SMEI

JANUARY 24, 2023

Victoria’s Secret: In 2018, Victoria’s Secret faced major backlash for its infamous “Perfect Body” campaign. The ads featured people in various states of distress eating a Whopper, implying that emotional problems could be solved by eating fast food. Here are some examples of shame marketing campaigns: 1.

Customer loyalty

Content Marketing Institute

DECEMBER 19, 2018

A fast-food chain creates an investigative podcast into a forgotten food. Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). The post Sample 11 of the Best B2B and B2C Content Marketing Ideas of 2018 appeared first on Content Marketing Institute.

B2C

Hubspot Marketing

MARCH 24, 2017

From food to politics to animals and everything in between, there is a plethora of observance days worldwide during which marketers can share content relevant to their industries, get involved in a movement, or simply generate more awareness. National & Global Holiday Calendar: 2017-2018. January 2018. February 2018.

Food

Hootsuite

JUNE 18, 2020

The maximalist food photo. For a long time, food images on Instagram were tidy and refined: a square of avocado toast on a pastel plate, an artful cappuccino, a perfect Momofuku cake. Instead, viewers are craving food that looks vibrant and messy. Photo: @conpoulos, food styling: @simoncooks). View this post on Instagram.

Food

Sprout Social

JULY 12, 2022

KFC’s UK chicken shortage (2018). Isn’t it ironic that a fast food restaurant known almost exclusively for its fried chicken ran out of its namesake product? — KFC UK (@KFC_UKI) February 26, 2018. Tide navigates the Tide Pod challenge (2018). — Tide (@tide) January 12, 2018. pic.twitter.com/uqWCPKKT6f.

Communications

Hubspot Marketing

OCTOBER 29, 2018

In fact, marketers have seen such success from influencer marketing that almost 40% of them plan to increase their influencer budget in 2018 and beyond. Top Food Influencers on Instagram. To compete on one of the most popular social media platforms , it's critical you consider implementing an influencer marketing campaign. followers).

Influencer Marketing

Sprout Social

OCTOBER 31, 2018

— Texas Rangers (@Rangers) October 29, 2018. — Stats By STATS (@StatsBySTATS) October 27, 2018. ICYMI: Food-Allergy Friendly Options Available on Disney’s Mobile Order [link] pic.twitter.com/Uxg9zuBiWk. — The DIS (@TheDIS) October 25, 2018. — Clinton Bonner (@clintonbon) October 28, 2018.

Branding

Hubspot Marketing

OCTOBER 5, 2018

In the beginning of 2018, one missing comma in a Maine state law cost Oakhurst Dairy five million dollars.

Food

Martech

APRIL 18, 2022

This is a remarkable turn-around from 2018, when social media was stagnating , with Facebook reporting no increase in its U.S. While the human toll for those directly in harm’s way is incalculable, it is also creating problems for people far from the battlefields via increasing food and fuel prices. Worldwide 4.48 In the U.S.,

Advertisers

Sprout Social

SEPTEMBER 9, 2020

— McDonald's UK (@McDonaldsUK) June 15, 2018. Imagine a director of brand strategy at a major food and beverage company is tasked with rebranding the company to be more health-focused. You asked, we listened. Paper straws will be rolling out to all UK restaurants from this September! pic.twitter.com/7aWiilabBB.

Health

Hubspot Marketing

JUNE 7, 2022

Food: Save hundreds of dollars on food each year by using our well-stocked, healthy kitchen. Food: Save hundreds of dollars on food each year thanks to our well-stocked, healthy kitchen. 2018 and has been updated for comprehensiveness. Wellness: Stretch away the stress every morning in our in-house yoga studio.

eBook

Martech

MARCH 14, 2022

Nick Paumgarten writing in The New Yorker in 2018. Slim Jim, the snack brand, is apparently creating “a meataverse,” a virtual market that will offer virtual foods, presumably to satisfy virtual appetites. I think a lot of us know how he feels. But blockchain and cryptocurrency aren’t new any more. They emerged together in 2008.

Food

Sprout Social

JUNE 15, 2020

” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. The GDPR (General Data Production Regulation) represents a data protection law implemented by the EU (European Union) in May 2018. The short answer is a resounding “yes.”

Law

Hubspot Marketing

NOVEMBER 5, 2019

In 2018, 40% of people used social media channels for aspects of product research. In fact, a 2018 survey revealed that 62% of people were more interested in a product after learning about it in a Facebook Story. It's estimated that 2 million businesses were advertising on the platform in 2018. Paid Promotion.

Shoppers

Hubspot Marketing

APRIL 13, 2023

Imperfect Foods: "Groceries that help you fight food waste" Headline: "Groceries that help you fight food waste" Subheadline: "Sustainably sourced, affordable, and conveniently delivered to your door." In its value proposition, Imperfect Foods offers a sustainable alternative to traditional grocery shopping.

Food

Sprout Social

SEPTEMBER 24, 2018

A post shared by Louis Vuitton Official (@louisvuitton) on Jun 25, 2018 at 1:35am PDT. 😍 A post shared by BuzzFeed (@buzzfeed) on Jun 28, 2018 at 10:06am PDT. A post shared by CBS This Morning (@cbsthismorning) on Jun 21, 2018 at 3:13pm PDT. A post shared by Food Network (@foodnetwork) on Jun 25, 2018 at 11:51am PDT.

Fashion

Hootsuite

JULY 15, 2019

View them here: Oracle, June 5, 2018, 9 p.m. EST. VMware, September 25, 2018, 4 p.m. EST. VMware, September 27, 2018, 1 p.m. EST. UPS, December 5, 2018, 11 a.m. EST. UPS, December 17, 2018, 11 a.m. EST. UPS, November 14, 2018, 11 a.m. EST. B2C brands. The best time to post on Facebook is 12 p.m. to 1 p.m.

B2C

Neil Patel

DECEMBER 29, 2020

In 2018, Ruffles did a witty take on a stock photo that went viral a few years earlier. In 2017, the fast-food chain decided to take a risk and turn their sweet-looking mascot, Wendy, into a witty snarker who trolls other fast-food brands’ accounts. If your meme isn’t funny, it most likely won’t be shared.

Content Marketing

Hootsuite

AUGUST 25, 2022

Their hilariously off-putting food pic became a massive global trending topic. (We The genius of Weetabix’s disgusting food pic lay in its ability to unite the crowd. Us: Pineapple on pizza is the most controversial food ever. " — Glossier (@glossier) March 11, 2018. Join the dogpile (when appropriate).

Branding

Neil Patel

MARCH 17, 2021

Of 18 to 21-year-olds who weren’t in high school in 2018, 57 percent were in college, compared to 52 percent of Millennials in 2003, and 43 percent of Gen Xers in 1987. Food delivery services saw big sales growth during the coronavirus pandemic. Why You Should Use Paid Ads to Target Generation Z. Good: Just Eat.

Gen Z

Sprout Social

AUGUST 22, 2018

According to Sprout’s 2018 Social Index , nearly half of all consumers have taken to social media to raise questions and concerns to brands. — Hot Topic (@HotTopic) August 20, 2018. — Slack (@SlackHQ) August 16, 2018. — Soylent (@soylent) August 13, 2018. We ship internationally! This should work!

Customer

Content Marketing Institute

JANUARY 9, 2018

Filipino blogger Vern Enciso is passionate about fashion, food, and music; her interests brought new ideas to the video series, as well as a distinct audience. Get more tips and insight into it and other topics at Content Marketing World 2018. The Solo Traveller team understood that no one individual would cater to all its audience.

Fashion

Sprout Social

OCTOBER 8, 2018

A post shared by lululemon (@lululemon) on Jun 19, 2018 at 5:26pm PDT. — lululemon (@lululemon) September 17, 2018. — lululemon (@lululemon) June 14, 2018. — lululemon (@lululemon) September 25, 2018. A post shared by Crunch Gym (@crunchgym) on Sep 21, 2018 at 9:55am PDT. CrunchGetsPersonal.

Branding

Hubspot Marketing

SEPTEMBER 5, 2018

1902 : Mellins Food advertises its brand on 25 airship flights, becoming the first brand to take this approach. Powers said the focus should be on why the consumer should buy your product or service — a message that still resonates for good reason today. 1880 : Postcards become one of the hottest new ways to reach customers.

Advertisers

Backlinko

JUNE 4, 2024

Here’s a detailed breakdown of US retail ecommerce sales since 2018: Year US Retail Ecommerce Sales 2018 $512.57 Here’s a detailed breakdown of US retail ecommerce sales since 2018: Year US Retail Ecommerce Sales 2018 $512.57 Food and beverages (non-alcoholic) 41.8% billion Food $370.7 billion 2019 $599.51

eCommerce

Adobe Experience Cloud Blog

NOVEMBER 22, 2017

Lest you forgot, Facebook recently expanded Marketplace to include car listings, apartment rentals, and mobile food ordering. How will your business utilize Facebook Local in your 2018 marketing plan? With Facebook Local, Facebook has created a very worthy competitor to local search giant Yelp.

SEO

Hubspot Marketing

JULY 14, 2022

Dip each onion in caramel — maybe some red food coloring first, if you need to further disguise them — and stick popsicle sticks down the center. Just be sure to include fish food; experts suggest you should feed this prank twice a day. Funny Office Pranks to Pull on Your Coworkers. Caramel Onions. Image Source. Fish Drawer.

Real Estate

Sprout Social

MAY 21, 2019

According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S. 52% use their platform to develop their knowledge of great food and drinks. For example, in 2018, Pinterest found that travelers are two times more likely to use Pinterest over standard online travel sites.

Millennials

Adobe Experience Cloud Blog

MARCH 4, 2019

Sodexo, the food services company, has made tackling hunger a priority. The sports giant took a stand on the topic, and that’s exactly what Gen Zers expect from the companies and brands they follow, work for, and purchase from. Gun Control. Some advocated for more school police officers. Others suggested arming teachers.

Gen Z

Martech

APRIL 1, 2022

This week, Yahoo expanded its partnership with Glewed TV, a significant player in AVOD with over 20,000 hours of premium content and display inventory in food, sports, movies, documentaries and other categories. That’s double its 2018 value.”. Glewed TV is now a preferred partner in Yahoo’s supply-side platform. Advanced targeting.

Advertisers

Search Engine Land

FEBRUARY 20, 2023

Google to move more sites to mobile-first index in coming weeks 2018: In the next month and a half or so, Google said it would be moving a lot of sites to mobile first. Google Search Console blocked resources report had processing error 2018: Incorrect data was being reported over a three-week period.

Search Marketers

Martech

OCTOBER 19, 2022

This recent backlash led to California’s Consumer Privacy Act (CCPA) which went into effect in 2018. Suffice it to say, if you’re selling pet food, you can likely create some hyper-targeted and personalized ads without tripping the sensitivity trigger. Dig deeper: Why marketers should care about consumer privacy.

Customer

Hubspot Marketing

MARCH 30, 2020

Recently, she partnered with Nissin Foods to produce a branded League of Legends broadcast. To get those followers interested in their brand, and celebrate TwitchCon 2018, athletic underwear brand PSD gave the streamer a bus. October 25, 2018. Tactic: Lead Generation. No, really.

Branding

Hootsuite

SEPTEMBER 23, 2020

These can come from bodies such as the Food and Drug Administration (FDA) and Federal Trade Commission (FTC). The FDA, in particular, monitors claims related to food, beverage, and supplement products. Among other offences, he failed to include appropriate disclosure in 2018 social posts. View this post on Instagram.

Law

Adobe Experience Cloud Blog

AUGUST 10, 2018

But, even though they’re free, organic search engine results still bear a striking resemblance to organic avocados at Whole Foods. SEO: How to Rank in 2018. They’re coming to visit because they really like you and what you’re doing. Both require an investment of time and dedication to get it right. Great question!

Content Marketing

Sprout Social

NOVEMBER 29, 2022

This work comes as a direct result of a Bumble-commissioned survey distributed in 2018 which found that one in three women have received unwanted, inappropriate photographs while using the Bumble app. Misfits Market does more than bring quality, organic foods directly to your door. Misfits Market’s #MisfitMemos series. misfitsmarket.

Food

Sprout Social

FEBRUARY 25, 2019

Posted by Samsung on Saturday, July 28, 2018. Posted by JELL-O on Friday, June 22, 2018. Posted by COOL WHIP on Friday, April 27, 2018. In the first example, Jell-O’s all about playing with the food and giving parents play ideas. Social listening isn’t an either/or scenario. Ingenius: Storage. Upgrade to Galaxy: [link].

Food