Jeff Bullas

FEBRUARY 13, 2023

This comprehensive guide will teach you everything you need to know about how to build a social media marketing strategy that delivers value to your audience and helps your business grow. Table of contents The importance of social media for business But what is Social Media Marketing? What are the benefits of Social Media Marketing?

Social Media Marketing 306

Social Media Marketing Marketing Marketers User-Generated 306

Jeff Bullas

FEBRUARY 14, 2023

It’s hard to believe that Instagram has been around for less than a decade, given its massive presence in the social media market. Instagram was born from the idea that people wanted to post picture-perfect photographs online for their followers to see. What is the big Instagram marketing secret?

User-Generated 360

User-Generated Social Media Marketing Analytics Target Market 360

Jeff Bullas

FEBRUARY 6, 2023

Considering an Instagram growth service to take some work off of your plate? So, here’s everything you need to know about Instagram growth services – how they work, how to find the high-quality ones, and what benefits you can reap. Quick links How does an Instagram growth service work?

User-Generated 305

User-Generated Management Price Place 305

Jeff Bullas

MARCH 15, 2023

Instagram started out as an image-sharing app with only a tiny workforce. One of the most popular topics people search for on Instagram is “How to Make Money on Instagram.” Soon it was a tool for many; famous celebrities, politicians, marketers, and even some top-notch businesses.

User-Generated 357

User-Generated Fashion Product Branding 357

Sprout Social

MAY 9, 2024

Trendsetters and culture drivers like Lia have made influencer marketing an essential piece to social media strategies. We’ll explore five influencer marketing trends shaping the social media landscape in 2024. We’ll also share trends in influencer marketing by industry to help you benchmark your brand.

Influencer Marketing 84

Influencer Marketing Market Trends Gen Z Fashion 84

SocialPilot

FEBRUARY 21, 2024

Digital marketing is rapidly taking over the marketing industry, with influencer marketing being the most popular form. One of the best online marketing platforms is Instagram. As per the latest reports, Instagram has the highest number of influencers, and 80.8% What is Instagram Influencer Marketing?

Influencer Marketing 91

Influencer Marketing Fashion Marketing Marketers 91

Buffer Marketing

MAY 16, 2024

Over the past decade, Instagram has grown exponentially, with more than a billion monthly active users. According to this report, as of 2019, there were approximately 95 million fake Instagram accounts, representing about 9.5% 9 ways to spot fake Instagram accounts Here are some tips for spotting fake accounts on Instagram.

User-Generated 98

User-Generated Promotion Product Social Media Marketing 98

Hubspot Marketing

JULY 17, 2023

We've put together this simple guide on how the algorithm works on Facebook, Twitter, Instagram, and TikTok. Below we’ll dive into the specifics of feed algorithms for Facebook, Twitter, Instagram, and TikTok, but here’s an overview of what the algorithms for these platforms factor in when prioritizing content. Let's dive in.

Entertainment 145

Entertainment Marketing Marketers Place 145

Martech

JANUARY 9, 2024

It’s a pivot that’s tipping the scales from social ad spend to more influencer marketing investment — where genuine, community-focused engagement means richer content, more strategic partnerships and deeper market penetration as the creator economy barrels ahead. Why pay attention to the creator economy? A note on size.

Branding 131

Branding Logistics Influencer Marketing Affiliate Marketing 131

Hubspot Marketing

JULY 30, 2023

Let’s face it - social media marketing in 2023 is harder than ever. Marketers also need to share it across a bunch of different apps and tweak it to fit the aesthetic and tone of each platform. The biggest change social media marketers have seen in the past year is the growing importance of building active social communities.

Social Media Marketing 144

Social Media Marketing Gen Z Global Marketing Millennials 144

Buffer Marketing

MARCH 18, 2024

In 2013, I started as a social media specialist at a digital marketing agency. Our main client was UNIQA, the largest insurance group in Europe, which focused on Facebook marketing. They also asked us to create an Instagram profile just to have a presence on another social media platform.  What is Instagram customer care?

Customer 109

Customer Communications Transform Social Media Marketing 109

Hootsuite

JULY 26, 2023

Instagram is constantly pushing the boundaries of what a photo-sharing app can be. Here are the Instagram features that every marketer should know in 2023 — take notes. Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. Here’s a blog post for you.

Marketing 86

Marketing Marketers Communications Place 86

Search Engine Land

MARCH 12, 2024

TikTok is reportedly developing a new still image app to compete with Instagram. If TikTok launches a rival to Instagram, it could offer marketers another chance to reach and connect with Gen Z, given TikTok’s popularity among this demographic. more comments 1.9x more comments 1.9x Launching soon?

Gen Z 117

Gen Z User-Generated eCommerce Influencer Marketing 117

Hubspot Marketing

FEBRUARY 8, 2024

To help you win and bring your dream to fruition, I will discuss the most interesting dental marketing campaigns I’ve seen and highlight what makes them so effective. I’ll also share some out-of-the-box marketing strategies for growing your dental business. A combination of content marketing , on-page , off-page , and technical SEO.

Transform 114

Transform User-Generated Marketing Marketers 114

Rock Content

MAY 14, 2024

Building a loyal following on key social media platforms like Instagram is essential for brands looking to stay relevant in 2024. Instagram’s sheer popularity and diversity make it a terrific place to connect with any target audience. It also offers marketers and creators a wealth of different content options.

Key Performance Indicator 66

Key Performance Indicator Digital Marketing Social Media Marketing Branding 66

Neil Patel

SEPTEMBER 17, 2021

If you know me, you know I love Instagram. Here’s the thing though, by automating your Instagram, you can deliver great content, and also spend less time doing it. What’s crazy is a lot of marketers don’t know how to automate their Instagram marketing beyond scheduling a few posts… which isn’t really much automation at all.

Customer loyalty 145

Customer loyalty User-Generated Education Marketing 145

Hubspot Marketing

OCTOBER 17, 2022

To keep up with TikTok, Instagram is constantly rolling out new features to benefit both brands and creators. It seems like every time I log into Instagram, I'm met with several new tools and features to create, organize, and promote my content. 11 New Instagram Features Marketers Should Be Using in 2022. Reels Template.

Social Media Marketing 136

Social Media Marketing Marketing Marketers Promotion 136

Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. It has recently been renamed Meta Business Suite and combines Facebook and Instagram Creator Studio features—like planning posts and sending messages—in one place. Have multiple pages?

Key Performance Indicator 102

Key Performance Indicator Marketing Marketers Management 102

Sachs Marketing Group

NOVEMBER 22, 2023

Understanding how to measure social media marketing success involves analyzing various metrics that reflect audience engagement, brand reach, and the effectiveness of marketing strategies. Not sure how to measure social media marketing success for your business? You’re not alone. It’s easy to get lost in the sea of data.

Social Media Marketing 98

Social Media Marketing Non-Profit User-Generated Marketing 98

Customers.ai

JUNE 8, 2022

Today I’m going to show you how to build a digital marketing funnel so you can attract your ideal prospects, nurture qualified leads, and automate sales outreach. If you don’t have a funnel, you run the risk of wasting money and marketing resources on the wrong prospects. Do digital marketing funnels really work?

Digital Marketing 126

Digital Marketing Whitepaper Customer Journey Marketing 126

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. However, there still needs to be a human element to your Instagram strategy. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Let’s dig in.

User-Generated 112

User-Generated Analytics Management Social Media Marketing 112

Martech

APRIL 2, 2024

What’s the key to B2B marketing success? B2B influencer marketing involves collaborations between creators and brands to develop and share content that promotes the brand’s products or services. The same influencers you see on your personal social media feeds could be the missing link in your B2B marketing strategy. Influencers.

Influencer Marketing 125

Influencer Marketing Whitepaper User-Generated Marketing 125

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. So without third-party social media marketing tools, you’ll waste an incredible amount of time just switching tabs, logging in and out of different social accounts. Social media analytics tools.

Social Media Marketing 134

Social Media Marketing Analytics CRM Marketing 134

Hubspot Marketing

MARCH 5, 2024

Competitor analysis helps you understand the competitive landscape for your target market. In the example below, you can see the top-ranking results for the topic “Instagram marketing,” based on the results, Adam Erhart and Learn With Shopify may be the current key competitors for this topic. billion by 2025.

Education 86

Education Communications SEO Social Media Marketing 86

Marketing Insider Group

MAY 1, 2023

It’s no secret that video has taken over the world of digital marketing. And if you want to compete with the big dogs, video is an essential tool to keep in your content marketing arsenal. We have compiled a list of the can’t-miss video marketing stats that every marketer and content creator needs to know.

Video Marketing 120

Video Marketing Millennials User-Generated Education 120

Hubspot Marketing

MAY 13, 2024

Sharpening your marketing skills. My focus platforms are Pinterest and LinkedIn, but I’m also a marketing manager for brands that leverage Facebook, Instagram, TikTok, X, and email marketing. Content marketing efforts go much further when you have platforms that are driving users to your content.

Promotion 94

Promotion Analytics SEO Education 94

Buffer Marketing

APRIL 10, 2024

In 2014, making money on social media was a feat for a select few people like travel creator Gabby Beckford ( @packslight ), who made $2,000 for six Instagram posts in the same year. Top Instagram influencers reported earning as much as $92,000 per post (on the low end) and as much as $2,000,000.  Let’s get into it.

Affiliate Marketing 101

Affiliate Marketing Non-Profit Finance Promotion 101

SocialPilot

JANUARY 21, 2024

So, if you want to attract more guests to your hotel, strategic social media marketing is key. Dive in to learn how to do hotel social media marketing. Why Hotel Social Media Marketing is Essential in 2023? Why Hotel Social Media Marketing is Essential in 2023?

Social Media Marketing 90

Social Media Marketing Transform User-Generated Gen Z 90

Backlinko

MAY 14, 2024

Small business marketing is a mix of strategies, tactics, and channels to promote your offerings to your target customers. This guide will teach you how to market your small business using six best practices. Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level.

PR 104

PR Customer loyalty User-Generated Marketing 104

Hubspot Marketing

NOVEMBER 25, 2022

Seventy-one percent of US businesses use Instagram to market their products, services, and brand to more than one billion users on the app. With a variety of interactive features, Instagram marketing has become essential for small businesses. Table of Contents: Why Instagram Marketing Matters for Small Businesses.

User-Generated 114

User-Generated Marketing Marketers Promotion 114

Buffer Marketing

MARCH 14, 2024

When you think of “brands on Instagram,” you might picture fun, direct-to-consumer companies that make workout clothes or tinned fish. Many B2B companies forgo Instagram because it relies so heavily on visuals and “personality,” which is difficult to achieve when marketing payroll or restaurant software. 

Energy 111

Energy Entertainment Product Price 111

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Examples: Instagram, Snapchat, Pinterest and Imgur.

User-Generated 145

User-Generated Social Media Marketing Marketing Marketers 145

Hootsuite

AUGUST 22, 2023

Oops—we mean your Instagram plan, of course. In order to conquer/save the world, you’ll need a sidekick: an Instagram planning app. From content ideas to scheduling and auto-publishing your content, an Instagram planning app is an extraordinary asset when it comes to getting organized and saving time. Still reading?

User-Generated 65

User-Generated Social Media Marketing Marketing Marketers 65

Sachs Marketing Group

SEPTEMBER 26, 2023

Some effective ways to create content for Instagram include posting high-quality images and videos, creating engaging stories and reels, and sharing user-generated content. Leveraging Instagram’s multiple features can help you build a strong brand presence and foster community engagement. You’re not alone.

User-Generated 96

User-Generated Transform Marketing Marketers 96

Hootsuite

JUNE 7, 2023

Knowing your Instagram engagement rate—and developing a social media strategy to maintain or improve your engagement rate—is an essential part of finding success on the platform. Especially if you’re using Instagram for business : engaged followers are much more likely to become customers than followers who simply scroll by your content.

Social Media Marketing 116

Social Media Marketing Influencer Marketing Analytics Management 116

Hootsuite

FEBRUARY 5, 2024

Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss. Clear data.

Analytics 99

Analytics Social Media Marketing Management Promotion 99

Hubspot Marketing

OCTOBER 13, 2023

With all that consumption, more businesses turn to social media to market to their audiences. But marketing is just one aspect of the buyer's journey — what about sales? One of the best examples of social commerce is the ability to click on a product and checkout from a social media site, like Instagram or Facebook.

Gen Z 120

Gen Z Shipping Millennials Product 120