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19 Key Market Research Statistics

Backlinko

Market research is a growing multi-billion-dollar industry. Brands leverage market research insights to introduce customer-focused offerings and improve their experiences. Online/mobile quantitative research services accounted for 35% of worldwide revenues of market research companies.

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Making the Case for Content Marketing: Research & Statistics

Rock Content

Ascend Media notes that 74% of customers prefer to get to know a brand through articles than through ads. In 2015 Google ran out animals starting with “P,” but it pushed through “Mobilegeddon,” which hurt sites with a poor mobile experience. Content also endures. Content helps convert.

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The Ultimate Guide to Branding in 2019

Hubspot Marketing

Better yet, the companies that create and market them know exactly the experience they want you to have when you make (or consider) a purchase. That’s why they create a brand. These brands are known, loved, and chosen out of a long lineup of options. What’s a brand? What is branding? The result?

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Brand Logos: The Good, The Bad, and The Most Questionable Designs

Hubspot Marketing

When it comes to your business' branding strategy , establishing your company's logo is one of the most critical tasks. Your logo will be pervasive throughout all of your marketing campaigns, and it's one of the most prominent branding elements that people will think of when someone mentions your company. Memorable Logo Designs.

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4 Differences Between Creative and Marketing Agencies

Neil Patel

Column Five Media is a creative agency that has worked with Intuit, eBay, Google, Facebook, and dozens of other global brands. It clearly shows that even a wildly-experienced creative agency admits that its services, or any creative agency’s services, fall under the umbrella of marketing and advertising.

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AI agents for marketing — I talked to experts about the benefits

Hubspot Marketing

Of course, the most famous part of our promised 2015 was the Mattel Hoverboard. Because Im a marketer, AI tools have flooded my working world with the promise of revolutionizing my department and company. Trained AI agents can review documents for brand voice, grammar, tone, and formatting errors at scale, he said.

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9 Places to Source Authoritative Stats for Your Content Marketing

Marketing Insider Group

This is exactly what happened in the infamous “ humans have less attention span than a goldfish ” debacle of 2015.) The journalistic protocol is to cite an original, authoritative source that is transparent about its methodology (like the description on page 41 in CMI’s annual B2C Content Marketing Report.)

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