Rock Content

APRIL 29, 2024

Looking for essential social media marketing tips? Social media marketing is a powerful field that nearly every business leverages to connect with its target audiences. But, social media marketing varies. You can work with influencers, run a Facebook page, make TikTok videos, or take other steps to connect to your audience.

Social Media Marketing 74

Social Media Marketing Marketing Marketers SEO 74

Jeff Bullas

FEBRUARY 13, 2023

This comprehensive guide will teach you everything you need to know about how to build a social media marketing strategy that delivers value to your audience and helps your business grow. Table of contents The importance of social media for business But what is Social Media Marketing? What are the benefits of Social Media Marketing?

Social Media Marketing 306

Social Media Marketing Marketing Marketers User-Generated 306

Marketing Insider Group

MARCH 25, 2024

Let’s face it: In the grand chess game of marketing , your marketing database is the queen. Having a marketing database isn’t just about hoarding data like a digital dragon sitting on a pile of gold. Actively using a marketing database enhances campaign effectiveness by targeting the right audience at the right time.

Customer loyalty 102

Customer loyalty Law Marketing Marketers 102

Hubspot Marketing

JANUARY 13, 2023

It’s tricky being a nonprofit marketer. You’re often left wondering if it’s okay to spend part of the money on marketing your fundraisers, or if you should just spend it all on the cause itself. However, marketing — especially for nonprofits — couldn’t be more vital for the betterment of your beneficiaries. Table of Contents.

Gen Z 123

Gen Z User-Generated Millennials Marketing 123

Hubspot Marketing

JANUARY 22, 2024

But have no fear – here, I've rounded up seven data-backed strategies for nailing Q1, as well as Q1 marketing tips from HubSpot experts. Interested in influencer marketing? Half of marketers plan to increase their influencer marketing investment in 2024. Double down on short-form video content. Let's dive in.

eCommerce 110

eCommerce Marketing Marketers Influencer Marketing 110

Backlinko

MARCH 11, 2024

User-generated content (UGC) has become a powerful element in marketing initiatives, helping build authentic and trusting relationships between brands and consumers. User-generated content comes in a wide range of formats, including reviews, Q&As, images and videos. What’s the value of user-generated content (UGC) to brands?

User-Generated 88

User-Generated Gen Z Shoppers eCommerce 88

Backlinko

JANUARY 8, 2024

With more than 460 million listeners worldwide, the podcast industry provides lucrative opportunities for both podcasters and marketers alike and offers an effective way for you to connect with your target audience. Now it’s time to take a look at some fascinating podcast statistics. Crazy right? billion 2024* 30.03

Entertainment 106

Entertainment User-Generated Advertising Advertisers 106

Spiralytics

JANUARY 31, 2023

For instance, marketers once only had a few options for advertising formats, which is incomparable to today’s vast digital prospects. Take short-form web videos, for example. Here are a few podcast statistics that cover the specifics of this marketing format.

Gen Z 133

Gen Z Millennials Transform Marketing 133

Martech

AUGUST 17, 2023

While Artificial intelligence (AI) has been a part of marketing technology for some time, ChatGPT’s launch made the topic white-hot. Dig deeper: MarTech’s marketing AI experts to follow Here is a roundup of AI-powered martech products, platforms and features announced this week. Get MarTech! In your inbox.

User-Generated 97

User-Generated Marketing Marketers Analytics 97

Hubspot Marketing

MARCH 28, 2023

Luckily, there are new statistics to make your social media marketing decisions more manageable. Demandsage ) Twitter Statistics for Business 4. 7% of social media marketers believe that Twitter is the most effective for building an active community on social media, higher than LinkedIn but less effective than Instagram at 26%.

Social Media Marketing 145

Social Media Marketing User-Generated Marketing Plan Education 145

Marketing Insider Group

MAY 24, 2023

No matter what tools you have, you probably do a lot of your marketing research on good old Google. The search engine giant stomps the competition with over 90% of the market share, while the closest challenger barely gets 3%. A statistic from 10 or even five years ago may not be relevant to your audience anymore.

Content Marketing 117

Content Marketing Marketing Marketers Market Research 117

Hubspot Marketing

APRIL 17, 2023

It's a question many people wonder as artificial intelligence gains prominence in our daily lives — especially in marketing. The market for AI in marketing is likely to hit $107.5 What could this mean for marketers and content creators? Is there a place for AI in content creation, and can it benefit marketing creatives?

Marketing 138

Marketing Marketers SEO Place 138

Spiralytics

APRIL 16, 2023

Emotional marketing focuses on reaching basic human emotions such as anger and joy to get people to act, whether that’s sharing a video or buying a product. It’s a compelling force, which is why more brands have incorporated various emotional marketing tactics into their strategies. Emotional Marketing in General 1.

Marketing 98

Marketing Marketers Advertising Advertisers 98

Hubspot Marketing

MARCH 9, 2023

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. If the video’s comment section on YouTube is any indication, Chili’s knocked it out of the park connecting with its ideal customer.

Millennials 106

Millennials Customer User-Generated Marketing 106

Sprout Social

APRIL 22, 2021

Although TikTok content is more specific with its narrow focus on short, viral-ready videos there are many ways brands can still see success. This is why we’ve put together a list of 17 TikTok statistics all marketers need to know for 2021. Children ages 4-15 spend an average of 80 minutes a day watching TikTok videos.

Gen Z 141

Gen Z User-Generated Millennials Marketing 141

OnPassive Marketing

JULY 14, 2022

As the number of content marketers and consumers on the internet continues to grow, we are seeing a significant shift in how consumers see our industry. The changing consumer landscape has produced many new content marketing statistics that can help you stay ahead of the curve. What Is Content Marketing?

Content Marketing 95

Content Marketing Marketing Marketers B2C 95

Marketing Insider Group

JULY 21, 2020

Statistics can help us see into (and plan) for the future. This is true for life and one of my favorite things to do for marketing. Recently, we looked at quotes from CMOs and influencers on the future of marketing. so you can plot the right marketing strategy for your team’s future. It’s a fact.

Millennials 222

Millennials Whitepaper Transform Gen Z 222

SmartBrief - Marketing

MARCH 4, 2024

In part one of our three-part series on email newsletter best practices, we addressed core foundational elements of an effective email newsletter , including compelling statistics, defining your goals and audiences and how to use competitive benchmarking to inform the overall email newsletter strategy.

Promotion 92

Promotion User-Generated eCommerce Marketing 92

Hootsuite

DECEMBER 17, 2019

Whether you’re a first-time creator looking to grow your YouTube subscriber count , or an experienced video marketer looking to increase your brand’s video views on YouTube , the first step towards mastering this platform is getting a handle on the numbers. YouTube user statistics. YouTube usage statistics.

Advertising 145

Advertising Advertisers Marketing Marketers 145

Rock Content

OCTOBER 20, 2023

It has been a few years since influencers gained the spotlight in Digital Marketing. Now, statistics about influencers show that Influencer Marketing has already become part of companies’ strategies and is only growing. We’ll talk about the following topics: What is Influencer Marketing?

Influencer Marketing 76

Influencer Marketing Gen Z Marketing Marketers 76

Sprout Social

MAY 9, 2023

And the world of marketing is going through a tremendous change right now. Artificial intelligence (AI) marketing is taking on a bigger role with the advent of intelligent marketing tools and generative AI like ChatGPT, creating an abundance of opportunities for marketing teams to do more of what they already do best.

Marketing 133

Marketing Marketers Market Trends Manufacturing 133

SocialPilot

JANUARY 15, 2024

A much bigger mistake – using the platform without getting acquainted with the recent Snapchat statistics. To understand that, familiarize yourself with the platform by understanding the latest Snapchat statistics. Here are some more Snapchat statistics on demographics. Sounds interesting! India alone has 144.35

Gen Z 71

Gen Z Millennials User-Generated Advertising 71

SocialPilot

JANUARY 14, 2024

Linkedin is constantly redefining its position in the market. You can say industry leaders deemed Linkedin as a new top choice for marketing And why not? If you want to craft well-thought-out marketing strategies , then take insights from the below LinkedIn statistics. At first, it was a job-seeking platform.

User-Generated 76

User-Generated Millennials Promotion Industry Insights 76

Search Engine Land

MAY 30, 2023

Knowing how to use Google Analytics 4 (GA4) is necessary for marketers looking to optimize their digital campaigns. How should B2B marketers use GA4? How should B2C marketers use GA4? This article explores a framework for maximizing GA4 to improve your digital marketing strategy. Started watching a video.

Digital Marketing 115

Digital Marketing Marketing Strategy Gen Z Food 115

Hubspot Marketing

NOVEMBER 29, 2023

Education marketing is the answer. How do you develop your first education marketing campaign? In this guide, you’ll learn the fundamentals of education marketing. Understand the steps of building an education marketing strategy, as well as get actionable tips. Table of Contents What is education marketing?

Education 91

Education Gen Z eBook Marketing 91

SocialPilot

JANUARY 10, 2024

Only the latest Pinterest statistics can help you decide. Marketers should consider the below listed Pinterest statistics before planning their marketing and SEO strategy on the platfrom. Pinterest Demographics Statistics The Q4 of 2021 didn’t go well for Pinterest, losing 13 million MAUs.

Gen Z 64

Gen Z Millennials Shoppers User-Generated 64

Hubspot Marketing

DECEMBER 19, 2023

Statistics like these suggest that social media stocks may be a great investment opportunity — but what are the best social media stocks to invest in? It’s also an incredibly complex market, with countless platforms, technologies, and companies all doing their best to stay competitive in this rapidly evolving space.

User-Generated 92

User-Generated Marketing Marketers Social Media Marketing 92

Hubspot Marketing

DECEMBER 26, 2023

They’re ranked by effectiveness for 2023 based on statistics from our most recent survey of over 1,200 marketing professionals. Because those statistics point so clearly to the growing shift toward social media marketing, we’ll also share data and tips on leveraging the top four social media channels for lead generation.

Gen Z 103

Gen Z Direct Mail User-Generated Millennials 103

Martech

JUNE 7, 2023

It’s been 96 years since the television was invented and we’ve entered a new chapter in video content and consumption. You’re more than likely consuming a ton of video content every day, whether you realize it or not. Undoubtedly, video is the most rapidly expanding and potent marketing medium globally.

Video Marketing 99

Video Marketing Marketing Marketers Entertainment 99

Girl Power Marketing

AUGUST 24, 2023

With autumn just around the corner, we’re preparing to say goodbye to 2023 and usher in a new year filled with fresh marketing ideas and strategies. One tactic that continues in importance is influencer marketing, especially as a strategy for marketing to women. billion toward influencer marketing efforts.

Influencer Marketing 95

Influencer Marketing Gen Z Branding Fashion 95

Martech

NOVEMBER 20, 2023

That’s what we’re aiming for in B2B marketing. Advanced strategies for personalizing B2B email campaigns B2B marketing emails are often lost in the mountain of the daily inbox, but they don’t have to be. Dig deeper: Email marketing strategy: A marketer’s guide 2. It’s perfect. Driving actions.

Email Marketing 124

Email Marketing Transform Whitepaper Marketing 124

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Video Marketing 145

Video Marketing Marketing Marketers Education 145

Hubspot Marketing

MAY 8, 2023

Page load times, keywords, content quality, and videos are all things that can affect SEO. In this article, we'll explore the various AI tools available to you, but first, let's dive into how marketers use AI and the definition of AI SEO. How Marketers Use AI What is AI SEO? So, what do these statistics tell us?

SEO 121

SEO User-Generated Copywriting Health 121

Hubspot Marketing

APRIL 14, 2023

ChatGPT is generating a lot of buzz in the marketing industry, and if you're a marketer, you're probably wondering how to use the technology to its full potential. If you're looking for other ways to integrate AI into your marketing workflow, you may be interested in HubSpot's new Content Assistant. What is ChatGPT?

Marketing 143

Marketing Marketers Analytics Influencer Marketing 143

Backlinko

FEBRUARY 22, 2024

This is a complete list of the most important AI statistics every marketer needs to know in 2024. So if you want to find data and facts on: AI Market Size AI Adoption AI Use by Marketers Consumers Views on AI AI Impact on Jobs and Employment You’ll love the massive list of up-to-date stats on this page. AI Market Size 2.

Transform 87

Transform B2C User-Generated Communications 87

Rock Content

DECEMBER 18, 2023

As we step into the year 2024, it’s undeniable that Artificial Intelligence (AI) is now and forever a part of our daily routines for crafting compelling marketing strategies. Enter our Top 5 AI Tools for Marketing in 2024. Read also: 3 AI Tools Content Marketing Professionals Should Use Within WriterAccess 3.

Transform 76

Transform Price User-Generated CRM 76

Hubspot Marketing

JULY 11, 2023

Explainer videos are a great way to push your content and brand to your target audience, but creating one might seem intimidating. How will you make a video that is informative, engaging, and easy to follow for your audience? What is an explainer video? Ideally, you'll want your video to be 30 to 90 seconds long.

Marketing 81

Marketing Marketers Food Video Marketing 81