Hootsuite

JUNE 17, 2021

If you’re considering whether it’s a good fit for your brand, you may be thinking, “Hey, having Instagram Live analytics would really help my business understand and level up these videos.”. Until recently, none of the Instagram analytics tools out there tracked Instagram Live analytics. How to view Instagram Live analytics.

Analytics 145

Analytics Social Media Marketing Branding Management 145

Hootsuite

JUNE 16, 2021

During Instagram’s Creator Week in June 2021, Instagram chief Adam Mosseri suggested that posting 2 feed posts per week and 2 Stories per day is ideal for building a following on the app. — Hootsuite (@hootsuite) June 10, 2021. Here’s the full list of 2021 LinkedIn statistics (and LinkedIn demographics , too.

User-Generated 145

User-Generated Social Media Marketing Place Management 145

Hootsuite

AUGUST 19, 2021

Working as a freelance social media manager can provide a lot of freedom. Luckily, social media management can be done from anywhere, as long as you have access to a reliable Wi-Fi connection. What is a freelance social media manager? Creating and managing content calendars. Analytics and reporting. Copywriting.

Management 144

Management Copywriting Real Estate Logistics 144

Martech

OCTOBER 1, 2024

The rise of consolidation: Efficiency at the expense of control Google’s Performance Max (PMax), launched in late 2021, reflects the consolidation trend. Leaving them feeling their investments are being managed by inscrutable algorithms. Advertisers have limited control over where ads appear.

Branding 126

Branding Advertisers Advertising Retail 126

Buffer Marketing

JULY 22, 2024

But the Facebook algorithm is a tough nut to crack, especially if you're just starting out — whether you're a small business owner, a creator, or a social media manager — so the smart way to build your target audience is to reach them with Facebook's advertising.  Thankfully, it’s pretty easy to use.

Advertisers 113

Advertisers Advertising User-Generated Management 113

Sprout Social

AUGUST 19, 2021

The Sprout Social Index 2021™, UK & Ireland report found 63% of consumers bought from social media in the past year. The best social commerce platforms to use in 2021. Posted by The Body Shop on Monday, August 2, 2021. A social media analytics tool can help you keep up on information as your audience grows.

Shoppers 143

Shoppers eCommerce Transform User-Generated 143

Jeff Bullas

MARCH 12, 2023

Whether you have used TikTok bots before or you are interested in deploying bots to help you get the most out of the platform, here are the 9 top TikTok bots in 2021. AutoTokker Autotokker is also a bot that is fully managed by the provider; however, their strategy is slightly different. But that won’t last forever.

Target Market 336

Target Market Management Market Segmentation Analytics 336

Adams & Knight Marketing

JANUARY 11, 2023

As a passionate storyteller, Bonner will develop, execute and manage innovative and multi-dimensional earned media strategies as well as oversee the creation of comprehensive public relations plans for the agency’s clients and organizations. She was also included in Hartford Business Journal’s 40 Under 40 list in 2021.

PR 246

PR Digital Marketing Education Management 246

Sprout Social

MAY 4, 2021

The best social commerce platforms to use in 2021. Managing your end-to-end customer journey on social media creates a positive feedback loop that impacts your bottom line. A social media analytics tool can help you keep up information as your audience grows. Monitor your social analytics to manage performance.

eCommerce 145

eCommerce Retail Transform Shipping 145

Hootsuite

APRIL 7, 2021

However, the right Instagram analytics tool will do the heavy lifting and number-crunching for you. Using the activity heatmap provided in Hootsuite Analytics , it’s easy to see when Hootsuite’s Instagram audience is online: Source: Hootsuite Analytics. Your Instagram analytics are your best source of truth here.

Gen Z 145

Gen Z Analytics Social Media Marketing Marketing Strategy 145

Hootsuite

AUGUST 30, 2021

Customer service software is any software tool that helps a business manage, track, or streamline its customer service efforts. That could mean anything from a simple chatbot all the way through to a complex customer relationship management solution that integrates with sales and IT. Customer relationship management (CRM) software.

Customer 139

Customer CRM Management Communications 139

Martech

APRIL 27, 2022

Data and analytics take the guesswork out of marketing. Marketing analytics is an approach to data analysis that helps businesses understand the performance and impact of their marketing investments. Businesses use marketing analytics tools to facilitate the collection, modeling, analysis, and visualization of marketing data.

Analytics 132

Analytics Customer Journey Marketing Marketers 132

Sprout Social

NOVEMBER 17, 2021

There are three main types of analytics you can track: Stream health: This will notify you of any potential issues with your livestream so you can quickly rectify them to avoid a dip in viewer count. Post-stream analytics: After your livestream ends, you’ll get a quick summary of how your stream performed. Click Create ?

Logistics 144

Logistics Analytics Promotion Health 144

Neil Patel

JULY 12, 2021

Generate Leads, Close Seals, and Manage Your Pipeline on Auto-Pilot With HubSpot. Supercharge Your Marketing Analytics Automatically With Pardot. Their Plus plan is $2,500 per month and includes all standard features plus advanced email analytics, email-rendering preview, and spam analysis. It’s perfect for content marketing.

CRM 145

CRM Price Marketing Marketers 145

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

Analytics 114

Analytics Price Place Management 114

Buffer Marketing

FEBRUARY 6, 2025

monthly active users — and the number of Americans using TikTok weekly has quadrupled since 2021. It has additional commercial features like the TikTok business center , advanced analytics, etc. Go to “Manage Account” and switch to a TikTok business account 4. TikTok has a massive user base of over 1.69

SEO 112

SEO Real Estate User-Generated Promotion 112

Sprout Social

APRIL 8, 2021

Todoist offers a software that helps you manage your to-do list. And a business manager who needs a way to track productivity might read this and forward the useful information. Hotjar, a heat map and behavior analytics tool, uses a unique approach when curating customer testimonials. Example: Hotjar.

Whitepaper 142

Whitepaper Content Marketing Marketing Marketers 142

Sprout Social

SEPTEMBER 6, 2022

How much do social media managers make? We’ve compiled data from sources across the web to provide you with everything you need to know about average social media manager salaries. What is an average social media manager salary? Let’s look at how all this change impacts base pay for social media managers of all stripes.

Management 133

Management Manufacturing Finance Copywriting 133

Hootsuite

APRIL 9, 2025

TikTok has 1.582 billion active monthly users TikTok reached one billion users in 2021, just five years after launch, and is expected to reach 2.35 adults use TikTok In 2021, 21% of U.S. That increased to 33% in 2024, making TikTok the fastest growing platform from 2021-2024. billion users by 2029. Source: Statista 27.

Gen Z 110

Gen Z Social Media Marketing Millennials User-Generated 110

Hootsuite

JANUARY 3, 2025

— Greta Thunberg (@GretaThunberg) March 3, 2021 B Corp: National Beer Day B Corp tapped National Beer Day to highlight its community of certified brewers. Get Started The post The complete list of social media holidays [2025 edition] appeared first on Social Media Marketing & Management Dashboard. Try it free today.

Food 116

Food Health Law Non-Profit 116

Hootsuite

OCTOBER 27, 2021

These can include everything from curating content created by your followers to using Facebook analytics tools to know what your audience responds to. Manage your Facebook presence alongside your other social media channels using Hootsuite. Easily manage your Facebook page (+ other social media accounts) and save time with Hootsuite.

User-Generated 145

User-Generated Social Media Marketing Management Branding 145

Sprout Social

MARCH 15, 2022

Those big and small actions make up your brand reputation management strategy—an absolute must-have in a digital-driven world. What is brand reputation management? Brand reputation management is the process of monitoring and influencing the public perception of your brand. The 3 pillars of brand reputation management.

Management 143

Management Branding Customer loyalty Communications 143

Martech

MAY 20, 2025

People seeing it as “critically important” increased by 20 percentage points since 2021. Methodology The report surveyed nearly 1,900 marketing and business leaders in core digital marketing areas like content marketing, social media marketing, email marketing, analytics, advertising and SEO. Registration required.)

PR 87

PR Marketing Marketers Social Media Marketing 87

SocialPilot

MAY 8, 2025

Over 60 million of its stories were shared across social media in 2021, and over 156 million users engaged with the campaign year after year. The analytical data guides you in developing targeted content, optimizing marketing approaches, and boosting engagement rates. The result?

Gen Z 83

Gen Z Customer Whitepaper Analytics 83

Unbounce

JANUARY 6, 2025

Stages of a marketing funnel (and where landing pages fit in) Understanding the stages of a marketing funnel is essential for effective customer journey management. Step 8: Double-check that you have the proper analytics tracking in place Set up analytics to monitor the performance of each page in your funnel. March 14, 2024.

User-Generated 111

User-Generated Price Copywriting Analytics 111

Hubspot Marketing

APRIL 2, 2024

In fact, the Society of Human Resources Management reported that 41% of employees felt burnt out while 48% felt mentally exhausted by the end of their workdays. Ultimately, leaders worried that 2021's summer trends would impact their bottom line. This, in turn, may have been impacting productivity and job retention levels.

Manufacturing 104

Manufacturing Communications Health Analytics 104

Neil Patel

JULY 28, 2021

This can be done by enabling Google Demographics and Interests for the types of sites prospects engage with and Google Analytics for the content they engage with, as well as by calculating which social media platforms your users will be on from their demographics. Here are the steps: Log into Google Analytics.

User-Generated 143

User-Generated Analytics B2C Entertainment 143

Backlinko

JUNE 12, 2025

The product review and comparison site used to drive almost 12 million monthly visits back in 2021. job titles like “product managers” or “systems engineers”) You can use Semrush’s Keyword Magic Tool to find keywords like this. Google Analytics) Conversion patterns: Which page types drive valuable actions?

SEO 74

SEO User-Generated Transform Real Estate 74

Vertical Response

JUNE 16, 2024

What is a community manager? A community manager builds, maintains, and nurtures a brand’s online community. This article explores the key skills and responsibilities of a successful community manager. This article explores the key skills and responsibilities of a successful community manager.

Management 105

Management Customer Acquisition Non-Profit Communications 105

Hubspot Marketing

AUGUST 30, 2023

Writing a perfect resume is one of the most important “projects” you’ll do as a project manager. Nail it, and you will make a great first impression and seal your role as a project manager with your preferred company. In this article, you’ll learn how to write a project manager resume that impresses hiring managers.

Management 111

Management Education Manufacturing Finance 111

Search Engine Land

APRIL 23, 2024

For one, the ways companies collect user data have been under the microscope, and policies from Apple and Google are forcing marketing data analytics changes across the board. Here’s how those companies adapted their marketing data analytics to become more efficient and improve outcomes across the customer journey.

Analytics 100

Analytics Customer Journey User-Generated Customer loyalty 100

Martech

OCTOBER 1, 2024

Optimizely has signed a definitive agreement to acquire data warehouse-native analytics platform NetSpring. Enhanced capabilities to manage collaborative experimentation. It has also unveiled Optimizely Personalization, aimed at enhancing digital experiences. The latter announcement came today at the Opticon London event. Why we care.

User-Generated 64

User-Generated Analytics Management Product 64

Hootsuite

MARCH 15, 2021

— Daniel Dae Kim (@danieldaekim) February 20, 2021. — Zain Chagla (@zchagla) February 25, 2021. — kid_Qr (@meinca1959) March 11, 2021. MD, MS, FACS (@TomVargheseJr) February 12, 2021. — Kat Petty (@RorschachKat) February 25, 2021. — Wendy's (@Wendys) February 22, 2021.

Analytics 145

Analytics User-Generated Social Media Marketing Place 145

Hubspot Marketing

JANUARY 22, 2025

Blend's Marketing Manager, Dan Stillgoe explained saying, Its true that you cant directly attribute leads or revenue from a podcast, but that's not its purpose. With our Ads software , you can also run and manage ads on Google, LinkedIn, Facebook, and Instagram. Evaluate and improve.

Gen Z 117

Gen Z Social Media Marketing User-Generated Inbound Marketing 117

Hubspot Marketing

NOVEMBER 11, 2024

Daniel Ocock , the managing director of Vie Design , says that he thinks of shapes as “the secret language of design; they say a lot without saying anything at all.” Those words should exude your brand purpose — perhaps your brand is helpful, kind, friendly, witty, analytical, factual, academic, or youthful.

Branding 109

Branding Gen Z User-Generated Copywriting 109

Hubspot Marketing

DECEMBER 26, 2022

These skills are earned from experiences or education (think, data analysis, project management, and computer programming). LinkedIn data from the past year shows a 20% increase in managers who don't have a traditional four-year degree. Content management systems (CMS). Image and file management. Project Management.

Copywriting 145

Copywriting Key Performance Indicator Marketing Transform 145

Hootsuite

JUNE 29, 2021

The 2021 Edelman Trust Barometer found that while there has been a recent swing towards distrust of government, NGOs and media, business is an institution with a 61 percent level of trust. — Hootsuite (@hootsuite) April 21, 2021. Reputation management. Establish your brand as a thought leader. Stay top of mind.

Real Estate 145

Real Estate User-Generated Analytics Promotion 145