Hubspot Marketing

NOVEMBER 13, 2024

Business card print house Moo does it by placing an option in the main navigation of its website that enables site visitors to select which country they are in, and the associated language they need. Once confirmed, pricing and shipping options for the clothing items change to reflect the local currency of where the consumer is shopping from.

eCommerce 124

eCommerce Retail Food Price 124

Martech

OCTOBER 24, 2024

Promotional SMS messages communicate a special offer or a new product to consumers. A customer expecting only service-related SMS messages (shipping updates, for example) doesn’t want to get a lot of texts about discounts on new purchases.

Shipping 127

Shipping Communications Promotion Customer 127

Jeff Bullas

NOVEMBER 13, 2022

The Metaverse can be defined as an online place where people can work, socialize or play as avatars (aka a digital representation of their identity). This allows businesses to place digital assets in the real world for your audience to come across. Place brand logos or advertising in community spaces or corporate metaverse.

User-Generated 306

User-Generated Shipping Advertisers Advertising 306

Buffer Marketing

NOVEMBER 27, 2023

She had no clue where to start—she knew nothing about how to create a product or how to bring one to market, but she knew that her idea was one for the masses. Potentially anyone with a shower could find a use for this product, and that was a huge number. 

Product 126

Product Pharmaceutical Manufacturing Shipping 126

Sprout Social

SEPTEMBER 17, 2024

It’s often the first place a customer will look for information about your business. But it’s also the first place they’ll go to ask questions, get help and offer you feedback. YouTube: Utilize video content to offer comprehensive product reviews and exclusive peeks behind the scenes of your brand, building transparency and trust.

Retail 123

Retail Shoppers User-Generated Customer Journey 123

Customers.ai

JANUARY 7, 2025

But before you start picturing your email list exploding, lets pause for a reality check getting those emails in the first place is where most brands fumble. Quick tip : Place testimonials or a bit of social proof right next to your email capture form. Offer insider tips, early access to products, or a VIP experience.

Customer 93

Customer Shipping eCommerce Outbound Marketing 93

Hubspot Marketing

JULY 12, 2024

But your community members are very much helping drive the ship.” Knowing when to speak up and push against certain ideas or even bring up product ideas your community will love is a bit harder at times,” Qetsiyah adds. It allows you to manage your comments and DMs for Instagram, Facebook, and LinkedIn all in one place.

Management 110

Management Shipping Place Communications 110

Customers.ai

DECEMBER 11, 2024

Theyre clicking around, checking out products, and maybe even adding items to their cart. email with a curated list of products theyve browsed. Saving an abandoned cart before its too late Emma just loaded up her cart with three skincare products but hasnt clicked checkout. But you have no idea who they are. Shes hovering.

Shipping 79

Shipping Shoppers Law eCommerce 79

Hubspot Marketing

SEPTEMBER 12, 2024

He pointed to initial marketing efforts for his company’s product - a set of functional beverages using Indigenous ingredients - as a costly failure. To get the word out and build awareness, Quis Quis suggests leveraging marketing, focusing on your product, starting small, and working smart. I think it’s critical that we do that. “I

Logistics 120

Logistics Finance Manufacturing Law 120

Vertical Response

JANUARY 4, 2025

However, success depends on having the right strategies in place, such as compelling sign-up forms, audience segmentation, and post-purchase follow-up campaigns. Personalized Emails : Each segment received emails highlighting different product lines or special offers. Charming Candle Co. saw their open rate jump from 25% to 40%.

Email Marketing 96

Email Marketing Transform Shipping Promotion 96

Neil Patel

JANUARY 4, 2021

With over a billion active users and growing, Instagram may already be one of your favorite places to promote your e-commerce store. However, lots of opportunities exist for marketing on the channel , so it can be a great place to build a follower base and get the word out about your products and brand.

Product 145

Product Promotion Shipping Shoppers 145

Search Engine Land

SEPTEMBER 13, 2024

The same SEO , UX and CRO concepts we use to help users find the correct product on a website apply to retail locations and in-store experiences. The products in the store (at least the running shorts) do not match the names or signage of the products on the website. Place them in the relevant aisles or sections of the store.

Retail 84

Retail SEO Shipping Food 84

Litmus

NOVEMBER 20, 2024

Generational differences are also clear with Gen Z showing stronger enthusiasm—nearly 50% place promotional emails at the top of their inbox preferences. 52% of consumers notice name personalization, 40% notice personalization based on past purchases, and 39% notice product recommendations based on browsing history.

Gen Z 78

Gen Z Millennials Shipping User-Generated 78

Sprout Social

NOVEMBER 19, 2024

But that’s only if marketers understand how to hire an influencer in the first place. Brand and audience affinity If you’re marketing a health product, it’d be counter-productive to partner with an influencer known for reviewing fast food. This will help you partner on more targeted and effective campaigns.

Gen Z 114

Gen Z Health Influencer Marketing Food 114

Buffer Marketing

APRIL 29, 2025

I find myself wanting to buy a new product I’ve seen on Instagram at least once a week. What started out as a simple photo-sharing app has evolved into a powerful social commerce platform where you can show off your products, find new customers, and even make direct sales. much of Europe, and Asia-Pacific).

Gen Z 113

Gen Z Influencer Marketing Manufacturing User-Generated 113

Customers.ai

OCTOBER 21, 2024

For example: Condition 1: Placed Order at least once over all time. Condition 2: Placed Order at least twice over all time. Add any other filters, such as date ranges, specific product categories, or order values. You might start with a thank-you email, followed by product recommendations, or even offer a loyalty discount.

Shoppers 74

Shoppers Shipping Analytics User-Generated 74

Hootsuite

SEPTEMBER 27, 2021

Which just goes to show, it’s not a product or service that makes something “boring,” it’s branding and marketing. Mail-order vitamin company Ritual mixes in personal letters from its CEO with memes, informational posts and product intel. Did prototypes for your newest product just show up at the warehouse? Smart, Kat!

Promotion 145

Promotion Product Branding Logistics 145

Hubspot Marketing

NOVEMBER 1, 2024

You see, B2C works with third parties or “middlemen” like wholesalers, retailers, or distributors to get your product into consumer hands. Your product goes straight from the manufacturers to the consumer who bought it through the brand’s website, store, or popup. Retailers often even help shoulder some of the marketing to drive sales.

Manufacturing 125

Manufacturing B2C Non-Profit eCommerce 125

Animalz blog

APRIL 9, 2025

Theyre a product you maintain, improve, and rely on every day. The cost of failure is wasted time the time you were meant to have saved with the workflow in the first place. Most teams dont realize theyre building a mini-product. And like any product, it needs QA, user documentation, and someone to maintain it.

Transform 93

Transform Thought Leadership Shipping User-Generated 93

Customers.ai

DECEMBER 30, 2024

For instance, first-time visitors might respond to a discount code, while returning users might appreciate free shipping or an exclusive perk. H&M’s Virtual Assistant: H&M uses a chatbot to assist customers in finding products, checking inventory, and providing personalized recommendations, streamlining the shopping experience.

Shipping 86

Shipping Outbound Marketing eCommerce Customer Journey 86

Customers.ai

DECEMBER 20, 2024

Ecommerce Webinar Beyond Abandoned Cart to Abandoned Product View Revenue with Email Deliverability Hacks & AI Tools Watch The Webinar What Is Relationship Marketing? Tailored Product Recommendations : Based on past purchases, suggest complementary products or upgrades. So, how do you strike that balance?

eCommerce 87

eCommerce Shipping Customer loyalty Marketing 87

Customers.ai

DECEMBER 31, 2024

Purchase Behavior : See which products visitors view, how long they stay, and whether they add items to their cart. Data-Driven Strategies Once youve got your visitor ID software in place, its time to use the data effectively to turn anonymous visitors into identified prospects.

Key Performance Indicator 98

Key Performance Indicator Transform Outbound Marketing Marketing 98

Sprout Social

APRIL 21, 2025

Access targeted audiences You know your products and services arent for every single person out there. Brands have the opportunity to support financial literacy efforts in the space, as well as offer products, apps and services they may have that help consumers budget and manage their money better.

Branding 99

Branding Finance Fashion Health 99

Neil Patel

FEBRUARY 5, 2021

If you absolutely must add in shipping charges, taxes, or other fees, be upfrong. Provide Full Disclosure on Shipping Details. Shipping costs are another big kibosh for shopping carts. In an age of Amazon Prime and holiday specials, customers have been trained to demand free shipping on just about everything. Just don’t.

Shipping 145

Shipping Shoppers Place Retail 145

Search Engine Land

OCTOBER 5, 2023

Google has swiftly changed the retail SERP landscape over the last year with: Product results taking up 45% of the SERP composition in Q1 2023. Google Search Console (GSC) releasing new KPIs to measure against product result appearance types, to Google refining the way it contextualizes results to ecommerce consumers. The list goes on.

Retail 105

Retail Product Shipping Real Estate 105

Search Engine Land

SEPTEMBER 6, 2024

Pre-build research Outside Google Ads The first half of audience research in the pre-build state takes place outside of Google Ads and lives within your organization. If you choose to use Targeting mode, you’ll only serve ads to people who are both on that list and searching for your keywords or product. Who is your target audience ?

Market Segmentation 87

Market Segmentation Shipping Retail User-Generated 87

Hootsuite

MARCH 21, 2025

Convert to a Business account, use Commerce Manager to create a shop, and upload a product catalog (manually or via platforms like Shopify). This makes your products shoppable directly on Instagram or through your website. Use product tags in Posts, Reels, Stories, and Ads to make content shoppable. Its only available to U.S.-based

eCommerce 96

eCommerce User-Generated Shoppers Entertainment 96

Neil Patel

APRIL 30, 2021

If someone wants to order only five items from you, it’s sometimes uneconomical to start the production process. With an MOQ in place, it ensures you’re covering production costs and making a profit. For example, you can set a minimum spend to qualify for free shipping or product.

Shipping 140

Shipping Manufacturing Price Customer Acquisition 140

Sprout Social

JANUARY 27, 2025

Its often the first place a customer will look for information about your business. But its also the first place theyll go to ask questions, get help and offer you feedback. YouTube: Utilize video content to offer comprehensive product reviews and exclusive peeks behind the scenes of your brand, building transparency and trust.

Retail 84

Retail Shoppers User-Generated Customer Journey 84

AWeber

DECEMBER 13, 2023

Product landing pages are a budget-friendly marketing tool that can help increase product sales and provide valuable data and insights on customer behavior. Creating a high-converting product landing page may be the best marketing investment you’ll ever make, so we want to make it easy for you. What’s in a product landing page?

Product 116

Product Price Copywriting Shipping 116

Litmus

JULY 31, 2024

In 2023, Gmail started placing paid ads in users’ Promotions Tabs. This is when Gmail may start placing them into the spam folder. You’ve got a wealth of opportunities to make the most of your time in this wonderful place. The cards also allow you to stand out in the inbox with eye-catching images, product names, and prices.

Promotion 103

Promotion Email Marketing Marketing User-Generated 103

Sprout Social

OCTOBER 3, 2024

According to Sprout’s The Social Media Productivity Report , social media marketers spend an average of 40 hours per week on management tasks, with some clocking in over 60 hours. The chatbot simplifies ordering by allowing customers to place, track and customize orders through conversational text or voice commands.

Social Media Marketing 91

Social Media Marketing User-Generated Shipping Fashion 91

Backlinko

JANUARY 24, 2025

The company grew its business on expert product knowledge and top-tier customer service. Despite offering thousands of products, the layout is clean, organized, and easy to navigate. It provides links only to popular products and categories. It provides links only to popular products and categories. A nice touch.

eCommerce 95

eCommerce Shoppers Transform User-Generated 95

Neil Patel

DECEMBER 14, 2022

As an e-commerce business owner, do you realize your product pages are the moment of truth for your business? Great product pages are vital to a successful e-commerce store, yet far too many sites don’t offer a decent User Experience (UX). Let’s be clear: Your product page is not the time to squander that hard work.

Product 112

Product SEO Shoppers User-Generated 112

Hootsuite

APRIL 22, 2025

Key takeaways Facebook marketing involves promoting your company on Facebook to build awareness for your products, grow an audience, and generate leads and sales. What problem do they have with [your industry/product]? Facebook Marketplace If you sell products or services locally, consider listing on Facebook Marketplace.

Gen Z 101

Gen Z User-Generated Marketing Marketers 101

Hubspot Marketing

FEBRUARY 4, 2025

The media of your Facebook Ad will depend on the format, but they all appear in the same place below your name and profile picture and above your headline and call-to-action/button. This can be extremely useful for highlighting multiple products at once and is common with eCommerce sites like Ulta. Show people in your media.

Real Estate 110

Real Estate Logistics Energy Retail 110

Customers.ai

JANUARY 8, 2025

Its the difference between knowing someone visited your product page and knowing who that person is so you can follow up with the perfect offer. Example: Running a free shipping promo for customers in regions where delivery costs are typically high. The takeaway? Dont settle for guesswork.

eCommerce 86

eCommerce Outbound Marketing Analytics Shipping 86