Hubspot Marketing

MAY 6, 2024

Some people say it‘s his ego; others think it’s a marketing move, seeking more attention. Curious about the impact, I researched and spoke with marketers to understand how these changes affected them. He announced a new rule for creators: If Community Notes corrects a tweet, the user won't get paid for it. Will it work?

Advertising 85

Advertising Advertisers User-Generated Marketing 85

Hubspot Marketing

FEBRUARY 13, 2023

The ultimate goal of social media marketing is to generate revenue, and a crucial step to generating revenue via social media is creating engagement. And a sure way to boost engagement is by fostering a tight-knit social media community. Social media communities are incubators for brand awareness, loyalty, and trust.

Branding 142

Branding Social Media Marketing User-Generated Entertainment 142

Hubspot Marketing

MAY 26, 2023

However, if your ebook isn't getting too many downloads or leads, your marketing might be the problem. Read on to discover the best techniques for marketing your ebook, whitepaper, guide, or other lead-generating resource. Consider a co-marketing campaign. Use email marketing to promote the ebook with your existing audience.

eBook 142

eBook Promotion User-Generated Inbound Marketing 142

Scoop.it!

NOVEMBER 17, 2022

Marketing newsletters are a great source of information for many small and medium business owners. They provide a way to learn about some of the latest digital and traditional marketing news, new services, and tips to improve conversion rates and results. However, not all marketing newsletters are equal.

Marketing 90

Marketing Marketers Digital Marketing SEO 90

Hubspot Marketing

MARCH 12, 2024

According to HubSpot’s Social Media Marketing Report , social media marketers already on TikTok planned to double down on their investment in 2023 — more than marketers on any other platform. “53% 53% of them will increase their investment in marketing on TikTok in 2023 and another 36% will keep investing the same amount."

Shipping 82

Shipping Logistics User-Generated Social Media Marketing 82

AWeber

NOVEMBER 22, 2023

Imagine successfully marketing your coaching services across several platforms with so many leads flowing your way that your waiting list is getting out of hand. There’s a lot to do when starting a coaching business , and you don’t want to spend the majority of your time on marketing. How do coaches find clients?

eBook 95

eBook Marketing Plan Influencer Marketing Marketing 95

Hubspot Marketing

NOVEMBER 29, 2023

Education marketing is the answer. How do you develop your first education marketing campaign? In this guide, you’ll learn the fundamentals of education marketing. Understand the steps of building an education marketing strategy, as well as get actionable tips. Table of Contents What is education marketing?

Education 92

Education Gen Z eBook Marketing 92

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

Influencer Marketing 114

Influencer Marketing Branding B2C Marketing 114

Hubspot Marketing

JULY 30, 2023

Let’s face it - social media marketing in 2023 is harder than ever. Marketers also need to share it across a bunch of different apps and tweak it to fit the aesthetic and tone of each platform. Brands with an engaged social media community will win audiences. So where should you be building these communities?

Social Media Marketing 142

Social Media Marketing Gen Z Global Marketing Millennials 142

Search Engine Land

MARCH 22, 2024

Offering DIY tips and tutorials. Incorporating video marketing. Managing reviews. Engaging on forums can be a great way to help people get to know your brand, but tread lightly. Offer DIY info and tutorials Incorporating DIY content is another great way to boost rankings, traffic and conversions.

Real Estate 107

Real Estate User-Generated Price SEO 107

Set Up

MARCH 19, 2024

To celebrate women in the marketing profession and to continue highlighting them throughout Women’s History Month, we asked women marketing leaders to contribute to our Women in Marketing Series detailing their personal triumphs, tribulations, and advice about working in the marketing industry. Otte: I love people!

Transform 105

Transform PR Marketing Marketers 105

Hubspot Marketing

MARCH 3, 2023

Marketers say that having an active online community is key to success in 2023 , and at the time of our Consumer Trends Survey, 1 in 5 social media users joined or participated in an online community in the past 3 months. What is the purpose of community management? and internal (employees, vendors, partners, etc.)

Management 145

Management User-Generated Analytics Branding 145

Buffer Marketing

MAY 9, 2024

According to this study , 87 percent of social media marketers say social search is vital to their strategy. Aligns with business goals For businesses, LinkedIn SEO aligns your page with marketing objectives. Social media search is growing. Google search results are increasingly filled with results from social platforms.

SEO 120

SEO User-Generated Thought Leadership Social Media Marketing 120

Hubspot Marketing

DECEMBER 16, 2022

Effective email and newsletter marketing is crucial for a nonprofit organization’s (NPO) success. With scarce resources, limited staffing, and divided leadership attention, investing in marketing efforts can often take a backseat to more urgent matters. Email Marketing Best Practices For Nonprofits. Table of Contents.

Email Marketing 144

Email Marketing Marketing Marketers Key Performance Indicator 144

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Digital Marketing 92

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 92

Sachs Marketing Group

AUGUST 8, 2022

Are you looking for home services marketing tips that will help you get more customers? The market is more competitive than ever, which means home services companies need to be competitive. If you’re not marketing your home services company, you’re missing out on potential customers. Focus Your Messaging.

Customer 121

Customer Marketing Marketers SEO 121

Buffer Marketing

FEBRUARY 27, 2024

Whether you’re growing your audience as a full-time gig or side project, a career as a creator doesn’t come with colleagues to grow with and learn from — unless you join one of these communities.  Networking with your creator peers is far from the only benefit these communities offer.

Gen Z 96

Gen Z Branding Influencer Marketing Fashion 96

Sprout Social

APRIL 29, 2024

Need to increase your share of voice in the UK market? Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. For brands and marketers, Instagram is the place to be if you want to connect with UK audiences.

Branding 100

Branding Fashion Food COS 100

Hubspot Marketing

FEBRUARY 8, 2024

To help you win and bring your dream to fruition, I will discuss the most interesting dental marketing campaigns I’ve seen and highlight what makes them so effective. I’ll also share some out-of-the-box marketing strategies for growing your dental business. A combination of content marketing , on-page , off-page , and technical SEO.

Transform 110

Transform User-Generated Marketing Marketers 110

Hubspot Marketing

MARCH 13, 2023

A marketer's job can feel never-ending, especially when you have multiple daily tasks and campaigns to manage independently. Whether you have to guide a team, communicate with customers, or run a campaign — your to-do list can be exhausting. Platforms: Messenger Functions: Marketing Price: Free Language: English Image source 8.

Price 122

Price Marketing Marketers Analytics 122

Many Chat

APRIL 21, 2022

Day 2 of ManyChat’s 2022’s Instagram Summit featured the panel “Women in Instagram Business,” moderated by ManyChat’s head of marketing, Anna Tutckaia. The event was filled with content advice and marketing tips businesswomen seeking to successfully build their business with Instagram and other social media marketing.

Transform 105

Transform Social Media Marketing Marketing Marketers 105

Hubspot Marketing

MARCH 19, 2024

Our 2024 State of Marketing & Trends Report went live earlier this year, and I recently dug into the data and compiled a list of key marketing recommendations for this upcoming year to answer common questions like: Which industry trends and tactics are marketers investing in? What challenges are they facing?

Thought Leadership 102

Thought Leadership Marketing Marketers Influencer Marketing 102

SocialPilot

JANUARY 31, 2024

It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. In this market, the insights derived from influencer marketing case studies become invaluable. You should start by reading some impactful influencer marketing case studies.

Influencer Marketing 87

Influencer Marketing User-Generated Education CRM 87

Hubspot Marketing

JANUARY 11, 2023

As we collectively enter into yet another year of an uncertain employment landscape, having a stand-out marketing resume will only strengthen your position in the job market. It's ironic, but many marketers have a hard time selling themselves. Qualities of a Great Marketing Resume. How to Write a Marketing Resume.

Management 144

Management Marketing Marketers Inbound Marketing 144

Customers.ai

NOVEMBER 20, 2023

Each expert dished out their standout BFCM tips, turning this AMA into a goldmine for businesses hustling for success. Dive into the recap, catch the highlights, and gear up for ecommerce greatness! Tip 1: Expand Email Captures with Website ID Pixel Expand your email captures by identifying anonymous website visitors.

eCommerce 111

eCommerce Shoppers Promotion Partner Marketing 111

Sprout Social

NOVEMBER 15, 2023

I wasn’t always a social media manager. I started my career as a TV reporter, then worked for a company’s in-house public affairs department, before managing social media professionally. When I was TV reporter, no one ever confidently presumed they could do my job, or gave me tips on how I could do my job better.

Management 115

Management User-Generated Education Communications 115

Many Chat

APRIL 21, 2022

Day 2 of ManyChat’s 2022’s Instagram Summit featured the panel “Women in Instagram Business,” moderated by ManyChat’s head of marketing, Anna Tutckaia. The event was filled with content advice and marketing tips businesswomen seeking to successfully build their business with Instagram and other social media marketing.

Transform 98

Transform Social Media Marketing Marketing Marketers 98

Hubspot Marketing

OCTOBER 28, 2022

Best for: Building a tight-knit community with followers and monetizing exclusive content. Ko-fi doesn't require subscription options, meaning it can act as a one-time digital tip jar. Best for: Monetizing your social media content and building community. The Huddles app is available on both iPhones and Androids. Image source.

Finance 126

Finance User-Generated eBook Entertainment 126

Search Engine Land

FEBRUARY 19, 2024

Local has evolved from listings management to real experience and engagement. Based on the searcher’s intent, search engines strive to surface results that will meet the searcher’s need – in other words, content that will engage them and provide a great experience. With cookies going away, this challenge becomes even bigger.

Gen Z 111

Gen Z Real Estate Transform SEO 111

Hubspot Marketing

AUGUST 22, 2023

Organizations like Kiva , BeatBullying , UNICEF, and charity: water are part of the Google for Nonprofits community. Here are 10 tips for success with Google Ad Grants. YouTube for Nonprofits Video is a great medium to connect with a large audience and inspire them to support your organization. or an organization in the U.K.

Analytics 90

Analytics Marketing Marketers Communications 90

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. If you’re new to Facebook marketing, let me walk you through using the tools available to your advantage. What Is Facebook Marketing? Access Ads Manager.

User-Generated 145

User-Generated Real Estate Marketing Marketers 145

Hubspot Marketing

OCTOBER 9, 2023

Johnson’s team wears many hats (as many nonprofit employees do), and that includes managing BGCGW’s social media strategy. Let’s take a look at her top tips. This includes donating money, volunteering, or participating in community events. So great in fact, it prompted me to make a donation to the cause.

User-Generated 107

User-Generated Promotion Branding Management 107

Hubspot Marketing

JUNE 20, 2022

Whether you’re a new or seasoned social media manager, managing a brand’s social presence can be overwhelming. In this article, we’ll cover the daily and monthly tasks every social media manager needs to succeed. In this article, we’ll cover the daily and monthly tasks every social media manager needs to succeed.

Social Media Marketing 142

Social Media Marketing User-Generated Marketing Marketers 142

Businesses Grow

FEBRUARY 6, 2023

Like me, you’re probably ChatGPT-weary right now, but many of the articles I’ve seen for marketers are either too basic, too technical (I’m not doing any coding!), or too focused on content marketing (duh). I was able to rely on my RISE community to help me develop these incredibly useful ideas!

Customer Acquisition 145

Customer Acquisition User-Generated Marketing Marketers 145

Buffer Marketing

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. A Daily, Weekly, Monthly Social Media Management Checklist We’ve found before that social media managers have a full-time schedule getting all their many tasks accomplished.

Analytics 112

Analytics Management Branding Place 112

Search Engine Land

AUGUST 29, 2023

Managers find themselves juggling more responsibilities, including training those newcomers. With the right approach, you can successfully scale while maintaining your team culture and delivering great client results. Why culture matters in an SEO team SEOs are effectively consultants, often working with other marketers.

SEO 133

SEO Management Communications Food 133

SocialPilot

JANUARY 21, 2024

So, if you want to attract more guests to your hotel, strategic social media marketing is key. Dive in to learn how to do hotel social media marketing. Why Hotel Social Media Marketing is Essential in 2023? As we navigate through 2023, understanding the importance of hotel social media marketing is more crucial than ever.

Social Media Marketing 89

Social Media Marketing Transform User-Generated Gen Z 89