. 97% of event marketers believe that the number of hybrid events will increase beyond over the next few years. This practice is commonplace in all the big and popular digital marketing conferences today.

Event Marketing 112

Event Marketing Food Millennials Health 112

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. Your mind is ready. Your body is ready. And we’re here to say that we couldn’t be more proud of you. More than 4.95

Social Media Marketing 121

Social Media Marketing Marketing Marketers Education 121

Martech

MARCH 15, 2023

Digimind, the social listening and marketing intelligence platform, today unveiled a new social listening program which it says is the first to use two AI engines to monitor and analyze online conversations. The new product combines Digimind’s AI Sense with OpenAI’s ChatGPT. What it does. Get MarTech! In your inbox.

Product 84

Product Branding Social Media Marketing Marketing 84