Sprout Social

APRIL 29, 2024

Need to increase your share of voice in the UK market? And so, partnering with local influencers for influencer marketing enables you to tap into their deep understanding of local trends, cultural nuances and audience preferences. For brands and marketers, Instagram is the place to be if you want to connect with UK audiences.

Branding 102

Branding Fashion Food COS 102

Hubspot Marketing

APRIL 6, 2020

Have you ever heard the phrase, "If you love your job, you'll never have to work again."? In fact, research shows that the more passionate you are about a job, the more work you'll actually do. The truth is, a successful career takes time, initiative, and hours of hard work. 6 Tips for Achieving Work-Life Balance.

Management 126

Management Marketing Marketers Product 126

Martech

OCTOBER 2, 2023

To enhance efficiency, companies need to reevaluate marketing activities, revamp processes and eliminate unnecessary steps. Redesigning these marketing processes should follow three main criteria: Streamline and simplify the marketer’s life (CRM, brand, etc.) Enter the experimental marketer.

Marketing 114

Marketing Marketers CRM Communications 114

Hubspot Marketing

DECEMBER 23, 2022

Staying productive is a goal many of us have, but finding a strategy that works can be challenging. The HubSpot Blog features various articles on productivity, from tips from experts on their own best practices to lists of tools that can help you be more productive. Work in Progress. See Girl Work. Study Hacks Blog.

Product 131

Product 131

Search Engine Land

FEBRUARY 6, 2024

Any PPC marketer caught off-guard by this either haven’t paid attention to the signals for several years or haven’t corralled the necessary parties to create a cohesive strategy in response – or both. As an agency marketer, I’ve been in the position to help dozens of brands formulate an approach to life after third-party cookies.

Search Marketers 119

Search Marketers CRM B2C Analytics 119

Search Engine Land

OCTOBER 7, 2022

The four-day workweek has become a hot trend of late – including in search marketing. If so, read on to learn about the impact of a four-day workweek on digital marketing, the pros and cons, and tips for adopting it at your company. The four-day workweek and digital marketing. Processing…Please wait.

Digital Marketing 98

Digital Marketing Marketing Marketers Energy 98

Neil Patel

DECEMBER 3, 2021

These costs have the potential to be incredibly damaging to marketing agencies. You may have heard about the great resignation, but what is it, and what can you do to stop your digital marketing agency staff from leaving? Employees working in the tech and health fields are the next biggest group to join the great resignation.

Digital Marketing 109

Digital Marketing Health Gen Z Marketing 109

Martech

APRIL 10, 2024

The market is saturated with me-too products, copies of copies with little to differentiate them. This translates into product development, where features aren’t simply bolted on but crafted to address the needs of marketers and their customers. Marketing this then becomes a conversation, not a sales pitch. Sustainability?

Product 108

Product Transform User-Generated Management 108

Hubspot Marketing

MARCH 8, 2024

Productivity systems help develop a sustainable work-life balance and prepare for working sprints when needed. They don’t do the work for you, but they help you organize and prioritize tasks and your well-being, resulting in more productivity at a given time. How does it work? What are productivity systems?

Product 112

Product Management Communications Fashion 112

Scoop.it!

FEBRUARY 22, 2024

But with so much competition and noise out there, it takes work to stand out. That’s where strategic content marketing comes in. This post will explore seven content marketing tips and examples for HR audiences and leaders. Damian Grabarczyk, the co-founder and growth marketer of PetLab Co. The result?

Content Marketing 78

Content Marketing Whitepaper Thought Leadership eBook 78

Hubspot Marketing

OCTOBER 30, 2023

I often create TikTok videos to promote my work, express an idea or opinion, or share funny anecdotes. When you're a marketer creating content for several other social media platforms and planning campaigns — posting 1-4 TikToks a day is a huge ask. Include keywords "nutrition tips," "facts about organic food," and "superfood benefits."

Food 118

Food User-Generated Energy Promotion 118

Hubspot Marketing

APRIL 25, 2023

We hate stress a lot (because it sucks) but, at work, it can sometimes feel like addressing and dealing with stress can get in the way of meeting deadlines and producing results. In this post, learn why remaining calm under pressure at work is important and strategies to stay level-headed. How to Stay Calm Under Pressure At Work 1.

CMO 95

CMO Health Management Place 95

Pam Didner

JUNE 20, 2022

If you’re a B2B marketer working for a multinational company with corporate and geomarketing groups, you are likely well aware of how important (and sometimes challenging) it is to strike a balance between global and local marketing. What’s the big deal about balancing global and local marketing efforts?

Transform 96

Transform Marketing Marketers New Technology 96

Hubspot Marketing

FEBRUARY 15, 2024

I don’t easily fall for ads or grab products because of marketing tricks. Okay, okay…unless it’s a suitable luxury brand marketing strategy like a catchy video. That’s how good marketing works—even the strongest fall. Do I really need it? Not at all. Do I still put it in my shopping cart? Guilty — I admit.

Branding 121

Branding Fashion Gen Z B2C 121

Buffer Marketing

JANUARY 3, 2023

Knowing what is true and what isn't when it comes to LinkedIn marketing can make all the difference in creating a successful strategy. To help us answer our questions, we spoke to Hien Mai, from the LinkedIn Product Marketing team. LinkedIn should reflect real-life conversations in the workplace.

Health 126

Health Place Product Marketing Product 126

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

Influencer Marketing 116

Influencer Marketing Branding B2C Marketing 116

Hubspot Marketing

AUGUST 8, 2022

Despite studies showing that workers are happier — and more productive — when working from home, the possibility of a full return to the office looms over remote and hybrid workers. Will In-Office Work be a Dealbreaker for Employees? In fact, flexibility in working remotely is almost as important as pay: Who’s Still Working Remotely?

Health 103

Health Management Marketing Strategy Product 103

Buffer Marketing

APRIL 4, 2024

However, the B2B brands featured in this article prove that not only is it possible to strike that balance, but doing so can be a game-changer for your marketing strategy. The typical B2B marketing strategy might be buttoned up, but at least this is TikTok, not LinkedIn.

Gen Z 84

Gen Z User-Generated Entertainment Millennials 84

Search Engine Land

FEBRUARY 15, 2024

Whether you’re using LinkedIn Ads, Google Ads, or Microsoft Ads, Nicole Waddington, digital marketing manager at Cypress North, offered valuable tips on optimizing lead generation campaigns for maximum performance at SMX Next. For this reason, Waddington described LinkedIn as a “great platform for B2B marketers.”

CRM 117

CRM User-Generated Advertising Advertisers 117

Sprout Social

APRIL 29, 2024

Need to increase your share of voice in the UK market? And so, partnering with local influencers for influencer marketing enables you to tap into their deep understanding of local trends, cultural nuances and audience preferences. For brands and marketers, Instagram is the place to be if you want to connect with UK audiences.

Branding 52

Branding Fashion Food COS 52

Hubspot Marketing

OCTOBER 18, 2022

The Hidden Job Market. This means many things: There are a lot of openings now due to the mass quitting and the job market is more competitive because there are more job seekers. Now, they’re looking for better benefits, higher salaries, hybrid/remote work, and better work/life balance. original sound - J.T.

Marketing 100

Marketing Marketers Management Place 100

Marketing Insider Group

SEPTEMBER 29, 2020

The creators behind the best company blogs take the time to understand the needs of their audience before crafting content to fit, as these content marketing examples show. The Rosetta Stone blog mixes language learning tips and tricks with real-life stories of travel from around the world. Quick Takeaways.

Content Marketing 144

Content Marketing Branding Pharmaceutical Real Estate 144

Digital Marketer

SEPTEMBER 18, 2023

That, my friends, is the puzzle we’re facing in today’s marketing world. While these inaccuracies might be minor nuisances in some fields, they can have devastating effects in others, particularly in “Your Money Your Life” (YMYL) niches. Want to get certified in Content Marketing? Quite the opposite.

Transform 121

Transform User-Generated Marketing Marketers 121

Marketing Insider Group

JULY 21, 2020

This is true for life and one of my favorite things to do for marketing. Recently, we looked at quotes from CMOs and influencers on the future of marketing. so you can plot the right marketing strategy for your team’s future. When it comes to marketing, fortune indeed favors the bold. It’s a fact.

Millennials 221

Millennials Whitepaper Transform Gen Z 221

Sachs Marketing Group

DECEMBER 13, 2023

It’s about balancing the art of engaging storytelling with the science of digital marketing strategies. Content plays a significant role in digital marketing , so creating a strategy to support your business goals is essential. Fortunately, I’ve picked up a few tips over the years that might help you get started.

Health 89

Health Transform Digital Marketing SEO 89

Buffer Marketing

OCTOBER 24, 2023

Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year.  I also kept writing, mostly for affiliate marketing agencies, as a side hustle. I did not help clients move toward their own revenue goals. 

Whitepaper 111

Whitepaper Price Affiliate Marketing B2C 111

Marketing Insider Group

JANUARY 4, 2023

Offline marketing is not dead. The surge in digital marketing has brought enormous competition into the digital media market, which in turn drives up advertising cost. When allocating marketing budget to digital and offline channels, many marketing organizations are throwing in the towel with offline marketing.

Marketing Mix 76

Marketing Mix Digital Marketing Marketing Marketers 76

Martech

FEBRUARY 2, 2024

It’s easy to get caught up in the promise of cutting-edge technology and lose sight of the practicalities involved in bringing these tools to life. As we navigate the complexities of martech, let’s explore what it really takes to turn these tools from a promising investment into a pivotal part of your marketing success story.

Transform 94

Transform Shipping Communications Marketing Strategy 94

Buffer Marketing

SEPTEMBER 26, 2023

My brand is growing despite it being a bumpy road, and in this piece, I’ll share my best personal branding for introverts tips to help you. Why I decided to build a personal brand 2020 was an eventful year for everyone for obvious reasons, but it literally changed the course of my life. But such tips never worked for me.

Management 106

Management Branding Copywriting Content Marketing 106

Hubspot Marketing

MAY 2, 2022

Others have yoga breaks and book clubs blocked into their work calendars. All of which is to say: The workplace has changed, and whether people work from home or return to the office, they're going to want — and expect — the freedom of bringing their full selves to work. Let's dive in.

Health 99

Health Customer Product Place 99

AWeber

OCTOBER 24, 2023

Yet, the rewards—like flexible work schedules, personal fulfillment, and the potential for growth—are too compelling to ignore. We’ve answered your questions, created to-do lists, and provided examples, resources, tips, and coaching FAQs to guide you through starting a coaching business from scratch. Pressed for time? On a budget?

Non-Profit 84

Non-Profit Transform Price Health 84

SocialPilot

JANUARY 26, 2024

As a content strategist and having to work with AI on a regular basis, I’ve seen firsthand how the right prompts can significantly impact the desired outcomes. I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Let’s get started! But how did I create this guide?

Transform 77

Transform User-Generated Marketing Marketers 77

Hubspot Marketing

MARCH 1, 2024

Counteroffers can negotiate any part of the offer, from the base salary to bonuses to work schedule. Start by letting the recruiter or hiring manager know that you appreciate the offer and you’re excited about the opportunity to work at the organization. After you emphasize your desire to work with the team, it’s time to negotiate.

Communications 84

Communications Market Research Management Marketing 84

Sprout Social

NOVEMBER 11, 2022

It’s great to love what you do , but it’s not so great when work is everywhere you turn. If you’re an SEO marketer, you’re constantly looking for new keywords. Social media marketers have to achieve work/life balance in a world that increasingly focuses on their work. So how do you manage it?

Social Media Marketing 95

Social Media Marketing Health Place Management 95

Search Engine Land

NOVEMBER 20, 2023

Instead, they test new strategies and tactics to find the best one that works for them. Secondly, LinkedIn collaborative articles work by invitation only, which means you need to be an expert in your field to contribute to a piece of content and receive an invitation. This is not simply a site that does some traditional SEO.

SEO 133

SEO User-Generated Affiliate Marketing Finance 133

Hubspot Marketing

OCTOBER 14, 2022

It becomes a more important issue once it persists and impacts your ability to live your daily life, as you used to. This means working for a set number of hours, taking regular breaks, and clocking out at the end of the day. This will ensure you have time to nurture yourself outside of “work” through socializing, hobbies, and more.

Energy 123

Energy Health Management Product 123

Buffer Marketing

MARCH 14, 2024

Many B2B companies forgo Instagram because it relies so heavily on visuals and “personality,” which is difficult to achieve when marketing payroll or restaurant software.    The brands on this list prove that Instagram doesn’t have to be an afterthought but can be a major driver of a marketing strategy.

Energy 103

Energy Entertainment Product Price 103