Hubspot Marketing

JUNE 19, 2025

We all know AI assistants can help with marketing tasks. It works across every area of marketing and scales with whatever you‘re working on. Below, I’m going to share the single AI prompt that will create an expert-level library of marketing prompts. With it, you can transform how you approach marketing work entirely.

Transform 86

Transform SEO User-Generated Marketers 86

Hubspot Marketing

MAY 7, 2025

Social media marketing is a lot of work. Whether youre a marketer, a content creator, or a business owner, understanding social media involves a range of skills that require you to always be learning. To hone these skills, Ive put together a comprehensive list of social media marketing resources.

Social Media Marketing 112

Social Media Marketing eBook Marketers Marketing 112

SmartBrief - Marketing

JULY 16, 2024

Amazon was moving heavily into devices like Alexa and the FireTV stick, after having epically failed in its first attempt at the phone market. So, by necessity, this famously anti-marketing company recognized that it had to get better at marketing if it was to succeed at selling its own products.

Retail 116

Retail Advertising Advertisers Branding 116

Chief Martec

JANUARY 2, 2025

This is why it was a strategic error for marketing suites of the early 2010’s to downplay integrations with other products in the burgeoning martech landscape. To this day, iPaaS products many of which have evolved into “enterprise automation platforms” retain a strong presence in most marketing tech stacks.

Fashion 129

Fashion Transform CRM Product 129

Hubspot Marketing

APRIL 29, 2025

Of course, the most famous part of our promised 2015 was the Mattel Hoverboard. Because Im a marketer, AI tools have flooded my working world with the promise of revolutionizing my department and company. Why are AI agents useful in marketing? Expect to see more AI agents populating the marketing space soon.

Price 106

Price CMO Marketers Marketing 106

Martech

JANUARY 3, 2025

How the martech stack became what it is today It was almost six years ago (March, 2019) that I sat down with Brinker to talk about the transition from single-vendor marketing cloud versus “Frankenstack” to a platform model. Before we look forward, it’s revealing to look back. Let me break that down.

Transform 119

Transform Place Customer Management 119

Jeff Bullas

JANUARY 12, 2023

Open AI was founded in 2015 by Elon Musk and is expected to be valued at $29 Billion at its next round of funding. In the publishing industry, AI has the potential to revolutionize the way books are written, edited, marketed, and even read. AI will also change the way books are marketed and sold.

Transform 317

Transform User-Generated Non-Profit Communications 317

Sprout Social

MAY 7, 2025

Digital marketing is about more than creating content and managing campaigns. To connect with these potential customers directly, you need to learn how WhatsApp can be used as a marketing and communication tool. Weve also outlined available WhatsApp marketing software tools to help you streamline your approach.

Gen Z 68

Gen Z Marketers Marketing Communications 68

Neil Patel

OCTOBER 25, 2020

Do you need a creative agency or a marketing agency? Apple’s marketing believes that “ design and utility are just two of the reasons behind Apple’s success and certainly give it a competitive advantage.”. Marketing is just as important. But before their product launches, they leverage the expertise of marketing agencies.

Market Research 145

Market Research Marketers Marketing Analytics 145

Search Engine Land

NOVEMBER 9, 2023

Reporting on Google’s market share these days is like reporting on the sky (did you know it’s blue?). This article (which is paywalled, so I’m not linking to it) is based on a Bank of America report (why is Bank of America talking about search market share?) Google is still as dominant as it has been since 2015.

Search Marketers 110

Search Marketers Gen Z Marketers Marketing 110

Martech

MAY 27, 2025

Informatica was taken private in 2015 and went public again in 2021. .” Informatica, founded in 1993, helps companies manage and analyze data across systems in the cloud and on-site. Its customers include companies ranging from Unilever to Toyota. Salesforce was one of several other companies trying to buy Informatica.

CRM 102

CRM Management Product Customer 102

Search Engine Land

JANUARY 13, 2023

2015: In the past, if your images were hosted off your website’s domain, it was very unlikely Google would crawl them for Google News. 2015: Return on investment rose as revenue outpaced the rise in spending. 2015: You could track, over time, what Google Now Cards Google showed you each day. Market Share.

Search Marketers 108

Search Marketers Non-Profit SEO Marketers 108

Search Engine Land

JANUARY 11, 2023

Google Panda was one of Google’s most significant spam-fighting algorithmsl First launched in February 2011 , the final confirmed refresh was Panda 4.2 , which started rolling out July 18, 2015. E-commerce sales jumped this holiday season as search marketers weathered Google updates. consumers spent $204.5 in Septembe to 19.4%

Search Marketers 106

Search Marketers Health Law Marketers 106

Hootsuite

JANUARY 31, 2025

— @muumuse.com on Bluesky (@MuuMuse) November 8, 2024 While Carpenters first studio album was released in 2015, the Grammys ruled that 2024s Short n Sweet was her breakthrough album, making her eligible to compete for Best New Artist. Rename the category Best Breakout Artist or Best Person We Finally Became Aware Of or something!

User-Generated 105

User-Generated Social Media Marketing Management Branding 105

Hubspot Marketing

FEBRUARY 18, 2025

Weve expanded beyond general business news, with spin-off newsletters dedicated to retail, marketing, emerging tech, finance, and more. And, in March 2015, the very first Morning Brew was sent out following todays format. Level 2: industry or passion-based niches, like marketing, retail, or gardening. We created a template.

Entertainment 95

Entertainment Key Performance Indicator Retail Copywriting 95

Search Engine Land

JANUARY 28, 2023

24: Google Takes Action On More Link Networks In Poland Also on this day Facebook testing brand safety topic exclusions for advertisers 2021: Citing advertisers’ brand safety concerns, Facebook said the feature would allow marketers to choose whether to show their ads alongside potentially sensitive content.

Search Marketers 115

Search Marketers Marketers Marketing Retail 115

Search Engine Land

MARCH 17, 2023

Yahoo Loses Market Share As Some Firefox Users Return To Google 2015: Google had become increasingly aggressive in trying to lure back users. A Dilbert On Search Engine Keyword Research 2014: There was a fun search marketing-related Dilbert strip on the topic of doing and presenting your keyword research to your boss.

Search Marketers 113

Search Marketers SEO Marketers Marketing 113

Martech

APRIL 8, 2022

Annual worldwide spending on marketing continues to increase and will reach $4.7 trillion from 2021 to 2025, a compound annual growth rate (CAGR) of 7% — substantially above the 5% CAGR from 2015 to 2019. Get the daily newsletter digital marketers rely on. US Companies spend the most on marketing – $1.4 Why we care.

Transform 120

Transform Global Marketing Retail Marketers 120

Adobe Experience Cloud Blog

JANUARY 15, 2020

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. It’s a massive market size to not be a part of, and definitely, the biggest reason why you should invest in digital marketing. It relies on solid market research to inform the next course of action. .

Digital Marketing 174

Digital Marketing Traditional Marketing Social Media Marketing Marketers 174

Kuno Creative

APRIL 7, 2022

If your company wants to start doing video marketing, but you don’t think you have the budget to back up these plans, you’ll be pleasantly surprised. The justification for investing in video marketing is clear.

Video Marketing 111

Video Marketing Marketing Plan Marketers Marketing 111

Search Engine Land

FEBRUARY 1, 2023

Firefox Deal Continues To Boost Yahoo As US Search Share Grows Again In January 2015: StatCounter said, conclusively, that the Firefox deal was responsible for Yahoo’s recent movement. Yandex Rolls Out Mobile-Friendly Algorithm In Russia, Code Name Vladivostok 2016: Pages that were not mobile-friendly might not rank as well.

Search Marketers 117

Search Marketers Shoppers SEO Marketers 117

Jeff Bullas

DECEMBER 19, 2022

Revenue in the global online education market is projected to reach $146.9 This large and lucrative online education market provides the opportunity to transform your knowledge into a digital product and sell it online. Lynda (now re-branded as LinkedIn Learning ) was an online course platform that was sold to LinkedIn in 2015 for $1.5

Transform 264

Transform Education Price eBook 264

Marketing Insider Group

MARCH 9, 2023

As content marketers, we are always on the hunt for interesting data to grab reader attention and support our claims. This is exactly what happened in the infamous “ humans have less attention span than a goldfish ” debacle of 2015.) It’s a beautiful thing when our employer is the data source.

Place 140

Place Content Marketing Non-Profit Whitepaper 140

Martech

DECEMBER 5, 2022

Email marketing isn’t easy. To help you, we’ve put together the list of email marketers who always know the best practices and latest developments. To help you, we’ve put together the list of email marketers who always know the best practices and latest developments. Ryan is truly an old-hand at email marketing.

Email Marketing 124

Email Marketing CMO Marketers Marketing 124

Hubspot Marketing

MAY 21, 2025

I cofounded Morning Brew in 2015. The result is a sea of sameness 101-level blog posts, cringy trade show booths, outreach emails offering free AirPods if you listen to a pitch, and aggressive marketing drip campaigns. Marketing teams need to build trust and provide their audience content with real value.

Transform 90

Transform Promotion Customer Journey Product 90

Martech

OCTOBER 5, 2022

Uncertainty is caused by a volatile environment in which every marketing plan can be buffeted by anything from a virus to climate change and from a disrupted supply chain to runaway inflation. Marketing without limits. Even in 2015, Episerver was locating itself in the digital experience platform category.

Transform 109

Transform Marketers Marketing CMO 109

Search Engine Land

JANUARY 6, 2023

2019: The digital marketing agency’s new tool helped SEOs test and deploy SEO-related changes on their own without developer overhead. 2015: Torrent Freak study reveals the number of Google’s takedown notices were up 75% from 2013. 2015: Yahoo saw a nearly 2 point search market share gain in the U.S.

Search Marketers 114

Search Marketers Manufacturing SEO Marketers 114

Backlinko

MARCH 13, 2024

We’ll explore the latest statistics on iPhone vs Android market share, number of iPhone vs Android smartphone users, iPhone vs Android smartphone sales and more. In the US, iPhones hold a market share of 60.77%. Here’s a detailed breakdown of iPhone vs Android market share over time: Note: Data for 2024 is incomplete (as of February).

Branding 126

Branding Marketers Marketing 126

Search Engine Land

JANUARY 4, 2023

2018: Search marketers weighed in on their experiences since the change took effect. 2015: GM announced a range of new OnStar 4G LTE services, including “AtYourService,” featuring partners like Dunkin’ Donuts and Priceline.com. 2010: The mobile market was real – and red hot. From Search Marketing Expo ( SMX ).

Search Marketers 96

Search Marketers SEO User-Generated Marketers 96

Chief Martec

FEBRUARY 10, 2025

From unified data to agentic workflows, from consolidating vendors to proliferating gen AI, and from commercially-packaged platforms to custom-developed apps, martech stacks and the marketing ops heroes who manage them are experiencing a Renaissance of new ideas and new technologies. “What are the Stackie Awards?”

New Technology 63

New Technology Education Promotion Management 63

Marketing Insider Group

NOVEMBER 22, 2021

One of the best ways to learn more about great content marketing is hearing advice straight from the experts. We’ve compiled 5 of the best content marketing videos of all time. Smart content marketers don’t focus strictly on numbers, but also account for the true value and connection they’re creating for customers.

Content Marketing 141

Content Marketing Marketers Marketing Customer Acquisition 141

Search Engine Land

MARCH 24, 2023

Google Adds Subdomain Support To Change Of Address Tool In Google Webmaster Tools 2015: You could now communicate subdomain moves in Google Webmaster Tools Change of Address tool. Google Launches Major Push To Get Local Businesses Online, Improve Data 2015: New site offered tools, content and solicited business owners to update information.

Search Marketers 106

Search Marketers PR Non-Profit SEO 106

Search Engine Land

JANUARY 1, 2023

A search for [This post is sponsored by Google] returned more than 400 pages, written apparently as part of a Google marketing campaign: Google? The big PPC shifts of 2019 that will shape how we market in 2020. 2015: The outage to Yahoo’s dedicated search site lasted more than four hours. Buying links? by Brittany Page.

Search Marketers 104

Search Marketers Marketers Marketing Manufacturing 104

Hubspot Marketing

JANUARY 24, 2023

The use of artificial intelligence in business is growing, and marketers are eager to learn how to leverage it for new and unique campaigns. Let's discuss why you should or shouldn't use it in your marketing plan. DALL-E 2 Pricing: Free Image Source DALL-E 2 is arguably one of the market's most advanced AI image generators.

Price 140

Price User-Generated Law Marketers 140

Martech

FEBRUARY 10, 2025

Ad fraud remains a persistent challenge in digital advertising, siphoning billions from marketers and undermining trust in the ecosystem. In 2015, ad fraud caused $4.6 Dig deeper: Is the digital marketing grass really greener in walled gardens? billion in annual losses in the U.S., as the IAB and EY estimated. Processing.

Advertising 84

Advertising Advertisers Education Communications 84

Sprout Social

JANUARY 21, 2021

The importance of your marketing messaging can’t be overstated. By having a constant pulse on which messages perform best to your audience, your marketing is more likely to land with customers over time. Why brands should regularly refresh their marketing messaging. Another prime example is marketing during a recession.

Marketers 142

Marketers Marketing Analytics Health 142

Chief Martec

MAY 4, 2022

we released the global 2022 marketing technology landscape , after taking a year off in 2021. But despite its mind-boggling scale, the martech landscape has always been a sidebar to the real story of how technology is changing marketing. Every year, marketers enter by sharing a single slide that illustrates their martech stack.

Non-Profit 121

Non-Profit Entertainment Customer Journey Marketers 121