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The SEO’s guide to Google Search Console

Search Engine Land

Google Search Console (GSC) is a free gift from Google to SEO professionals that tells you how your website is performing. With data-packed amenities, SEOs can scavenge through GSC to locate stashes of hidden nuggets like clicks and impressions from search queries, Core Web Vitals and whatever other surprises lay within your website.

SEO 106
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The Ultimate Guide to Marketing Trends in 2018

Hubspot Marketing

That’s why we created this guide — influenced by some of our very own HubSpot experts — so you can bookmark and return to the most important marketing trends of 2018, time and time again. 2018 Marketing Trends. The flywheel, on the other hand, places the customer in the center. Place a heavy emphasis on customer service.

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B2B Lead Generation Strategies for 2018 Plus 5 Strategies to Kick to the Curb

Adobe Experience Cloud Blog

Certain strategies, like content marketing and SEO , are enduring no-brainers that will continue to allow you to thrive in 2018. The big secret to effective lead gen in 2018 is knowing when to adapt to newer trends that work and are increasingly relevant, and when to optimize those marketing strategies that may need a tweak or two.

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11 of the Best Free Google Sheets Templates for 2018

Hubspot Marketing

Here, we’ll delve into 11 of the best free Google Sheets Templates for any marketing role in 2018, so you can create better spreadsheets while saving valuable time to focus on more important things -- like the data itself. This CRM template is a great place to get your feet wet. Website Paid Traffic Report.

Finance 145
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Is Your Marketing Ready for 2018?

Content Marketing Institute

After you put away the champagne flutes and flip the calendar to 2018, what will you set your sights on to take your marketing to the next level in the new year? One place to look for lessons is CMI’s two conferences – Content Marketing World and Intelligent Content Conference. SEO Click To Tweet. What has 2017 taught you?

Transform 111
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5 Advanced Methods to Promote Your Content in 2018

Content Marketing Institute

19 Favorite Tools for Content Promotion in 2018. Create 20 to 30 variants to test in different places. For even greater benefit, don’t just update your past content (although there’s SEO benefit to doing that). The post 5 Advanced Methods to Promote Your Content in 2018 appeared first on Content Marketing Institute.

Promotion 111
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The Most Effective SEO Tactics of 2018 Thus Far

Duct Tape Marketing

The Most Effective SEO Tactics of 2018 Thus Far written by John Jantsch read more at Duct Tape Marketing. which makes it a good time to start taking a look at what’s working as it relates to your SEO efforts so that you can plan accordingly moving forward. Here are the SEO tactics that seem to be working thus far.

SEO 78