Calvyn Lee Blog

NOVEMBER 24, 2023

Review Your Overall Digital Marketing Maturity To determine readiness to adopt new innovations like AI, start by assessing overall digital marketing maturity. Most rate themselves at just Level 1 or Level 2 when evaluating their digital marketing sophistication.

Transform 130

Transform Digital Marketing Key Performance Indicator User-Generated 130

Neil Patel

DECEMBER 3, 2021

You may have heard about the great resignation, but what is it, and what can you do to stop your digital marketing agency staff from leaving? Employees working in the tech and health fields are the next biggest group to join the great resignation. Is the great resignation impacting your digital marketing agency?

Digital Marketing 125

Digital Marketing Health Gen Z Marketing 125

Backlinko

MARCH 25, 2025

Digital Marketing Digital marketing is a high-potential niche. For example, Search Engine Journal (SEJ) has found success in the SEO and search marketing subniches with data-backed content written by industry experts. A pet health blog that exemplifies all of this is Preventive Vet. And an impressive $5.15

Real Estate 109

Real Estate Health Affiliate Marketing Non-Profit 109

Martech

JULY 18, 2024

Here are the top trends for digital marketers to consider as they plan for holiday sales in the coming months. The categories with the highest discounts were general apparel (average discount of 33%), home and furniture (21%) and health and beauty (21%). retail sites across 18 product categories.

eCommerce 128

eCommerce Retail Shoppers Health 128

Marketing Insider Group

SEPTEMBER 3, 2024

In this guide, we’ll explore some ways that your nonprofit can leverage digital marketing strategies to engage and inspire the next generation of supporters. Digital fatigue occurs when audiences grow overwhelmed and mentally exhausted by digital messages, leading to them paying less attention to or ignoring them.

Gen Z 70

Gen Z Marketing Strategy User-Generated Health 70

Neil Patel

NOVEMBER 19, 2020

It can support financial professionals in making regulatory decisions, or help health care professionals make medical decisions. If you’ve already started using augmented intelligence in your marketing, or if you’re thinking about using it soon, tell us about your experience in the comments.

Digital Marketing 145

Digital Marketing Marketing Marketers Health 145

Martech

AUGUST 5, 2024

This erosion of trust leads to ad blindness and reduces the overall effectiveness of digital marketing campaigns. This issue is further aggravated by MFA sites delivering high ad impressions at low costs, appealing to advertisers focused on short-term metrics rather than long-term brand health and audience engagement.

User-Generated 124

User-Generated Advertising Advertisers Marketing 124

Martech

OCTOBER 22, 2024

The highest discounted categories globally were general apparel (average discount 27%), electronics and accessories (20%) and health and beauty (17%). the biggest discounts were in general apparel (31% average discount), health and beauty (20%) and food and beverage (13%). The health and beauty discount rate was up 27% YoY.

Shoppers 73

Shoppers Retail Health Food 73

Martech

MAY 16, 2025

The AI wave hitting digital marketing is filled with slop AI-generated content that doesn’t engage people or search engines. It’s not a reliance,” said Noam Dorros, director analyst on search marketing and AI for Gartner. So far, the overviews vary in prominence depending on the industry.

Real Estate 89

Real Estate Copywriting Finance Health 89

Adams & Knight Marketing

NOVEMBER 15, 2022

” The annual Connecticut Ad Club Awards is headed up by the largest professional advertising organization in Connecticut and recognizes the best of the best in advertising and marketing throughout the state. .” “These awards are a direct reflection of the incredible work we did with each of them.”

Advertising 246

Advertising Advertisers PR CMO 246

Jeff Bullas

FEBRUARY 19, 2023

Studies have shown that overworking oneself can result in lower productivity and unpleasant health outcomes. Guest author : Isaiah Stone is a digital marketer in the consumer goods industry. Even when you are working from home, it can be easy to forget to take breaks. Set an alarm or a notification.

Entertainment 350

Entertainment Communications Health Product 350

Rock Content

OCTOBER 26, 2023

Some worried that marketing would be insensitive to the nuances and complexities of health service delivery. Why Health Brands Need Content Marketing Health professionals don’t always see what they do as a business enterprise. Healthcare marketing is about education, too.

Health 85

Health Content Marketing Education Marketing 85

Search Engine Land

JULY 29, 2024

Change is the only constant in today’s rapidly evolving digital marketing landscape. As GEO and its effects on SEO and digital marketing continue to evolve, we’ll cover the basics to equip you with the knowledge to navigate these dynamic changes and stay ahead.

User-Generated 131

User-Generated Transform SEO Digital Marketing 131

Search Engine Land

JUNE 30, 2023

And at this point, everyone in the digital marketing industry has heard of imposter syndrome. I surveyed over 150 digital marketers online, and 90% of the responses were positive: “Yes, I have experienced imposter syndrome in my digital marketing career.” How can we get out? Look around you.

Digital Marketing 90

Digital Marketing SEO Health Energy 90

Vertical Response

SEPTEMBER 1, 2024

Email marketing lets you communicate directly with your audience to promote products and build brand loyalty. It offers one of the highest returns on investment in digital marketing and allows you to control your customer list, avoiding reliance on social media algorithms. The benefits of email marketing are manifold.

Email Marketing 105

Email Marketing Marketing Strategy Marketing Marketers 105

Rock Content

APRIL 27, 2023

Still early but very impressive with many health and biomedicine applications. What Does Auto-GPT Mean for Marketers? Digital marketers, content writers, and other professionals don’t need to worry about Auto-GPT or any other AI program replacing them or rendering them obsolete, as the programs cannot duplicate human originality.

Digital Marketing 97

Digital Marketing User-Generated Health Marketing 97

Sprout Social

APRIL 28, 2025

million members (share financial guidance) Marketing and advertising industries r/marketing: 1.8 million members (share financial guidance) Marketing and advertising industries r/marketing: 1.8 million members (share financial guidance) Marketing and advertising industries r/marketing: 1.8

Branding 84

Branding Gen Z Pharmaceutical User-Generated 84

Search Engine Land

AUGUST 5, 2024

At SMX Advanced, PPC experts Sarah Stemen and Christine Zirnheld , senior digital marketing manager at Cypress North, shared their top actionable recommendations to help you create better-targeted ads, manage ad spend effectively and run more successful ecommerce and B2B campaigns.

eCommerce 101

eCommerce CRM Advertising Advertisers 101

Hubspot Marketing

SEPTEMBER 23, 2024

When you know that part of your budget is going toward the gym, it’s easier to motivate yourself to go, which helps you meet your health goals. Think of it this way: If you’ve set aside money in your personal budget for a gym membership, you’re more likely to exercise, right? The same can be said about your SEO budget.

SEO 130

SEO PR Thought Leadership Health 130

Sachs Marketing Group

JANUARY 16, 2025

As a trusted healthcare lead generation company, Sachs Marketing Group specializes in helping doctors attract and convert healthcare leads through proven digital marketing tactics. Examples include: Blog Posts : Write articles addressing common health concerns or treatments. Transparent reporting and measurable results.

Health 52

Health User-Generated Education SEO 52

Duct Tape Marketing

NOVEMBER 7, 2024

Consult with Ease: Personalize Your Customer Stragtegy Using AI written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with David Edelman In this episode of the Duck Tape Marketing Podcast, I had the pleasure of interviewing David Edelman , a seasoned digital transformation and marketing expert.

Customer 71

Customer Transform Energy Health 71

Sprout Social

SEPTEMBER 9, 2020

It’s about casting a wider net to find and analyze conversations for powerful, qualitative insights like competitive analysis , sentiment analysis and brand health. Imagine a director of brand strategy at a major food and beverage company is tasked with rebranding the company to be more health-focused. The VP of Digital Marketing.

Health 143

Health Food Acquisition Marketing Digital Marketing 143

Search Engine Land

SEPTEMBER 6, 2024

Integrating SEO with other digital marketing efforts amplifies your results in the SERPs. Email, content marketing , social media and PPC ads can all work in tandem with your SEO efforts to create a comprehensive strategy that maximizes your online presence.

Branding 104

Branding Customer loyalty SEO PR 104

Sprout Social

AUGUST 5, 2020

Benchmarking is the foundational step in a good competitive analysis strategy, as it helps you gain critical context to understand your social performance and brand health. Once you compile this benchmarking data, you will have much more meaningful context for your brand health and content performance. That’s great news, right?

Health 145

Health Product Digital Marketing Branding 145

Litmus

OCTOBER 17, 2024

By frequent A/B email testing , you can significantly improve your conversion rate and maximize the impact of your digital marketing efforts. Abandoned cart emails: reach out to customers who leave items in their shopping carts without completing their purchase, encouraging them to return and finalize their transaction.

Email Marketing 109

Email Marketing Customer Journey Customer loyalty eCommerce 109

Hubspot Marketing

MAY 20, 2025

Fiona OCarroll , director of digital marketing at Xenon Arc, shares, I use ChatGPT to come up with a draft before plugging it into another tool Hemingway to help make it sound less like AI. Legal, financial, or health claims. Copy and Paste Situations Dont plug a post into GPT, copy it word-for-word, and hit publish.

Thought Leadership 109

Thought Leadership Energy User-Generated Copywriting 109

Adams & Knight Marketing

APRIL 26, 2021

Prior to joining Adams & Knight, Shaw served as the Director of Digital Strategy and Planning at MNI Media in Stamford where he led the team that developed digital media strategies for the firm’s many national clients. ” About Adams & Knight.

Health 130

Health PR Analytics Influencer Marketing 130

Duct Tape Marketing

SEPTEMBER 4, 2024

Joe’s ‘Pure Motive Service’ involves providing solutions that prioritize: Quality Reliability Safety Health He also discusses the significance of managing opportunities and anticipating future needs, offering practical advice for service professionals, and highlighting the role of marketing in delivering exceptional service.

Price 82

Price Law Health Transform 82

Marketing Insider Group

MARCH 30, 2020

Neglecting any of your plant’s needs could hurt its growth and overall health. By monitoring and tending to the various needs of your brand’s digital presence, it will also have the opportunity to thrive by way of attracting new clients and boosting your organic search rankings. 1: Strategic Webpage Optimization.

SEO 139

SEO Health Digital Marketing Promotion 139

Search Engine Land

OCTOBER 2, 2024

Overall content health. Since our client’s solution only works with iOS, India is not the right market to focus on. which is their most relevant and larger market. Overall content health The second sitewide signal we explored initially is overall content health. Digging into each page would take too much time.

SEO 91

SEO Health User-Generated Key Performance Indicator 91

Neil Patel

DECEMBER 28, 2021

This part of the Search Trends report breaks down searches by different topics, including: culture economy entertainment environment health and wellness news and events philanthropy representation sports. For example, we searched “digital marketing.”. Search for Topics Using the Search Bar.

Gen Z 129

Gen Z Health Entertainment User-Generated 129

Sprout Social

OCTOBER 20, 2022

To stay ahead, marketers can look to seemingly unlikely sources for inspiration. The rap artist from Houston recently launched Bad B **s Have Bad Days Too , a mental health resource hub. At first glance, this campaign doesn’t seem relevant to brand marketers–unless they’re a social media manager having a particularly bad day.

Health 127

Health Marketing Marketers Branding 127

Businesses Grow

JANUARY 9, 2023

Mental health crisis. Perhaps the most significant trend of our time is the crisis in mental health. That’s why I claim that community is the most overlooked opportunity in the history of marketing opportunities. 3) Marketing that works … and heals. Mental health is a massive, complex problem, and I know that.

Health 143

Health Marketing Marketers B2C 143

Backlinko

SEPTEMBER 6, 2024

Further reading: 33 Top Digital Marketing Tools for Every Budget 7. Including technical health, keyword performance, and backlink-building. Contact the company for a quote. Fathom Analytics Fathom Analytics is one of the easiest-to-use analytics tools out there. Its simple dashboard provides high-level insights.

Analytics 103

Analytics Price Law User-Generated 103

Lynton Web

MAY 8, 2025

Nutrition guides supporting overall wellness complement your physical activity offerings, creating a holistic approach to health that distinguishes your center. These experiences allow potential members to directly engage with your staff, facilities, and existing community in ways digital marketing cannot replicate.

Marketing Strategy 52

Marketing Strategy Transform Energy Direct Mail 52

Backlinko

APRIL 10, 2025

You can include insights from tools like: Position Tracking to highlight keyword performance Site Audit to showcase technical SEO health Backlink Audit for link profiles This feature is perfect if you want to avoid bouncing between separate dashboards. Or manually merging data sources.

SEO 87

SEO Price Analytics Key Performance Indicator 87

Kuno Creative

JULY 15, 2024

The patient experience begins online, which should put digital marketing at the top of every healthcare organization’s priority list. As for the success of a comprehensive healthcare marketing strategy ? Setting specific goals and ensuring proper representation through healthcare marketing initiatives are crucial.

Marketing Strategy 105

Marketing Strategy Health Marketing Marketers 105