Sprout Social

OCTOBER 7, 2024

Launched in 2020, YouTube Shorts are vertical short-form videos, similar to TikTok videos or Instagram Reels. Click Show Advanced Settings to expand and manage other video settings. Why you should schedule your YouTube Shorts Scheduling your content in advance on the native platform is a good place to start.

Entertainment 123

Entertainment Place Analytics Management 123

Hubspot Marketing

MAY 5, 2022

Just as there are professionals who specialize in managing products and services, there’s also a need for human resource management. What is human resource management? 5 Main Functions of Human Resource Management. Performance Management. 5 Main Functions of Human Resource Management. Performance Management.

Management 131

Management Law Communications Promotion 131

Martech

JANUARY 13, 2025

GDPR, CCPA, Apple MPP and consumer privacy Rising consumer awareness about data privacy led to landmark regulations like the EUs General Data Protection Regulation (GDPR) in 2018 and Californias Consumer Privacy Act (CCPA) in 2020. Is this the kind of place where youd choose to spend your time online?

Law 129

Law User-Generated Email Marketing Education 129

Sprout Social

NOVEMBER 26, 2024

Place the disclosure up front , with the endorsement message, where followers will immediately see it. For example, in 2020, a tea company agreed to pay a $1 million settlement after the FTC found it had misled consumers by not disclosing payments to influencers promoting its products. DO: Be crystal-clear.

Gen Z 126

Gen Z Influencer Marketing Health Promotion 126

Hootsuite

AUGUST 25, 2021

“Social media managers, community managers, online marketing managers—these people understand where the customer relationship lives,” he told Tech in Asia. In July 2021, the Wall Street Journal published a piece on the maturation of the social media management profession that made waves in marketing circles.

Management 140

Management Social Media Marketing Education Communications 140

Martech

AUGUST 1, 2024

When you enter a McDonald’s, you’re greeted by a kiosk for placing your order, not an employee. Customers can place their orders even without entering the restaurant. In 2020, a report by experience management firm Walker predicted customer experience would overtake price and product as the key brand differentiator.

Email Marketing 133

Email Marketing Food Marketing Marketers 133

Martech

APRIL 3, 2025

In 2002, tariffs were placed on steel mill products from non-NAFTA countries, tires from China in 2009 and a trade war with China that lasted from 2018 to 2020. China trade war, 20182020 Multiple rounds of tariffs occurred from 2018 to 2020, including a 25% tariff on $250 billion worth of Chinese imports, lower tariffs (7.5%-15%)

Retail 117

Retail Advertisers Advertising Price 117

Hootsuite

NOVEMBER 28, 2024

Luckily, Hootsuite has you covered for easy scheduling and content management — Pinterest and beyond. Good news: Hootsuite Analytics lets you easily track the performance of all your social channels in one place , so you can replicate what works and get more engagement. Olivia can relate.

Gen Z 120

Gen Z Affiliate Marketing Fashion Social Media Marketing 120

Martech

JUNE 6, 2022

The main purpose of a customer data platform is to merge all your customer data into one place, where you can orchestrate online and offline campaigns based on customer attributes, transactions, or behavior. Let’s say I worked for CompanyX in 2020, and my email address at that time was gkrehbiel@companyx.com.

Whitepaper 135

Whitepaper Management Customer Digital Marketing 135

Martech

JULY 19, 2022

Work management tools have become an efficient way for marketers to complete tasks and collaborate with other people. Customizable work management systems give businesses of all sizes the ability to build out the right workflows to match their organization’s needs. From project management to marketer-centric work management.

Management 117

Management CRM Marketing Automation Platform Marketing 117

Hootsuite

JANUARY 15, 2025

LinkedIn hired more Black and Latino senior staff in 2024 In 2020, LinkedIn made a commitment to double the number of U.S. Black and Latino senior individual contributors (ICs), managers, and leaders by fiscal year 2025. more follower growth Businesses that manage to post weekly see a significant boost in their follower growth.

User-Generated 115

User-Generated Education Real Estate Transform 115

Hootsuite

APRIL 9, 2025

adults, doubling in popularity since 2020. adults often get news from YouTube This figure has risen from 23% in 2020 to 32% in 2024. Back in 2020, Facebook held the edge with 36% of U.S. Facebook took second place with 28% and YouTube was third with 22%. TikTok is a major news source for 52% of U.S. Nine out of 10 U.S.

Gen Z 111

Gen Z Social Media Marketing Millennials User-Generated 111

Sprout Social

APRIL 21, 2025

Brands have the opportunity to support financial literacy efforts in the space, as well as offer products, apps and services they may have that help consumers budget and manage their money better. Some popular videos feature influencers traveling to beautiful places, sampling expensive cuisine and providing bucket list inspo.

Branding 111

Branding Finance Fashion Health 111

Buffer Marketing

JANUARY 22, 2025

Sure, the TikTok boom of 2020 is behind us (RIP days where videos of your sourdough starter got 10K views), but that doesn’t mean you’ve missed the boat. She started out on her “first love” Instagram back in 2020, amassing more than 100K followers. ” Sophie certainly would know.

Gen Z 115

Gen Z Analytics Fashion Management 115

Hubspot Marketing

NOVEMBER 28, 2022

Wouldn’t it be nice if customer data management were easy? Managing customer data can get messy, especially if your business uses multiple apps. In this post, we'll cover: What is Customer Data Management? Benefits of Customer Data Management. Best Practices of Customer Data Management. Where Customer Data Lives.

Management 112

Management Customer CRM Law 112

Unbounce

JANUARY 6, 2025

Stages of a marketing funnel (and where landing pages fit in) Understanding the stages of a marketing funnel is essential for effective customer journey management. Step 8: Double-check that you have the proper analytics tracking in place Set up analytics to monitor the performance of each page in your funnel. March 14, 2024.

Price 111

Price User-Generated Copywriting Analytics 111

Buffer Marketing

SEPTEMBER 25, 2024

I knew nothing about TikTok when I started my account in March 2020. For example, I casually shared my love for Melio in a video about how I manage partnerships (notice that I used that video reply feature too!)   Finally, in 2021 I decided to hire a talent manager to help with these partnerships.

Branding 107

Branding Thought Leadership Health Management 107

Hubspot Marketing

APRIL 21, 2025

According to our survey, 64% of marketers plan on having a dedicated community manager, and 93% of marketers will either maintain or increase their investment in community marketing in 2025. Not a single hair is out of place, and there isn't a bead of sweat on it. Brands will find and test new/emerging social media platforms.

Social Media Marketing 78

Social Media Marketing User-Generated Influencer Marketing Customer Journey 78

Hootsuite

MARCH 2, 2023

Brand safety matters for marketers because it directly impacts the reputation and image of the brand they’re managing. In 2020, ad fraud cost businesses $35-40 billion. Control where your ads are placed. Comment management. Save time managing your social media presence with Hootsuite. Why does brand safety matter?

Management 114

Management Branding Advertisers Advertising 114

Sprout Social

AUGUST 30, 2021

The best multichannel marketers know where their target customers are, why and what kinds of content resonates in each place. Life of a social media manager: Them: here's a great pic to post. HeatherBadenoch) December 9, 2020. — Spotify (@Spotify) October 1, 2020. Me: It IS a great pic! of listeners for."

User-Generated 145

User-Generated Customer loyalty Advertisers Advertising 145

Hootsuite

APRIL 14, 2021

This places WhatsApp ahead of other popular messenger apps: Facebook Messenger with 1.3 Most of WhatsApp’s new users in 2020 are in the USA. Following the States, the countries with the most WhatsApp downloads in 2020 were Brazil, the United Kingdom, India, then Mexico. The most WhatsApp calls ever made was New Year’s Eve 2020.

Communications 145

Communications Entertainment eCommerce Social Media Marketing 145

Adobe Experience Cloud Blog

OCTOBER 21, 2020

Everyone is going to have their own story to tell when we reflect on the start of 2020. As Global Marketing Manager at LiteracyPlanet, my small but agile team faced this situation. When families faced life in lockdown and children began distance learning earlier this year, parents needed support, resources, and tools to help manage.

Thought Leadership 174

Thought Leadership Advertisers Advertising CRM 174

Hootsuite

JANUARY 25, 2021

— Nick (@AtNickMartin) December 4, 2020. Between October 2020 and January 2021, the 15-week period we measured, Hootsuite’s account published 568 tweets. — Hootsuite (@hootsuite) December 10, 2020. — Hootsuite (@hootsuite) December 5, 2020. — Meg (@MegVClark) December 5, 2020. Just words.

Social Media Marketing 145

Social Media Marketing Fashion Health Analytics 145

Sprout Social

MAY 11, 2021

When it comes to building and managing strong client-agency partnerships, no detail is too small. If you want to optimize your processes, your social media approval workflow is a great place to start. As social becomes a core part of agency offerings, you need to have the infrastructure in place to operate smoothly at scale.

Transform 142

Transform Health Communications Promotion 142

Hootsuite

MAY 10, 2021

These operations involve large teams, multiple agencies, legal oversight, and enterprise-scale management tools, such as Hootsuite Enterprise. million in sales in a single day in China on July 1, 2020. The brand is… Posted by Nanjing Marketing Group on Monday, March 30, 2020. Livestream shopping generated $449.5

PR 145

PR Social Media Marketing Influencer Marketing B2C 145

Animalz blog

AUGUST 13, 2024

When software engineer Irene Yu founded Skiplevel , an education company helping product managers become more technical, she faced a common startup challenge: how to reach and engage her target audience. In 2020, I quit my job and went full-time on Skiplevel, which I had been working on the side. Her solution?

Energy 61

Energy Education Communications Management 61

Marketing Insider Group

JANUARY 4, 2021

I’m typically managing multiple events per week, sometimes even at the same time. How does knowledge transfer and CPE credits work in positioning and delivering your webinars and how do you manage such a wide array of subject matter experts? A perfect example of this is RSM’s 2020 Virtual Tax Summit in Nov. Mistakes happen….

Transform 142

Transform Communications Education Global Marketing 142

Hootsuite

DECEMBER 17, 2020

Rolled out to users worldwide November 2020, Fleets are a way to post content on Twitter that will disappear after 24 hours. — Monty Ashley (@monty_ashley) November 27, 2020. — Hannah Malcolm (@hannahmmalcolm) November 27, 2020. . — Monty Ashley (@monty_ashley) November 27, 2020. Try it free today.

Food 145

Food Social Media Marketing Management Place 145

Sprout Social

MARCH 29, 2021

Ultimately, Adore Me’s Valentine’s Day efforts resulted in 226% more purchase conversions than the brand’s 2020 campaign, at a 6% lower cost per acquisition. Posted by GoPro on Tuesday, December 15, 2020. In March and April 2020, we expanded our core targeting strategy from narrow audiences to a broader one. Learn more: [link].

User-Generated 145

User-Generated Management Branding Advertising 145

Hootsuite

NOVEMBER 5, 2020

You’re in the right place to find out. FedRAMP stands for the “Federal Risk and Authorization Management Program.” This marketplace is the first place government agencies look when they want to source a new cloud-based solution. If yes, they submit an Authority to Operate letter to the FedRAMP project management office.

Law 144

Law Health Finance Analytics 144

Hubspot Marketing

MARCH 5, 2021

When you manage the paid ads for your business, you can go through individual ad managers such as Google Ads or Facebook Ads. You can also use demand-side platforms (DSP), which are automated, as a way to purchase and manage your online ads. In fact, did you know that in 2020 $46.86 In fact, did you know that in 2020 $46.86

Advertisers 142

Advertisers Advertising User-Generated Management 142

Hootsuite

APRIL 21, 2021

For instance, the reduction in commuting workers may have contributed to NASA’s reported drop in air pollution in April 2020 over the northeastern U.S. In Q3 of 2020, there were 4 million square feet of vacant office space in Canada’s downtown office markets. Prepare for the risks of managing a large surplus. Try it for Free.

Logistics 136

Logistics Food Health Social Media Marketing 136

Hootsuite

JANUARY 17, 2025

Hootsuite Analytics is a social media analytics tool that lets you easily track the performance of all your social channels in one place so you can replicate what works and get more engagement. Get started The post Social media advocacy: How to promote a cause in 2025 appeared first on Social Media Marketing & Management Dashboard.

Promotion 105

Promotion Thought Leadership Health Non-Profit 105

Hootsuite

JANUARY 18, 2021

According to a post by LinkedIn’s senior product manager Gil Mark, LinkedIn Stories have “sparked hundreds of thousands of new conversations on the platform.” — Alessandro Paluzzi (@alex193a) September 3, 2020. Live streams blew up on LinkedIn in 2020. appeared first on Social Media Marketing & Management Dashboard.

Thought Leadership 145

Thought Leadership Promotion Social Media Marketing Advertising 145

Sprout Social

APRIL 26, 2021

Having an online review management strategy is another essential part of the larger digital marketing toolkit. With the reach and visibility of Yelp, it’s particularly important to know your way around the platform and how to manage your reviews there. Place a Yelp badge on your website. Share your Yelp reviews on social media.

Food 138

Food Logistics Management Place 138

Marketing Insider Group

JULY 27, 2021

But despite these advances, VR and AR content never quite managed to gain widespread consumer adoption. Until 2020, that is, and a world of socially-distanced and fully-digital customer interactions that no one could have anticipated. That all changed with the onset of the pandemic in early 2020.

Real Estate 145

Real Estate Transform Retail Shoppers 145

Hootsuite

APRIL 29, 2021

“The integration is expected to lead to a substantial expansion of the user base, as LINE and Yahoo Japan catered to the so-called ‘10-20 generation’ and ‘40-50 generation,’ respectively,” reads Naver’s 2020 Annual Report. They also plug right into the Hootsuite dashboard, so you can manage all customer queries in one place.

Branding 138

Branding User-Generated Promotion Food 138