Hubspot Marketing

OCTOBER 24, 2022

Clubhouse has…Clubhouse. Let’s talk about what LinkedIn Audio Events is, how it works, and what it could mean for marketers. How LinkedIn Live Audio Differs from Twitter Spaces and Clubhouse. For now, LinkedIn’s Live Audio Events are pretty similar to Twitter Spaces and Clubhouse. Twitter has Spaces.

Branding 83

Branding Social Media Marketing Marketing Marketers 83

Hubspot Marketing

MAY 2, 2023

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. They hop on, find what they’re looking for, and hop off. A new social media platform is in town, and it’s quickly picking up steam. and UK in February 2023.

Real Estate 123

Real Estate User-Generated Fashion Food 123

Hubspot Marketing

OCTOBER 11, 2023

In this post, we’ll go over a complete timeline of social media history and what each network’s usage stats look like now. Table of Contents What is the history of social media? 1971 - Ray Tomlinson sent the first email, marketing the beginning of modern electronic mail. Friendster, founded in 2002, is one of the first.

Gen Z 123

Gen Z User-Generated Transform Social Media Marketing 123

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. What about forums? To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Should you focus on photos?

User-Generated 145

User-Generated Social Media Marketing Marketing Marketers 145

Hubspot Marketing

MARCH 19, 2024

Our 2024 State of Marketing & Trends Report went live earlier this year, and I recently dug into the data and compiled a list of key marketing recommendations for this upcoming year to answer common questions like: Which industry trends and tactics are marketers investing in? What challenges are they facing?

Thought Leadership 102

Thought Leadership Marketing Marketers Influencer Marketing 102

Hubspot Marketing

MAY 2, 2023

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. They hop on, find what they’re looking for, and hop off. A new social media platform is in town, and it’s quickly picking up steam. and UK in February 2023.

Real Estate 115

Real Estate User-Generated Fashion Food 115

Sprout Social

JUNE 22, 2021

Once marketers identify which social media platforms their audience uses, they also need to familiarize themselves with the in’s and out’s of what makes each platform tick. Sprout data reveals 54% of marketers say video is the most valuable content for achieving their brand’s social goals, making YouTube a prime candidate for brands.

Customer 116

Customer Gen Z User-Generated Health 116

Hootsuite

APRIL 7, 2021

The Clubhouse app has been making headlines as the next big social platform. Which means it’s time for brands and marketers to check it out, get a feel, and decide whether they should be joining in, too. That said, Clubhouse is so new that brands also have to figure out how to join in. What is the Clubhouse app?

Health 143

Health CMO Place Branding 143

Neil Patel

JANUARY 22, 2021

It’s likely that social media marketing plays a vital part in your brand strategy. What Is Twitter Spaces? Spaces is effectively Twitter’s take on Clubhouse, except that it’ll (eventually) be available to everyone, not just a select few. This means you should know about Twitter Spaces.

Thought Leadership 134

Thought Leadership Social Media Marketing Price Branding 134

Sprout Social

APRIL 18, 2022

Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve. But first, what are vertical networks? These platforms create digital clubhouses that allow people to create deeper connections over shared interests.

User-Generated 101

User-Generated Social Media Marketing Management Communications 101

Martech

SEPTEMBER 2, 2021

14-15, when I join Kath Pay (Holistic Email Marketing), Jennifer Cannon (Shotflow) and Kim Davis (MarTech and Third Door Media) to talk about new developments email marketers need to know about. . It can be just as contagious as you-know-what. As email marketers, we need to have a greater sense of purpose.

Email Marketing 128

Email Marketing Key Performance Indicator Marketing Marketers 128

CXL

FEBRUARY 3, 2022

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. Growth marketing is about process over tactics.

Customer Journey 96

Customer Journey User-Generated Marketing Marketers 96

Ann Handley

JUNE 3, 2021

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. What’s your gut screaming at you, in that moment? If Gut were a marketer, he’d be 1000% data-driven. Yeah… but what about the competition? What books? ” II.

Marketing 130

Marketing Marketers 130

Hubspot Marketing

SEPTEMBER 26, 2022

What do HubSpot, Mailchimp, and Wistia have in common? The B2B marketing industry is shifting. Marketing SVP at HubSpot Kieran Flanagan says the B2B marketing industry has gone through four major phases in the last decade. image of b2b marketing evolution]. Industry experts cover that and more below. searchbrat).

Customer Acquisition 109

Customer Acquisition CMO User-Generated Education 109

Buffer Marketing

APRIL 21, 2022

I suddenly felt this urge to step away from all the mental limitations I had and step into a more limitless version of myself—which is actually what my name means in Sanskrit: limitless. What would others think of me? Other people would love a forum to talk openly about what they’re working on! It went great!

Energy 99

Energy Health Management Customer 99

Sprout Social

JUNE 8, 2021

The internet would not be what it is today without the creative individuals populating the space. Social media would be kind of boring because, let’s be honest, your photo of what you ate for lunch doesn’t quite capture my attention like the content these creators put out. Sounds silly but this is what I think.

Branding 128

Branding Price User-Generated Place 128

Hubspot Marketing

AUGUST 7, 2023

We've seen so many new social media platforms enter the marketplace over the past year, ranging from BeReal and Clubhouse to Twitch and Lemon8. As you scroll through Threads, you'll begin to get a sense for what the users' expect from it. When Threads was first announced, I was wary. Have a playful, approachable tone.

Gen Z 94

Gen Z Thought Leadership User-Generated Advertising 94

Girl Power Marketing

AUGUST 25, 2021

For years, well before adopting the moniker of influencer marketing, brands have sought endorsements from celebrities and people of note. Nano- and micro-influencers who have an authentic connection to this group are critical for an effective influencer marketing campaign. What kind of messaging reaches Gen X?

Gen Z 52

Gen Z Influencer Marketing Marketing Strategy Millennials 52

Girl Power Marketing

AUGUST 25, 2021

For years, well before adopting the moniker of influencer marketing, brands have sought endorsements from celebrities and people of note. To develop killer influencer marketing strategies for all generations, it’s essential to understand the formula of the message, influencer, place, and time most effective for each generation. .

Gen Z 52

Gen Z Influencer Marketing Marketing Strategy Millennials 52

Buffer Marketing

APRIL 19, 2023

When I thought about what it would take for a client to book a relative newcomer like me for a speaking or consulting gig, I knew they not only needed to know I exist but that they also needed to trust that I could provide value. Here are some of those investments, and why they’ve been instrumental to my success.

Thought Leadership 101

Thought Leadership Education Communications Advertising 101

Digital Marketer

MARCH 6, 2023

AI will not fundamentally change your role as a Fractional CMO, despite what the masterminds and gurus are selling. In marketing, there are the tacticians who are directly affected: Content writers : If you’ve ever used a resource like WriterAccess to get blogs or articles created, you might have paid $0.1 Are You Scared of AI?

CMO 79

CMO Copywriting Price Advertising 79

Adobe Experience Cloud Blog

JUNE 19, 2015

So what’s a tech company like Marketo doing at a place full of advertising agencies and brand creatives? As you can see in my new article on Marketing Land, In Search of the New “Mad Men”: Will They Be at Cannes This Year? , No longer does advertising and marketing have to be an interruption-driven event.

Thought Leadership 122

Thought Leadership CMO Advertising Advertisers 122

Buffer Marketing

DECEMBER 12, 2022

And now, by making my methods more accessible and sharing what I’ve learned as an industry outsider, I’ve been able to help 5,000+ small business owners (primarily BIPOC and WOC) get seen, heard, and valued. Six months later, I was launching the first iteration of my online course.

PR 98

PR Transform Copywriting Energy 98

Buffer Marketing

SEPTEMBER 1, 2022

We’re starting with a two-for-one question: What do you think about personal branding, and would you call what you have a personal brand? I asked myself, “what am I trying to do in this interview?” That's what a brand does – Nike and McDonald’s want you to know something about them.

Branding 111

Branding Customer 111

Sprout Social

SEPTEMBER 8, 2021

The social audio app Clubhouse created a lot of buzz when it launched in 2020 on an invite-only basis. In this post, we take a closer look at Twitter Spaces – what it is, why you should use it and how you can use it for your brand. What is Twitter Spaces? What is Twitter Spaces? Let’s get started. Why use Twitter Spaces?

Management 132

Management Promotion Product Branding 132

Digital Marketer

JULY 18, 2023

When asked what they love the most about her online membership, the answer was overwhelmingly the community. Imagine a clubhouse, but in an app, where you can share your LEGO creations and even get into fun challenges. A strong community is like a super-power for your business. Ever heard of FOMO?

Customer Acquisition 83

Customer Acquisition Transform Promotion Product 83

Econsultancy

MAY 25, 2022

Anyone offers five-minute audio advice as part of the ‘passion economy’ Influencers are a big part of social media, but push-back against inauthentic and shallow marketing activity has undoubtedly surged in the past few years, while a drive for more expert-led learning content has increased. So I rented a ????

Health 102

Health User-Generated eCommerce Influencer Marketing 102

Sprout Social

FEBRUARY 15, 2022

Do you have what it takes to be a social media consultant? If you need writing, social, or marketing/comms help, I’m taking clients! What do social media consultants do? What are the pros and cons of being a social media consultant? What services do they offer? This career takes time and work. Niche or general?

Social Media Marketing 105

Social Media Marketing Analytics Copywriting Price 105

Duct Tape Marketing

DECEMBER 14, 2022

The Power Of Scarcity written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Mindy Weinstein. In this episode of the Duct Tape Marketing Podcast , I interview Mindy Weinstein. Dr. Weinstein is a leading expert in digital marketing and has been named one of the top women in the industry globally.

Food 80

Food Digital Marketing Manufacturing Education 80

Hubspot Marketing

APRIL 12, 2022

In fact, 99% of content planners, strategists, or marketers who have ever pivoted their strategy say some of their pivots happened in 2021, with many pivoting two to three times in that year. And, if anything, 2020 and 2021 taught marketing teams how important content planning and re-planning is. Market and Demographic Research.

Gen Z 105

Gen Z Market Research Millennials Content Marketing 105

Hootsuite

APRIL 5, 2021

What a thrilling time it has been for Clubhouse , the live-audio social platform that’s enjoyed a rapid journey from buzzy must-have app to Silicon Valley investor bait to subject of gleeful scorn to panicked defendants against copycat features , all in a matter of months. What are the benefits of Clubhouse? The verdict?

Social Media Marketing 131

Social Media Marketing Marketing Marketers Thought Leadership 131

Hootsuite

APRIL 13, 2021

Chances are you’ve heard of Clubhouse, the audio streaming app used by the likes of Elon Musk and Mark Zuckerberg to do live talks (similar to live podcasts). What is Twitter Spaces? Audio streaming has garnered a lot of attention recently. If you’re still waiting for an invite, don’t fret. How to use Twitter Spaces.

Thought Leadership 126

Thought Leadership Promotion Product Social Media Marketing 126

Hubspot Marketing

JANUARY 9, 2023

Twitter has been going through many changes over the last few months, prompting some brands and marketers to wonder if they would consider leveraging other platforms. Keep in mind that by including this list of alternatives, we aren't suggesting that marketers should abandon or majorly pivot a Twitter strategy that works for them.

Gen Z 113

Gen Z Marketing Marketers Millennials 113

Pam Didner

APRIL 2, 2021

What is content marketing? What are the Different Types of Content Marketing. What are the Benefits of Content Marketing. What is a Content Marketing Strategy. How to Build a Content Marketing Strategy. How Does Content Marketing Help SEO. How to Measure Content Marketing.

Content Marketing 106

Content Marketing Marketing Marketers Marketing Plan 106

Backlinko

APRIL 5, 2022

referring domains): Search Engine Journal (214K referring domains): Or other huge brands in the marketing space, like HubSpot (341K referring domains): Let’s say I wanted to close my link gap with Yoast using email outreach. And that’s exactly what happened. For example, remember Clubhouse? That sounds great. Like Yoast (67.2K

Digital Marketing 145

Digital Marketing Place Branding Marketing 145

Hootsuite

SEPTEMBER 2, 2021

we grouped a wide variety of platforms into nine general categories that focus on specific use cases and what businesses can accomplish by using them. Follow these three tips to build your own criteria that will help you evaluate any new social media platform, no matter what it is or how it works. Facebook Statistics.

Entertainment 145

Entertainment Thought Leadership Social Media Marketing Education 145

Duct Tape Marketing

JUNE 22, 2021

How to Use Social Media Strategically in 2021 written by John Jantsch read more at Duct Tape Marketing. People still see social media as this disconnected piece of marketing that you have to go figure out and play in. Just like every other facet of marketing — social media needs a strategy too. Is it to build a community?

User-Generated 95

User-Generated Promotion Market Segmentation Place 95