Animalz blog

NOVEMBER 21, 2024

Today, we’re launching a major update of Revive with: Full compatibility with Google Analytics 4 (GA4) Instant reports (no more 24-hour wait) More data filters for faster insights Mobile-optimized interface A short video walkthrough of the new Revive content refresh tool. You can also download a CSV file with all of Revive’s data.

Thought Leadership 57

Thought Leadership Analytics Promotion Customer 57

Sprout Social

SEPTEMBER 1, 2020

In this article, we’ll outline how marketers can unleash their inner social media data analyst using Sprout’s Premium Analytics and social listening offerings. Descriptive analytics: What happened? . Identifying why something happened, also referred to as diagnostic analytics, is an opportunity to really hone your data analyst skills.

Retail 145

Retail Analytics Social Media Marketing Health 145

Aspiration Marketing

JANUARY 2, 2023

Already in surveys conducted by Salesforce in 2019, 61% of marketers already use some form of AI, and 27% planned to implement it in 2019. In 2023, it is everwhere.

Analytics 130

Analytics Marketing Marketers 130

Adobe Experience Cloud Blog

JANUARY 15, 2020

Over 1,190 US-based small business respondents told Keap that their third biggest challenge in 2019 was retaining and re-engaging customers. billion people or 42% of the world population uses social media today ( Emersys, 2019 ) . 83% of marketers used video marketing in 2019 and 87% said video was earning them “a good ROI”.

Digital Marketing 174

Digital Marketing Traditional Marketing Social Media Marketing Marketing 174

Spiralytics

MAY 2, 2025

South Oregon University ) A case study on analytics found that business intelligence using data visualization will offer an ROI of $13.01 NucleausResearch ) In 2019, the global data visualization market size stood at USD 8.85 for every dollar spent. billion and is projected to reach USD 19.20 billion by 2027, exhibiting a CAGR of 10.2%

Transform 52

Transform Direct Mail Analytics User-Generated 52

Set Up

OCTOBER 1, 2024

In 2019, a GlobalWebIndex shared that 63% of consumers are likely to share content via private channels over social media platforms - and these platforms almost make it easier to do so, especially since channels like Instagram don’t have public “walls.”

Gen Z 59

Gen Z Energy Customer Journey Digital Marketing 59

Hootsuite

MAY 7, 2020

Figures released from mobile data and analytics company AppAnnie show that TikTok tops the download charts this year. Tech analytics platform Sensor Tower sees TikTok closing in on the two-billion downloads mark, with 1.9 increase from the same time in 2019. in February 2019. So far, TikTok is the No. of downloads.

Transform 145

Transform Price Marketing Marketers 145

Marketing Insider Group

DECEMBER 28, 2020

Check out the video below from CMWorld 2019 for a good overview. Website Analytics. Every business wants to monitor website analytics. Much of the time, you can use Google Analytics (GA) for this. Some alternatives include: Clicky : Clicky is a simple real-time analytics solution. What Are the Main MarTech Tools?

Marketing Automation Platform 145

Marketing Automation Platform CRM Analytics Marketing 145

Welcome Software

SEPTEMBER 30, 2024

Media: media We have big news to share: our acquisition of warehouse-native analytics company NetSpring. I'm especially excited because NetSpring is a category leader, and by joining forces, we are bringing world class warehouse native analytics to the world's largest experimentation platform.

Analytics 52

Analytics Customer Product Marketing 52

Martech

SEPTEMBER 8, 2021

The solutions listed in the 2019 survey were slightly different (the space, of course, changes fast), but marketing automation has topped the list two years running. In contrast, only 6% of respondents reported replacing email solutions in 2019, signaling the greater importance of email in pandemic times. Audience and intelligence.

CRM 142

CRM Retail Finance Marketing 142

Sprout Social

MARCH 12, 2020

Learn from Sprout Social's own Marketing Analytics Manager how to build a data-minded culture. According to the Sprout Social 2019 Index , 43% of all social marketers say a major challenge is identifying and understanding their target audience. In 2019, 63% of social media marketers predicted that listening would be crucial in 2020.

Social Media Marketing 140

Social Media Marketing Analytics Retail Management 140

Search Engine Land

AUGUST 5, 2024

My 2019 book, “Digital Marketing in an AI World,” explores the transformative impact of AI on PPC , highlighting three crucial human roles: teacher, doctor and pilot However, the emergence of generative AI necessitates a fourth role to further enhance the synergy between human expertise and AI capabilities.

Digital Marketing 86

Digital Marketing Transform User-Generated Marketing 86

Marketing Insider Group

APRIL 10, 2023

In this guide, we’ll share the full insights of our research as well as two important ways you can maximize the content marketing ROI you earn across web traffic sources: tracking site traffic with Google Analytics, and creating consistent, high-value content for your target audiences. Let’s dive in. What Are The Main Web Traffic Sources?

B2C 144

B2C Real Estate Food Finance 144

Search Engine Land

MARCH 17, 2023

Google said no but… Google on the March 2019 core update: This is not the biggest update we’ve released 2019: Related: Early data on Google March 2019 Core Update show an interesting pattern Google Ads now makes reporting column recommendations 2019: With this update, Bid Strategy Type was no longer a required column.

Search Marketers 113

Search Marketers SEO Marketing Marketers 113

Hootsuite

JANUARY 7, 2020

In May 2019, Instagram overhauled the Explore page to make it easier for users to take deep dives into their niche interests. Check out our analysis of the best time to post on Instagram for your industry, take a look at your analytics, or use Hootsuite’s post composer to figure out when your audience is online. Millennials did!

Millennials 145

Millennials User-Generated B2C Fashion 145

Hootsuite

DECEMBER 2, 2019

— Twitter Business (@TwitterBusiness) August 19, 2019. A post shared by Prada (@prada) on Nov 22, 2019 at 12:20am PST. Then, dig deeper with social media analytics. A post shared by Erin Barrett (@sunwoven) on Apr 30, 2019 at 11:43am PDT. 2010 vs 2019 is cool, but what about 1910 vs 2019?

Food 145

Food Gen Z Social Media Marketing Millennials 145

Litmus

JANUARY 14, 2021

It’s interesting to note that in 2019, more people opened emails earlier in the day, and opens picked back up a little after lunch time. Use open data—either from your email sending platform or a tool like Litmus Email Analytics —to identify the most popular open times for your audience. Source: Litmus’ 2020 State of Email Engagement.

Analytics 139

Analytics Email Marketing New Markets Marketing 139

Hubspot Marketing

JANUARY 27, 2020

In 2019, 42.9 Snapchat's Q3 2019 Earnings Report notes that over 600,000 AR Lenses have been created through the company's Lens Studio, This increased from 500,000 at the end of Q2. Artificial intelligence is so prevalent in 2019 that many of us don't even notice all the ways we interact with it on a given day. billion ( IDC ).

Millennials 145

Millennials Shipping Entertainment eCommerce 145

Hootsuite

APRIL 20, 2020

In 2019, anyway. A post shared by Creators (@creators) on Dec 12, 2019 at 6:25pm PST. Keep a close eye on your analytics. Looking at your Instagram analytics is, not surprisingly, one of the best ways to get insight into not just how your audience feels, but how the algorithm sees your brand. View this post on Instagram.

Real Estate 145

Real Estate Fashion Analytics User-Generated 145

Sprout Social

MARCH 4, 2020

— Rainway (@RainwayApp) January 24, 2019. Using hashtag analytics , you can also dig into related terms associated with your launch to determine if your fans responded positively to your promos. — Halo Top (@HaloTopCreamery) July 24, 2019. — Beyond Meat (@BeyondMeat) June 26, 2019.

Product 145

Product Promotion Analytics Retail 145

Search Engine Land

JULY 8, 2024

Google Search Console is a free website analytics tool Google provides. June 26, 2019: Google Search Console adds mobile-first indexing features. It’s engineered to withstand zombie pages, panda claws and even penguin attacks, so it’s exactly what you need when the SEO industry gets dicey. What does Google Search Console do?

SEO 106

SEO Transform Health eCommerce 106

Hootsuite

DECEMBER 10, 2019

That’s why we interviewed more than 3,000 marketers toward the end of 2019. 2019 was a big year for messaging. Posted by Headspace on Tuesday, November 26, 2019. According to the 2019 Edelman Trust Barometer , 75% of people trust their employers to do what is right. Posted by Citi on Friday, October 18, 2019.

Gen Z 145

Gen Z Millennials User-Generated Performance Marketing 145

Hootsuite

JANUARY 27, 2020

As of late 2019, average reach for Facebook posts was down by 2.2%, meaning that brands could reasonably expect their posts to be seen by about 5.5% In March 2019, Facebook introduced a new tool to build more transparency and user control into the newsfeed. of their Page’s followers. Goodbye, reverse-chronological order).

Real Estate 145

Real Estate Entertainment B2C Promotion 145

Hootsuite

NOVEMBER 25, 2019

Bonus: Download Hootsuite’s annual report on social media trends for financial services and insurance in 2019. — Chase (@Chase) August 26, 2019. — Chase (@Chase) October 22, 2019. — Tangerine (@TangerineBank) November 13, 2019. — Jack Salzwedel (@AmFamJack) November 7, 2019.

Finance 145

Finance Food PR Management 145

Hubspot Marketing

MARCH 16, 2022

According to Forbes , Starbucks attributed 40% of its total sales in 2019 to its rewards program. The company achieved this by implementing its Nordstrom Analytical Platform. Thanks to AI, the Nordstrom Analytical Platform offers personalized products and selections for customers via its Looks feature, storyboards, and more.

Marketing Strategy 143

Marketing Strategy Customer Marketing Marketers 143

Hootsuite

MAY 26, 2021

Since their introduction in 2019, Reels have become an integral part of Instagram’s ecosystem. Keep reading to learn more about: The definition of Reels analytics. Reasons you should track Reels analytics. What is Reels analytics? Why is tracking Reels analytics important? Reels analytics metrics.

Analytics 145

Analytics User-Generated Social Media Marketing Branding 145

Adobe Experience Cloud Blog

FEBRUARY 7, 2020

Source: 2019 CMO Survey, Deloitte. Our final word: audit your current marketing attribution solution — and if it isn’t accurate and doesn’t work seamlessly with your CRM, change it ASAP. . ( * The 2019 CMO Survey, Deloitte). (Browsing data like company name, location, etc. can help your model determine which content to serve.)

Transform 174

Transform CRM B2C CMO 174

Martech

MAY 19, 2022

In 2019, the company purchased AI and content classification company Temnos in January, data management platform (DMP) and demand-side platform (DSP) Sizmek in April. Validity acquired email analytics and deliverability provider 250ok in February 2020, cementing its deliverability and data quality capabilities. Download it today!

Email Marketing 116

Email Marketing Finance Marketing Marketers 116

Sprout Social

NOVEMBER 22, 2021

Sprout Social launched review management in 2019 to provide customers with one, streamlined platform that helps manage vital branding and engagement efforts across and beyond social media. We are thrilled to bring this integration to market and provide an even more robust review management offering to businesses of all sizes.”.

Management 132

Management Analytics Branding Customer 132

Search Engine Land

MARCH 15, 2023

Today, we know Google will be releasing a core ranking update, so keep an eye on your analytics and rankings over the next couple of weeks. The one prior to that was the September 2019 core update. Product reviews update. As a reminder, the February 2023 product reviews update just finished rolling out, it started on Feb.

SEO 143

SEO Analytics Product 143

Hootsuite

MAY 27, 2020

For example, LEGO used a limited amount of copy for its 2019 #RebuildTheWorld campaign. — LEGO (@LEGO_Group) September 15, 2019. — LEGO (@LEGO_Group) September 17, 2019. That’s something Wendy’s took advantage of in 2019 during March Madness. — Wendy's (@Wendys) March 21, 2019.

Advertising 145

Advertising Advertisers Promotion Branding 145

Hootsuite

FEBRUARY 18, 2020

Back in April 2019, Instagram began hiding the number of likes a post received for its Canadian users. By November 2019, Instagram began hiding likes worldwide. You need to use analytics tools to access accurate Instagram metrics. And there are a variety of Instagram analytics tools available, including: Instagram Insights.

Shipping 145

Shipping User-Generated Non-Profit Analytics 145

Martech

JUNE 17, 2022

Data and analytics tools, as well as internal workflow and collaboration tools, would fall into these categories. According to the Gartner Marketing Technology Survey 2019 , marketing leaders report utilizing only 58% of their martech stack’s potential, down from 61% in 2018. And there’s an added benefit.

Customer Journey 131

Customer Journey Analytics Marketing Automation Platform Advertising 131

Hootsuite

JANUARY 6, 2020

Posted by Kylie Jenner on Thursday, December 12, 2019. Posted by Color Street on Tuesday, December 24, 2019. Posted by LoveCrafts Knitting on Saturday, December 7, 2019. Posted by Orville Redenbacher's on Thursday, March 28, 2019. Posted by Tasty on Saturday, November 23, 2019. Any suggestions? ????

Marketing 145

Marketing Marketers User-Generated Promotion 145

Martech

FEBRUARY 25, 2022

Founded in 2019 after IBM Watson Marketing separated from IBM as a standalone company, Acoustic powers thousands of marketing teams in more than 70 countries, sending more than 4 billion messages every week. Acquia made three acquisitions in 2019: Mautic (May), Cohesion (September) and AgilOne (December). Product overview.

Marketing Automation Platform 121

Marketing Automation Platform Manufacturing CRM B2C 121

Sprout Social

APRIL 20, 2020

According to a recent report by Facebook themselves, the network actually closed out 2019 with a significant increase in revenue, user activity and ad impressions. Sure, it’s important to understand Facebook’s native analytics platform and metrics related to your marketing goals. The takeaway? Engagement rates.

Analytics 145

Analytics Health Promotion Social Media Marketing 145

Hubspot Marketing

APRIL 2, 2024

Then, we compared their summer results to pre-pandemic benchmarks from the summer of 2019. Therefore, if industries were 10% under benchmark in June 2019, they saw a 10% dip since April 2019. Compared to 2019, websites also saw less overall traffic growth. Trouble seeing this graph? Click here for a JPEG.

Manufacturing 104

Manufacturing Communications Health Analytics 104