Set Up

APRIL 7, 2025

According to Forbes , spending on AI in financial services is projected to rise from $35 billion in 2023 to $97 billion by 2027. How financial brands should respond: Learn from fintech: Simplify user experiences and prioritize ease of access in your digital marketing strategy.

Transform 59

Transform Finance Marketers Marketing 59

illumin

APRIL 16, 2025

Here are some tips and things to keep in mind when it comes to deploying your higher education advertising: Know and define your goals While it sounds clich and fundamental, believe it or not: knowing and defining your goals can (or should we say, will) shape your entire marketing strategy and approach.

Education 80

Education Advertisers Advertising Gen Z 80

Chief Martec

SEPTEMBER 20, 2022

That was also the post where he boldly estimated that there were 100,000 software companies in the world — a rather staggering number that he expected to grow to 1 million by 2027. (“We’re gonna need a big chart,” I quipped, thinking of the modest 5,381 solutions on the 2017 martech landscape. billion by 2027.

Transform 119

Transform Manufacturing Finance eCommerce 119

Martech

MAY 8, 2025

Despite all that, success is right around the corner: By 2027, 85% expect their investments in scaled AI efficiency and cost savings to have returned a positive ROI, while 77% expect to see a positive return from their investments in scaled AI growth and expansion.

Transform 82

Transform User-Generated Law Communications 82

Campaign Monitor

APRIL 19, 2023

In an omnichannel marketing strategy, AR and VR technologies ultimately provide customers with a digital experience in place of a traditional, physical one, offering brands a new space to market their products and services. The post Should You Add Virtual Reality to Your Omnichannel Marketing Strategy?

Marketing Strategy 83

Marketing Strategy Shoppers Transform User-Generated 83

Sprout Social

OCTOBER 26, 2023

To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories. From influencer marketing growth stats to data surrounding the top three influencer marketing platforms, learn more about the state of this marketing strategy and how to get started.

Influencer Marketing 145

Influencer Marketing Entertainment Marketers Marketing 145

Marketing Insider Group

FEBRUARY 13, 2023

Soon B2B marketing industry is expected to be worth almost $19 billion by 2027, meaning that this growing digital space is full of opportunity for all of us. Although it can be a challenge, B2B marketing an exciting process that delivers real results. Who Uses B2B Marketing?

B2C 137

B2C Whitepaper Marketers Marketing 137

SmartBrief - Marketing

JANUARY 23, 2024

In today’s digital landscape, connected TV advertising has emerged as a powerful and effective marketing strategy. While CTV ad spend increases, marketers can expect a dip in linear TV spend as forecast through 2027. Insider Intelligence reports that CTV ad spend will grow year-over-year by $5.5 billion in 2024.

Shoppers 105

Shoppers Customer loyalty Advertisers Advertising 105

Backlinko

MARCH 11, 2024

Between 2021 and 2024, worldwide marketing automation industry revenue is forecasted to grow by 38.2% billion – Statista Year Marketing automation market revenue (worldwide) 2021 $4.79 billion 2027 $9.53 billion Revenue of marketing automation solution vendors is forecasted to reach $6.6 billion 2022 $5.19

Customer Journey 118

Customer Journey Marketing Automation Platform Marketers Marketing 118

SocialPilot

JANUARY 16, 2024

With shifts towards short-form content and immersive shopping, keeping abreast of current trends is crucial for any successful marketing strategy. billion people will be reachable through social media advertising by 2027. By 2027, it is estimated that $247.30 percent of the total global population. billion and $9.7

Gen Z 116

Gen Z User-Generated Millennials Advertisers 116

Spiralytics

MAY 2, 2025

NucleausResearch ) In 2019, the global data visualization market size stood at USD 8.85 billion by 2027, exhibiting a CAGR of 10.2% of marketers said that over 75% of their content this year was all about visuals. revealed that at least 20-50% of their overall content marketing strategy contained visual content.

Transform 52

Transform Direct Mail Analytics User-Generated 52

Neil Patel

DECEMBER 1, 2020

The numbers behind live streaming are impressive , and if you’re not already, you should be incorporating this medium into your marketing strategy. Live streaming is a powerful way to connect with your target audience and personalize your message in a way that’s unique compared to other marketing mediums.

Social Media Marketing 145

Social Media Marketing Promotion Analytics Marketing Strategy 145

Unbounce

JUNE 28, 2022

Whether your customers make a purchase in an app or on your website, the marketing strategy focuses on attracting customers to your website, landing page, or product page to drive sales and generate conversions. billion market , expected to grow to $604.5 billion by the year 2027. Source: Target/Instagram.

eCommerce 144

eCommerce Shoppers Retail Customer Journey 144

Businesses Grow

OCTOBER 9, 2023

A new study representing the consensus of AI experts, as evaluated on Metacalculus , has moved the projected AGI timeline up from 2042 to 2027. I mean, this was the projection six months ago, and now they’re saying this is coming in 2027. I’ll be out of the picture by then. Hold the presses.

Health 111

Health eCommerce Education Management 111

Hubspot Marketing

DECEMBER 8, 2023

The largest social ad market in the world? Social media ad revenue is expected to balloon up to $385 billion by the year 2027. Search Engine Marketing Statistics Around 93% of all virtual experiences , online interactions, and journeys begin with a search engine. The average ROI for Search Engine Marketing (SEM) is 250%.

Gen Z 124

Gen Z User-Generated eCommerce Finance 124

Digital Marketer

NOVEMBER 26, 2022

In fact, a study by StrategyR revealed that the compound annual growth rate of digital marketing from 2020-2026 is projected at 13.9%. This means more businesses will be embracing digital marketing and reaping its benefits. These strategies enable you to achieve your primary objectives and aim for next-level growth.

Digital Marketing 85

Digital Marketing Affiliate Marketing Influencer Marketing Marketers 85

Hubspot Marketing

FEBRUARY 5, 2024

Before delving into the strategies and examples, let’s discuss tips for solving your most fundamental marketing challenge — building a product customers love. When customers love your product, marketing becomes much easier. Financial Services Marketing Strategies Marketing for financial services doesn’t have to be boring.

Marketers 129

Marketers Marketing User-Generated Social Media Marketing 129

AWeber

FEBRUARY 17, 2022

Video is a super popular content type, so if you want to put your customer at the heart of your marketing strategy , it makes sense to give them what they want. If creating a course hadn't crossed your mind yet, it's worth knowing that the eLearning industry is set to grow 21% per year up to 2027. Image Source: Statista.

Real Estate 111

Real Estate User-Generated Education Promotion 111

Hootsuite

SEPTEMBER 30, 2022

Gartner predicts chatbots will be the main customer service tool for 25% of companies by 2027. What’s driving the ecommerce chatbot revolution—a market that’s expected to hit $1.25 It can be a lot more cost-effective than traditional marketing strategies. Ecommerce chatbots have exploded in popularity in recent years.

eCommerce 143

eCommerce Retail Shipping Finance 143

Marketing Insider Group

NOVEMBER 27, 2023

In fact, chatbots are expected to become the primary customer support channel for a quarter of all companies by 2027. Chatbots for Customer Service Chatbots are revolutionizing customer service by providing instant, 24/7 assistance.

User-Generated 126

User-Generated Marketers Marketing SEO 126

Power Digital Marketing

DECEMBER 13, 2022

Whether you partner with a social media influencer or a well-known magazine, affiliate marketing can open you up to a world of new potential customers—for a relatively small investment. Regardless of the size of your brand, you can use this tried-and-true marketing strategy to your advantage. Step 3: Draft a contract.

Affiliate Marketing 98

Affiliate Marketing Marketers Marketing Promotion 98

Rock Content

JUNE 19, 2023

In fact, in 2021 over four billion people were using social media around the world — a number set to increase to nearly six billion by 2027. Examine Your Wider Content Strategy and Use It to Inform Your Social Media Strategy Take a look at your brand’s current content marketing strategy.

Social Media Marketing 97

Social Media Marketing User-Generated Manufacturing eCommerce 97

Sprout Social

JULY 18, 2023

With the right tactics and tools, a hospitality social media marketing strategy can help you increase brand awareness, gain new customers and supercharge long-term loyalty. billion users expected by 2027. Keep reading for actionable tips from hospitality brands taking customer satisfaction to the next level on social.

Branding 98

Branding Customer loyalty User-Generated Management 98

Rock Content

JANUARY 18, 2021

Just look at this survey published by OptionMonster , which indicates that the annual production of leads can rise by about 66% with the adoption of a video marketing strategy. It is even more important to focus on video marketing when a company is thinking about its future and getting Gen Z on board. growth per year until 2027.

Market Trends 135

Market Trends Content Marketing Gen Z User-Generated 135

Backlinko

JANUARY 8, 2024

Here’s a detailed table: * Projected figures Year Size of Podcast Industry Market ($) 2023 23.56 billion 2027* 62.71 Over 50% of marketers are already using podcasts to reach their target audience, and it won’t be long before this industry becomes even more competitive. billion 2024* 30.03 billion 2025* 38.36

Entertainment 122

Entertainment User-Generated Affiliate Marketing Advertisers 122

Digital Marketer

NOVEMBER 14, 2022

billion by 2027. That’s the majority of the world’s population within reach of any and all of your marketing efforts. Lead generation is a crucial part of any marketing strategy. You already know how powerful social media and social media platforms are. After all, there are billions of people using them, around 4.59

Customer 77

Customer User-Generated Analytics Price 77

Search Engine Land

MAY 10, 2023

Content marketing is expected to experience a massive surge in growth, estimated at over $584 billion by 2027. After only two months of launch, ChatGPT achieved 100 million monthly active users – showing just how powerful these tools can be when implemented correctly in a content marketing strategy. M easurable.

SEO 99

SEO User-Generated Non-Profit Promotion 99

SocialPilot

JANUARY 21, 2024

In fact, By 2027, chatbots are predicted to become the primary channel for customer service in a quarter of all businesses ( Gartner ). By analyzing these metrics, brands can better understand their audience’s preferences, the best times to post, and the overall effectiveness of their marketing strategy.

Customer 111

Customer Transform Communications Promotion 111

Search Engine Land

MARCH 17, 2023

To get to a place where you can build, implement, and execute a content strategy, you'll need a large up-front investment in things like: Courses and/or training on content marketing, strategy, and management. It should also be pretty easy to find freelancers, as the job market is glutted with them. (By will be freelance!)

SEO 77

SEO Shipping Place Management 77

Use Insider

JANUARY 7, 2022

Marketing leaders at top brands have realized the need for CDPs to integrate their customer data into a single platform. The Global Customer Data Platform Market size is expected to reach $20.5 billion by 2027, rising at a market growth of 34% CAGR during the forecast period.

Customer 52

Customer Marketers Marketing User-Generated 52

Welcome Software

JANUARY 12, 2024

Some compelling stats: YouTube Shorts reached 30B views per day on launch in 2021 -- and it hit 50B by February 2022 Ericsson believes 80% of all mobile data consumption will be video streaming by 2027 Does growing interest in video make you feel like you’re in a hostage situation?

Content Marketing 83

Content Marketing Transform Marketers Marketing 83

SocialPilot

MAY 30, 2024

Social media is an ever-evolving world, and so should your brand’s social media marketing strategy. To support you in making a strong strategy, here’s a blog about the refined and evolved social media best practices. According to Gartner, Chatbots can become the primary channel for customer service by 2027.

Branding 69

Branding Social Media Marketing User-Generated Analytics 69

Backlinko

JANUARY 8, 2024

billion by 2027. It’s easy to see why fitness affiliate marketers are making over $7,000 per month on average. Use this fun factor in your marketing strategies. Plus, performance-based bonuses and incentives make your marketing efforts even more rewarding. This calls for well-considered marketing strategies.

Affiliate Marketing 52

Affiliate Marketing Health Fashion Finance 52

Buffer Marketing

JANUARY 3, 2024

million users by 2027 (although that’s great) but also because it’s the place to be to attract talent, engage with your audience, and give your brand a voice. You can alter or double down on your marketing strategy depending on your results. Not only because it’s estimated to have 828.43

User-Generated 52

User-Generated Analytics Non-Profit Thought Leadership 52

Welcome Software

JANUARY 12, 2024

Some compelling stats: YouTube Shorts reached 30B views per day on launch in 2021 -- and it hit 50B by February 2022 Ericsson believes 80% of all mobile data consumption will be video streaming by 2027 Does growing interest in video make you feel like you’re in a hostage situation?

Content Marketing 40

Content Marketing Transform Marketers Marketing 40

Marketing Insider Group

JANUARY 16, 2023

Staying up-to-date with marketing trends and developments is easy with digital newsletters and networking platforms. The key to accurately measuring effectiveness of marketing efforts is differentiating between data that highlights potential vs. actual results. What Are 2023’s Biggest Marketing Challenges? Staying Up-to-Date.

Price 83

Price Marketers Marketing Retail 83

Hootsuite

AUGUST 16, 2023

The global AI market size is expected to be worth $407 billion by 2027. Source: Capgemini Research Institute Artificial intelligence marketing statistics What does all of this mean for your marketing strategy? By February 2023, the chat.openai.com website saw an average of 25 million daily visitors. 46% of U.S.

Marketing Plan 98

Marketing Plan User-Generated Marketers Marketing 98