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How These LinkedIn Creators Are Planning for 2024

Buffer Marketing

His approach to filling this gap with high-quality content and top-performing formats like PDF carousels led to remarkable growth. The outcome of her approach was a stronger, more engaged community around her profile, underlining the effectiveness of prioritizing engagement and authenticity on LinkedIn.

Gen Z 106
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The Ultimate Guide to Social Media Marketing (2023 Edition)

Jeff Bullas

This comprehensive guide will teach you everything you need to know about how to build a social media marketing strategy that delivers value to your audience and helps your business grow. Table of contents The importance of social media for business But what is Social Media Marketing? What are the benefits of Social Media Marketing?

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How one tech company is doing marketing without cookies

Martech

How do you do digital marketing without third-party cookies? How will it impact your marketing and your marketing technology? Despite several years of warnings, half of marketing professionals don’t think their organizations are ready for deprecation, according to a study by Basis Technologies.

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How to Make Money on YouTube

Buffer Marketing

And by going a step further to add Shorts creators to the YouTube Partner program, the possibilities for monetization on the platform have increased tenfold. 💡 Schedule your YouTube Shorts in Buffer → YouTubers can monetize their content in several ways, from brand sponsorships to selling merchandise.

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How Businesses Are Using Gamification to Spice Up Their Marketing

Hubspot Marketing

It’s a short, simple phrase, but a powerful one — and it’s the basis for gamification in marketing. By incorporating game elements into marketing efforts such as brand awareness, reward programs, or new product promotions, businesses can turn basic campaigns into connective efforts that keep customers coming back for more.

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20+ Podcasts You’ll Want in Your Feed in 2024

Buffer Marketing

  We selected the podcasts on this list so that whether you’re looking for advice to grow as a content creator or for the latest marketing news, you’ll likely find something that resonates enough for you to consistently return to and feast your ears. 

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YouTube Shorts Monetization Guide [How Much Can You Make?]

Hootsuite

In this post, we talk specifically about YouTube Shorts monetization, a.k.a. Can you monetize YouTube Shorts? Can you monetize YouTube Shorts? It’s been possible to monetize regular long-form YouTube videos for more than 15 years now. the platform announced YouTube Shorts monetization options in late 2022.