article thumbnail

Amazon’s ‘secret ad pricing scheme’ revealed in previously redacted documents

Search Engine Land

New documents detail the alleged deceptive practices used to boost consumer prices by more than $1 billion including deliberately making Amazon search worse – a strategy reportedly approved by chairman Jeff Bezos. Raising prices for consumers. Consumers pay the price. Why we care. The impact of Junks Ads.

Price 123
article thumbnail

Is Nielsen’s prime time over? Purchase renews questions about products and long-term value

Martech

This week’s news about the purchase of TV-ratings giant Nielsen is spotlighting ongoing problems with its products and raising questions about the company’s value. That is close to Nielsen’s current market cap, but that is based on a stock price that has jumped more than 20% since news of the deal broke. What happened.

Product 114
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Products should face the center of your ads

Ariyh

We’ve seen how placing your product further or closer to a model can make your brand seem either prestigious or mainstream, and that rational vs emotional messages work best in different positions. But there’s another fundamental choice you face when finalizing your product images or ad creatives. a minivan or sedan).

Product 62
article thumbnail

End It on a High Note! Savvy Marketing Tips to Finish 2015 Strong

Adobe Experience Cloud Blog

Author: Aseem Badshah We’re more than halfway through 2015. (It There’s still 4+ months remaining in 2015, so don’t waste it. With this in mind, let’s analyze how we can leverage the first half of 2015 in order to close the year out strong. Facebook changed its video ad pricing after many complaints.

article thumbnail

This day in search marketing history: February 10

Search Engine Land

How to use Google’s new price competitiveness report in Merchant Center 2020: You could see how your product pricing compared to your Google Shopping competitors. Google Introduces Rich Medical Content Into Knowledge Graph 2015: Users would soon see deeper health information for more than 400 conditions.

article thumbnail

Google Ads, Search and Chrome bosses plotted to boost ad revenue in emails

Search Engine Land

I care more about revenue than the average person but think we can all agree that for all of our teams trying to live in high cost areas another [redacted] in stock price loss will not be great for morale, not to mention the huge impact on our sales team.” More tweaks. SUBSCRIBE See terms. What did John Mueller say?

Price 116
article thumbnail

This day in search marketing history: February 25

Search Engine Land

Google Images to replace dimensions overlay on image thumbnails 2020: Google would instead show product, recipe, video, and soon, licensable labels in place of that dimensions information. Study: Google Now Displays Rich Answers For 19.45% Of Queries 2015: 19.45% of the 850,000 search queries looked at in the study triggered rich answers.