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Nature’s inspiration for transforming your marketing plan

Martech

Businesses should consider the impact of the natural layer in their plans to achieve optimal health for the company, society and the earth itself. To keep the system in optimal health, the success of all layers must be balanced. The post Nature’s inspiration for transforming your marketing plan appeared first on MarTech.

Transform 112
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AI is transforming GTM teams into fiduciary powerhouses

Martech

What changes : AI allows GTM teams to optimize resource allocation, predict pipeline health and proactively mitigate risks. The post AI is transforming GTM teams into fiduciary powerhouses appeared first on MarTech. With AI delivering real-time, predictive insights, there is no longer an excuse for uninformed choices. Processing.

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Business Continuity | Reinvention & Digital Transformation

Adobe Experience Cloud Blog

Finding ways to begin, continue, and accelerate the digital transformation of your business is now a clear necessity for moving forward into the post-pandemic world. Nurture human connection as an essential aspect of your digital transformation. Now it is time to recognize that the digital era has fully begun. Ready or not.

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Shining a light on the missing menopause market

SmartBrief - Marketing

Beyond its biological implications, menopause represents a significant opportunity for brands to redefine women’s health and wellness strategies. billion by 2028, driven by increasing awareness of menopause as a critical health phase and the demand for innovative solutions.

Health 115
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The Modern Customer Success Playbook

Quarterbacking your customers to long-term success and growth is proven to combat churn and transform customer success teams into revenue-drivers. Develop an effective customer health scoring model to mitigate churn and identify opportunities across your customer base. Satisfaction won’t cut it. But where do you start?

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How Gen Z values are changing marketing

Martech

In two decades of guiding B2B enterprises through digital trends and transformations, I’ve witnessed seismic shifts in consumer behavior. As they do, their impact is fundamentally transforming what we market and why. Mental health. Over 60% of Gen Zers prioritize mental health and personal well-being.

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10 HubSpot Tactics YMCAs and Recreation Businesses Are Using to Transform Engagement

Lynton Web

Connecting your operational systems with HubSpot's powerful CRM and marketing tools allows you to create a seamless, personalized experience that transforms casual visitors into loyal members. The integration transforms recreation-type customers into HubSpot contacts and establishes custom household objects to maintain family relationships.