AWeber

MARCH 11, 2024

Blogging can give you a way to express your love for all things culinary and connect you with a global network of like-minded people. If you want to start your own food blog but need a bit of guidance on how to do it, you’re in the right place. You have a passion for food and want to share it with the world.

Food 94

Food Affiliate Marketing Promotion SEO 94

Marketing Insider Group

JANUARY 24, 2022

In addition, SaaS companies are always playing a long game with customer acquisition, looking to create content that continually demonstrates the value of their brand so customers keep them top-of-mind when it comes time to purchase new solutions. Topics covered in SaaS content are often technical. Image Source.

Content Marketing 130

Content Marketing User-Generated Influencer Marketing Customer Acquisition 130

Search Engine Land

FEBRUARY 6, 2024

To improve search rankings today, you need a comprehensive digital PR strategy that cultivates expertise, targets key touchpoints in the buyer’s journey, creates compelling data stories, and garners influence through reputation and recognition. Mentioning your brand, research, products, customer stories, etc.

PR 109

PR SEO Customer Journey Thought Leadership 109

AWeber

FEBRUARY 29, 2024

When you think of a website, you probably imagine a homepage with a menu linking to various categories and sub-pages. A one-page website is exactly what it sounds like: a site containing a single HTML page, with no links to additional pages (like a blog, contact page, or About Us page). Which approach is right for you?

User-Generated 68

User-Generated Promotion Shoppers SEO 68

Many Chat

JULY 13, 2022

Instagram Stories are a powerful tool to help you reach more customers, build relationships and make more money on Instagram. Instagram Story Highlights allow you to save Stories to your profile page, maximizing the mileage from your content and acting as a point of reference for followers. Create great Stories.

Gen Z 90

Gen Z Customer Fashion User-Generated 90

Many Chat

JULY 17, 2022

In this guide, we’ll walk through everything from using Highlights to adding and deleting content from your Stories. It’s a way to categorize and store any Stories, images, or videos you want to keep beyond a 24-hour lifespan. How to use Instagram Story Highlights. How to add new Stories to a Highlight.

Real Estate 97

Real Estate Place Branding Product 97

Search Engine Land

AUGUST 11, 2023

This individual has a website; his first blog post was published on Dec. Several months ago, after a brief interaction on Mastodon, I was given access to his GA account to see if I could tell a story about the history of search through his work as the record-keeper of search marketing. Years later, he reconsidered. SUBSCRIBE See terms.

SEO 97

SEO Analytics PR Search Marketers 97

Hubspot Marketing

MAY 16, 2023

To help you make informed decisions about which platforms to use, this post will guide you through some of the core types of social media, examples of platforms within each category, and the pros and cons that each type might present. While users can still post photos to Instagram, the platform mainly promotes Reels and video stories.

Gen Z 145

Gen Z User-Generated Social Media Marketing Promotion 145

Buffer Marketing

APRIL 22, 2024

If your solopreneur venture falls within one of these categories, consider Twitter a worthy text-first social platform. For example, if you create a blog post, flip the same content into a 10-tweet thread covering the biggest takeaways from the article.

Thought Leadership 95

Thought Leadership Real Estate User-Generated Food 95

Hootsuite

FEBRUARY 5, 2024

With a strong understanding of Instagram analytics, you can build reports that really tell a story. Instagram Stories metrics Story engagement rate: Number of engagements as a percentage of followers or reach. Completion rate: How many people watch your Story all the way through. Report with confidence. Try it free today.

Analytics 97

Analytics Social Media Marketing Management Promotion 97

Orbit Media Studios

MARCH 10, 2024

There you are in the press or on someone’s blog. Sandra Guy , Sunday Sitdown personality profile reporter, Chicago Sun-Times “ My editors closely watch the number of my Twitter and Facebook followers, my Klout ranking and the numbers of clicks, tweets, re-tweets, Facebook likes and LinkedIn shares each of my stories receives.

PR 104

PR SEO CMO Energy 104

SocialPilot

FEBRUARY 11, 2024

We’ll get you started by diving into various categories where AI prompts can significantly amplify influencer marketing efforts. Top Influencer Marketing AI Prompts Based on Various Categories So, how can AI and influencer marketing work in tandem to create exceptional results? What’s the buzz? Need to mix things up a bit.

Influencer Marketing 87

Influencer Marketing Transform Marketing Marketers 87

Adobe Experience Cloud Blog

JUNE 11, 2021

At Adobe, we are always inspired by the ways our customers are transforming their businesses through groundbreaking digital experiences. Each year we shine a light on the amazing ways our customers use Adobe Experience Cloud solutions to better serve their customers, partners, and communities. Center Parcs. The Ambassador.

Transform 146

Transform Pharmaceutical Customer Journey Thought Leadership 146

Businesses Grow

JANUARY 8, 2024

Annual social media prediction posts deserve their own category of boring. A few months ago, I wrote a blog post tracing the history of speed in marketing and the implications of meme marketing. The speed of marketing today has vast implications for measurement, customer service, legal, and agency relationships. Interesting.

Gen Z 128

Gen Z Whitepaper Influencer Marketing User-Generated 128

Hubspot Marketing

NOVEMBER 30, 2022

Learn about your customer. Whether you call it “market research,” or “customer development” it's key to learn about what drives your customer. You don't need to perform years of intense research to learn about your customer. In fact, we suggest just talking to 12 to 15 current or prospective customers.

Product 145

Product Food Product Marketing Market Research 145

Hubspot Marketing

MARCH 29, 2023

Market research can answer various questions about the state of an industry, but it's hardly a crystal ball that marketers can rely on for insights on their customers. Certainly you can make sound judgment calls based on your experience in the industry and your existing customers.

Market Research 145

Market Research Marketing Marketers Price 145

Marketing Insider Group

NOVEMBER 23, 2023

From the brilliant brand videos you’ll find on YouTube, the ones that can make you laugh or cry – and subconsciously bond with a brand – to the informative blog posts that have become a part of all our lives, great content is everywhere. That is the story and conceit; It’s the thread that connects every piece of your content strategy.

Content Marketing 88

Content Marketing Marketing Marketers Transform 88

Rock Content

JULY 10, 2023

A simple way to uncover which questions to target is by looking through your customer support (CS) tickets, feedback forms, and email inquiries. Mimic the Content Categories You Cover on Your Blog Test the content categories you cover on your blog. Let’s take a look at Campus.edu’s blog page, for example.

Affiliate Marketing 69

Affiliate Marketing User-Generated Digital Marketing Education 69

Search Engine Land

AUGUST 17, 2023

Best serve their customers – the searcher. Understanding what your audience needs and what they are looking for based on where they are in the customer journey or funnel is the key to SEO. Historically search intent has been put generally into several specific categories. Shape what search engine results pages (SERPs) look like.

Entertainment 98

Entertainment Customer Journey Finance SEO 98

Search Engine Land

FEBRUARY 2, 2024

“People have said that podcasting had peaked, but we are predicting huge growth, and with listeners now in the mainstream, there has never been a better time to start a podcast and begin connecting with your customers,” Fraser added. Explore podcast categories where you plan to list your podcast for valuable insights.

SEO 109

SEO PR Entertainment Health 109

Martech

SEPTEMBER 29, 2023

Which are best for my industry and for my customers? I’ve organized these by category: Data, campaigns, sales and strategy. It enables a real 360-degree view of the customer across first-, second- and third-party data. Widely used by publishers and event organizers, it will work well in tech and industrial categories.

eCommerce 87

eCommerce User-Generated Manufacturing Finance 87

Rock Content

AUGUST 10, 2023

It’s a delicate balance because if you have too much text, it stops being an infographic and becomes a blog with pictures. Example of a poorly created graphic #3 Incoherent Narrative Your infographics should tell a story; the narrative must make sense for that to happen. What type of story would appeal to them?

Education 92

Education Branding Place Content Marketing 92

Search Engine Land

NOVEMBER 1, 2023

These listings are crucial for businesses aiming to capture local searches, ensuring that potential customers find accurate and consistent information and helping search engines like Google populate results with accurate business-related data. Creating a customized GBP is free and relatively easy. versus "Street."

Management 118

Management SEO User-Generated Customer loyalty 118

Buffer Marketing

FEBRUARY 9, 2024

How can we keep creating a unique customer support experience even as we get an increasing number of messages from customers?   Delivering exceptional customer support has always been at the core of Buffer’s mission. This is a question that is always on my mind.    What is a hospitality approach?  

Customer 83

Customer Non-Profit Communications Food 83

AWeber

JULY 11, 2023

Fortunately, Etsy’s SEO policies aren’t only intuitive and customer-friendly: they’re also transparent. Yes, Etsy will tell you they want to match a relevant customer query with the right product. The most valuable link for a search query should make the customer think: “Yes, that’s exactly what I was looking for!”

SEO 61

SEO Shipping Shoppers Price 61

Hubspot Marketing

NOVEMBER 11, 2020

But how do you get people to fall in love with your blog in the first place? Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. Beautiful Blog Examples to Inspire You. Microsoft Stories. Help Scout.

Copywriting 144

Copywriting Communications Branding Place 144

Marketing Insider Group

MARCH 24, 2021

Quick Takeaways: To give your audience a customized experience, give your content a human face. Use customer personas to tailor your content to every segment in your audience. And social bonds are precisely what you want your prospects and customers to have with your brand. Make Your Brand Stories into Heroes’ Journeys.

Branding 142

Branding Transform Whitepaper User-Generated 142

Hubspot Marketing

OCTOBER 20, 2022

However, when it comes to your brand or business blog, renaming your blog doesn't have to be. From the start, you can choose a blog name that stands the test of time, and the various iterations of your brand's life-cycle. Let's go over some strategies to use when naming a blog, that will give your blogs longstanding relevance.

Branding 145

Branding Food User-Generated SEO 145

Marketing Insider Group

MAY 12, 2020

In the past, you might have been able to get real ROI from lazily publishing 500-word articles on your blog week after week, but it’s not enough anymore. Sharing blog posts with followers on LinkedIn, Facebook and Twitter. Trying to get people to sign up for a blog updates email list. YETI is Going Beyond the Blog Post.

eCommerce 98

eCommerce Content Marketing Branding Marketing 98

Martech

DECEMBER 6, 2023

As marketers, we often work with a mix of text and visuals — social posts, ebooks, blog posts, email campaigns, white papers, landing pages and paid advertising. Our best tactics combine words and images to help tell a memorable story, emotionally connect with our audience, and create meaning. Customer AMA.

Whitepaper 92

Whitepaper eBook Advertising Advertisers 92

Neil Patel

SEPTEMBER 19, 2020

Whether you want to become a blogger for a big-time news publication, share your independent thoughts online, make millions as a blogger, or something in between, it all starts with a blogging platform. But with so many options to choose from, picking the best blogging platform can feel overwhelming. Customization capabilities.

Affiliate Marketing 145

Affiliate Marketing SEO eCommerce Analytics 145

Orbit Media Studios

FEBRUARY 22, 2022

There is a true story in the life of every visitor to every webpage. When the visitor comes from search, we get some big clues into that story. Also, SEO tools like SEMrush tag each search query as one of these three categories). Blog posts and articles. That’s why search is special. Every keyphrase indicates intent.

SEO 103

SEO CRM eCommerce Analytics 103

AWeber

SEPTEMBER 21, 2022

This will help you identify the best place to find and sell to the types of customers who want your products. As we mention in the Sell Something Challenge ’s blog post, you can go to friends and family, or use social media, email, paid ads, and more to make your first sale. After that, it’s time to find some new customers.

Law 110

Law Place eBook Product 110

Hubspot Marketing

JULY 10, 2023

The dominant story of 2023 for salespeople, marketers, and content creators has been the rise of generative AI. There's a major, often overlooked area of opportunity when it comes to AI: Becoming a more customer-centric organization. How Three Companies Leveraged AI to Become More Customer-Centric [And How You Can, Too] 1.

Customer 76

Customer Transform User-Generated Retail 76

AWeber

MAY 30, 2023

It was a cool March day and I was sitting at my desk writing what was sure to be my next awesome blog post, when I heard my heater fan start up. What he told me next, is why I’m sharing this story. 3 - Valuable feedback: Google reviews provide valuable feedback from customers that can help you identify areas for improvement.

Shoppers 83

Shoppers Price Advertising Advertisers 83

Adobe Experience Cloud Blog

FEBRUARY 21, 2018

Branding agencies are experts at not only designing great logos but also focusing brands on their core values and target customers. In this blog, I’ll explain branding exercises employed by top branding firms that can be done by anyone at any stage of their business. Try to agree on one to two companies in each category.

Branding 133

Branding Thought Leadership Price Communications 133

Digital Marketer

SEPTEMBER 26, 2023

What causes a customer, eager to purchase, to suddenly change course? Security concerns : with the world rife with cyber threats , customers need to be assured of their data’s safety. Limited payment options : a restricted choice can mean a lost sale, as customers have varied payment preferences. Did they read blog posts?

eCommerce 92

eCommerce Transform Logistics Shoppers 92