Hubspot Marketing

MARCH 24, 2025

AI agents are like the backstage crew at the concerts we attend: Operating independently on the backend to deliver a smooth experience on the user end. Brands like Amazon, YouTube, and Spotify all use similar agents to personalize user experience. Auto-generate responses. Source Take Lyft for instance.

Health 76

Health User-Generated Manufacturing Price 76

Backlinko

JANUARY 8, 2024

The health and wellness industry is booming. With a wide range of sub-niches ranging from nutrition and physical fitness to mental health and personal care to tap into and millions of people actively seeking products and services that promote a healthy lifestyle, there’s never been a better time to tap into the health niche.

Health 119

Health Affiliate Marketing Non-Profit Food 119

Sprout Social

APRIL 28, 2025

But unlike other social platforms, where engagement might be more straightforward, Reddit’s community-first culture requires brands to earn users’ trust by providing real value. Key demographic details include: 44% of Reddit users fall into the 18-29 age group. of users identified as male and 39.1%

Branding 82

Branding Gen Z Pharmaceutical Health 82

Marketing Insider Group

SEPTEMBER 3, 2024

Generation Z, or those born between 1997 and 2012, make up more than 20% of the U.S. The generation is at an interesting place developmentally—while its youngest members are attending middle school, older Gen Zers are graduating college, building professional careers, and raising families. population.

Gen Z 70

Gen Z Marketing Strategy User-Generated Health 70

Hubspot Marketing

NOVEMBER 1, 2024

Social Media Marketing : Social media is another place where D2C brands are getting found and building brand awareness through engaging content. Encourage user-generated content (UGC): More on that shortly. Encourage and highlight user-generated content (UGC). Lean into your mission. Image Source 5.

Manufacturing 123

Manufacturing B2C Non-Profit eCommerce 123

Sprout Social

MAY 20, 2025

TikTok has a thriving niche community, known as FinTok, which features approachable micro- and macro-influencers who are offering younger generations free financial education in the form of bite-sized videos. Impact of FinTok across generations and locations For many, financial advice was passed down or self-taught.

Gen Z 81

Gen Z Finance User-Generated Millennials 81

Backlinko

APRIL 7, 2025

According to Google, helpful content does the following: Provides trustworthy information backed by genuine expertise Delivers substantial value compared to competing results Demonstrates firsthand experience with the topic Creates a satisfying user experience Serves a purpose beyond just ranking in search Google uses a site-wide classifier.

User-Generated 96

User-Generated Health SEO Finance 96

Sprout Social

APRIL 8, 2025

Get a ready-to-use brief template, a flexible contract template and exclusive research on what drives successful influencer partnershipsall in one place. Lead generation? For instance, a health and wellness brand might pair with a lifestyle influencer who advocates for healthy living. Brand awareness? Content creation?

Branding 111

Branding Tentpole Entertainment Transform 111

Hootsuite

OCTOBER 9, 2024

In 2024, social media platforms are the place for consumers to voice their opinions and influence others. — SpotifyCares (@SpotifyCares) September 19, 2024 While this type of social listening allows users to come directly to them, The Spotify Cares account also monitors tagged and untagged mentions. Your final task?

Customer 112

Customer Food Transform Health 112

Hootsuite

JANUARY 17, 2025

These include areas like social issues, public health, and the environment. You need an audience of politically active, informed social media users. Movember Movember is a mens health advocacy group that has mastered the art of social media advocacy. Even more important for social media advocacy, 21% of all U.S.

Promotion 103

Promotion Thought Leadership Health Non-Profit 103

Sprout Social

FEBRUARY 11, 2025

One-by-one, wed drop off the Valentines, gently placing them into shoe boxes decorated with glitter, stickers and feathers. Nicholas Charlier, Head of Global Community and Education at Vivobarefoot, explains: We’re a footwear company, but we’re really trying to drive awareness, engagement and connection with natural health.

Branding 81

Branding Health Education User-Generated 81

Search Engine Land

JULY 11, 2024

As AI-generated content becomes more prevalent and sites like Reddit are dominating , original research is at its most necessary. Many survey tools are relatively inexpensive, if not free and are extremely easy to get started – SurveyMonkey, Jotform or Google Forms are all great places to start. The Trevor Project: 2024 U.S.

Whitepaper 112

Whitepaper SEO Transform Health 112

Martech

APRIL 11, 2025

Managers can quickly generate ideas for what to test and let AI recommend variations to improve page performance. By keeping support content accessible in one place, youll reduce friction, lower support volume, and deliver a smoother self-service experience right when and where users need it.

Health 95

Health User-Generated Management CRM 95

Hubspot Marketing

MAY 20, 2025

One of the biggest reasons Im a late(r) convert to AI is that AI-generated content usually has some tells. In fact, while Im 100% on board with using AI to brainstorm or flesh out ideas, I will never advocate blindly publishing AI-generated social, blog, or email content. Thats because generative AI has some specific telltale signs.

Thought Leadership 107

Thought Leadership Energy User-Generated Copywriting 107

Backlinko

DECEMBER 5, 2024

Your technical SEO health might deteriorate over time: Technical issues like broken links , duplicate content , and security problems might creep in. Outdated information can hurt your credibility and cause users to leave your site, which could signal to Google that your content isn’t meeting user needs.

SEO 94

SEO Health User-Generated Analytics 94

Hootsuite

OCTOBER 22, 2024

Hootsuite’s research shows employee advocacy on social networks is directly related to higher brand health metrics, including positive sentiment, value, and share of voice — especially among mature organizations. And hey, creating a great place to work has many other benefits. Which advocates are generating the most engagement?

Gen Z 113

Gen Z PR Thought Leadership Communications 113

Backlinko

SEPTEMBER 6, 2024

But we don’t always get what we want—especially as a Google Analytics 4 (GA4) user. European laws require compliance with the General Data Protection Regulation (GDPR), a strict information privacy law. While improved, Google Analytics 4 still collects user data, which raises privacy concerns.

Analytics 100

Analytics Price Law User-Generated 100

Sprout Social

MAY 14, 2025

million social media users, its estimated around 76% of Australians are actively engaged on social networks. But how can brands effectively reach these users? From generational trends to platform preferences, we cover the must-know details about Aussie social users and their online behaviours.

Gen Z 67

Gen Z Millennials User-Generated Entertainment 67

Jeff Bullas

FEBRUARY 21, 2023

It was a slow rising evolution of online publishing and it took 5 years for Facebook to reach 100 million users. ChatGPT took just 2 months to reach 100 million users. So, we are talking about a generational revolution not a slow burning evolution. In just a few weeks everyone is talking about A.I.

Transform 273

Transform Logistics Manufacturing Retail 273

Jeff Bullas

JANUARY 3, 2023

Keywords, especially long-tail keywords , have an important place in affiliate marketing. For example, users search for the best routers and want to learn the pros and cons of different wireless before buying. It is a top-priority task to use specific affiliate keywords to help users find your products or services and take action.

Affiliate Marketing 241

Affiliate Marketing Non-Profit eBook Health 241

Sprout Social

APRIL 10, 2025

Even though many social users turn to platforms like Instagram, TikTok or Reddit for health advice, influencers are the most trusted voices on socialnot brands. As they put it on their website , the hospital believes healthcare should extend to nutrition, health education and traditional medical care.

Gen Z 74

Gen Z Pharmaceutical Health Millennials 74

Hootsuite

OCTOBER 18, 2024

For other organizations who are a bit more le sérieux —central banks, the World Health Organization, etc—Reddit marketing is probably not your thing. Reddit has a user base of just over 500 million and is expected to keep increasing at its usual ~10% annual growth rate. For many brands, the answer is a resounding, “Yes!”

Marketing 98

Marketing Marketers Promotion User-Generated 98

Backlinko

DECEMBER 19, 2024

Youve come to the right place. And how much traffic they could be generating through those keywords. Heres how to get started with it: Enter a competitors domain in the search box, and the tool will generate a detailed report on your competitors website. Need help analyzing your competition to find ways to outperform them?

Price 99

Price Non-Profit Advertisers Advertising 99

Hubspot Marketing

OCTOBER 14, 2024

It started in the '60s with just four Ps — Product, Price, Place, and Promotion — but as businesses and markets became more complex, it expanded to include People, Process, and Physical Evidence. Place: Where are you going to sell it? For “Retention,” I’d engage users with regular tips or updates to keep them coming back.

Price 116

Price Marketing Marketers User-Generated 116

Rock Content

APRIL 24, 2023

Content marketing plays an integral role in lead generation, branding, and product marketing. Many users find the platform is easy-to-use and time-saving when it comes to finding a writer. While you can’t get AI-generated picks, as you would on WriterAccess, you can view your writer’s reviews and work samples.

Place 95

Place Whitepaper Finance eBook 95

Martech

MAY 21, 2025

Instead of navigating through the workflow tool or many clicks on a record to enroll a contact, company, deal or ticket manually, users can click a pre-configured button added to the CRM card to instantly enroll that record in a workflow. How it helps you This is a long-awaited improvement for sales teams working in the lead object.

CRM 71

CRM Management User-Generated Health 71

Buffer Marketing

FEBRUARY 6, 2025

TikTok has a massive user base of over 1.69 monthly active users — and the number of Americans using TikTok weekly has quadrupled since 2021. The social media site isn’t limited to younger users anymore. TikTok report showed weekly TikTok users aged between 35-44 have only grown since 2022. billion (!!)

SEO 112

SEO Real Estate User-Generated Promotion 112

SocialPilot

FEBRUARY 19, 2025

Amid these changes, Bluesky has gained attention as an exciting alternative for businesses and users. Both platforms let users share posts, images, and videos while interacting through replies and likes. However, their different content moderation and user control approaches have stirred debates about their impact on communities.

Gen Z 112

Gen Z User-Generated Advertisers Advertising 112

SocialPilot

DECEMBER 10, 2024

Whether you’re searching for a new review management platform or you’re an existing BrightLocal user considering an upgrade, this blog is here to assist you. Some users find it expensive, especially if their primary aim is review management. User Experience BrightLocal may seem like a complex tool. Poor support.

Management 75

Management Non-Profit User-Generated Price 75

Backlinko

DECEMBER 29, 2024

Search intent is the reason behind a users searchit tells you why they searched and what they were hoping to find. This means the users goal for this search is to research plumbing company options, read reviews, and view services, making it a good term to target on a service page. Use Googles free Schema markup generator tool.

SEO 98

SEO Customer Real Estate User-Generated 98

Backlinko

DECEMBER 5, 2024

You can use Semrushs Review Management tool to easily monitor and manage all your reviews across multiple platforms in a single place. Encourage customers to share their experiences: You can then feature this user-generated content on your local pages. And address concerns of those who leave negative reviews.

Search Marketers 96

Search Marketers Marketing Marketers SEO 96

Vertical Response

SEPTEMBER 1, 2024

For example, confirmation emails not only assure users that their information has been received but also provide further instructions or recommendations, enhancing the overall customer experience. Segmenting Your Audience Segmenting your audience is crucial for improving response rates and generating more revenue.

Email Marketing 105

Email Marketing Marketing Strategy Marketing Marketers 105

Buffer Marketing

MAY 6, 2025

Users interested in a topic will often even follow hashtags related to it — like #BookTok or #MomsofTikTok. Just like Google, it relies on certain pieces of information to place content into the most appropriate categories, better organizing and surfacing them for searchers.  icebucketchallenge, anyone? → 3.

Fashion 73

Fashion Food Entertainment Health 73

Sprout Social

SEPTEMBER 24, 2024

For example, a fitness app targeting niche health enthusiasts might partner with micro-influencers to create authentic reviews and tutorial videos, while a national shoe retailer could use macro-influencers for campaigns targeting broader fashion fans. Mega and macro-influencers offer wide exposure but may lack niche credibility.

Influencer Marketing 101

Influencer Marketing Marketing Strategy Marketing Marketers 101

Vertical Response

OCTOBER 27, 2024

Incorporating user-generated content in your newsletters enhances authenticity and enriches the reader’s experience. Metrics such as delivery rate and bounce rate help evaluate the overall health and quality of your email distribution list. Mobile responsiveness is vital, as many users access emails on mobile devices.

Key Performance Indicator 96

Key Performance Indicator Email Marketing Communications Transform 96

Backlinko

APRIL 10, 2025

Semrush Best for SEO professionals who want an all-in-one solution to track, analyze, and report SEO performance in one place Pricing: Starts at $139.95 With everything in one place, its also easier to spot patterns and draw connections. Or manually merging data sources. Like how ranking improvements might correlate with new backlinks.

SEO 80

SEO Price Key Performance Indicator Analytics 80

Lynton Web

MAY 8, 2025

For example, a recreation center might position itself as a multi-generational family destination focused on accessible wellness or as a specialized youth development hub with diverse recreational activities and sports programs. Track which resources generate the most engaged leads to refine your content development strategy over time.

Marketing Strategy 52

Marketing Strategy Transform Energy Direct Mail 52