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5 VR Marketing Examples That You'll Want to Steal for 2018

Hubspot Marketing

So, I'll do you a solid: I won't lecture you on the importance of incorporating virtual reality into your 2018 marketing strategy. By the end of 2017, the combined total of VR software and hardware from Sony, Oculus, HTC, and others is predicted to reach 5.1 In other words: Yeah, VR marketing is a thing you need to think about.

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AR vs. VR: Which Is More Effective for Marketing [+Consumer Data]

Hubspot Marketing

Augmented reality (AR) and virtual reality (VR) are talked about a lot. In this post, we’ll break down the difference between augmented and virtual reality, their unique marketing applications, and how consumers feel about them. What is virtual reality (VR)? What is the difference between AR and VR?

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3 Examples of Excellent VR Use in B2B Marketing

Rock Content

Nearly two decades after it established widespread presence on the global scene with lofty promises and high potential, virtual reality (VR) is back with a vengeance. Now, with widespread affordability and mass-market penetration, all that’s changed. But what about VR/AR’s role in a B2B content marketing context?

Food 40
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Why we care about AR and VR: A guide for marketers

Martech

If there ever were a golden word in marketing, it’d be evolution. As consumers access more advanced technology, old marketing strategies fail to impress them. This is why modern marketers need to adapt to the constantly changing media and technology landscape to appeal to customers. What is virtual reality (VR)?

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Should You Add Virtual Reality to Your Omnichannel Marketing Strategy?

Campaign Monitor

Consumers’ use of augmented reality (AR) and virtual reality (VR) technology is a novel trend that seems to be scaling upward lately — such a trend, what some may view as a fleeting fad, may be the next big, innovative opportunity for marketers across the globe to engage customers, both new and current.

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AR/VR: Marketing in three dimensions

Martech

This technology is still in the “proof of concept” stage, with some tentative efforts at marketing. Perhaps one good example of volumetric storytelling in action was the holographic appearances of Ukrainian president Volodymir Zelensky at various European diplomatic gatherings , or ABBA’s recent virtual concert in London. “I

Transform 109
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Augmented Reality (AR) and Virtual Reality (VR) in Marketing: How AI is enhancing immersive experiences

Rock Content

Innovations in the digital marketing realm continue to advance at a rapid pace these days, providing marketers with new possibilities and tools to reach customers in more profound and memorable ways. Do you or your marketing team want to know how best to use virtual and augmented reality to attract and impress your audience ?