Remove Management Remove Price Remove Shipping
article thumbnail

Google Search Console now lets you set your shipping and return policies

Search Engine Land

Google now lets you set your shipping and return policies and details directly in Google Search Console. If you’re an online merchant, you can use Google Search Console to view, add, and manage your shipping and return policies. Then click on “shopping” and then select “shipping and returns.”

article thumbnail

Ecommerce marketers weigh shipping hikes in 2022

Martech

Prices for many goods and services are on the rise, and this includes shipping costs by major carriers, Shopify tells us in their 2022 report. With all of this momentum, increased shipping costs shouldn’t be a major deterrent to shoppers. But how you manage the increases could give your brand the edge.

Shipping 122
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Proven Ecommerce Growth Strategies ($0 to $100 Million)

Backlinko

That’s enough to spot patterns while being totally manageable. First, their discovery set promotion seemed like a slam dunk: sell fragrance samples for $1 plus shipping. Customers paid $1 plus $10 shipping. The actual shipping cost was $7-12 per unit. Ask what their perfect product would look like.

eCommerce 108
article thumbnail

Top 10 PPC Advertising Strategies to Maximize Your ROI

Marketing Insider Group

Whether you’re managing your own campaigns or working with an agency, optimizing each element can make a major difference in performance and ROI. Users who abandoned carts: Tailor your messaging to address objections or incentivize a return visitlike offering free shipping, highlighting reviews, or showcasing the item again.

article thumbnail

2024 holiday marketing: Top SEO and PPC tips for a short shopping season

Search Engine Land

The previous election was during the pandemic, so shopping habits and promotions are not comparable The shorter shopping period means the last shipping day deadline is earlier, there’s less time to clear inventory for 2025 and fewe ad space and promotions available will increase costs. It’s an election year in the U.S.

SEO 98
article thumbnail

Customer experience management: Why personalization matters

Welcome Software

The next keeps asking you to go to the checkout page to know the shipping charges. That's where Customer Experience Management (CXM) comes in. What is customer experience management? In that case, the app probably already remembers your purchase history, and local store inventory, and can give you accurate shipping times.

article thumbnail

Getting B2B Ecommerce Right — Here's What I Learned From Experts

Hubspot Marketing

When you’re dealing with higher-priced goods or services or bulk orders through wholesale, each sale carries more weight. Pricing Similarly, pricing is also a major difference between B2B ecommerce and B2C. We're often adjusting prices based on volume, specific contract terms, or ongoing negotiations,” says Ferruggia.

eCommerce 123