Hubspot Marketing

JUNE 7, 2023

The content of your resume is as important as the format used in presenting the resume. Put another way, crisp resume content plus the best resume format is the perfect match for getting hired for a role. In this post, you’ll learn about the best resume formats, their pros and cons, and when to use each one.

Copywriting 100

Copywriting Health Education Communications 100

Hubspot Marketing

JUNE 27, 2023

Picture this: A busy hiring manager is sifting through dozens, if not hundreds, of resumes. How can you make yours stand out in a sea of sameness? Enter the resume headline, your secret weapon to grab their attention and keep them hooked. So, buckle up and get ready to elevate your job search with the best resume headlines.

Pharmaceutical 94

Pharmaceutical Finance Retail Logistics 94

Hubspot Marketing

APRIL 5, 2023

Whether you call it a personal branding statement, experience overview, or resume objective, a career objective statement creates an important first impression. That’s if a hiring manager even makes it to your resume, of course. Let's look at what a career objective is and how to make yours meet today’s resume standards.

Finance 140

Finance Logistics Communications Management 140

Hubspot Marketing

NOVEMBER 2, 2022

3 Resume Examples Tailored to Different Niches. 3 Resume Examples Tailored to Different Niches. Reflect on your thoughts by writing them down. Reflect on your thoughts by writing them down. Every step of the process — from finding relevant opportunities to interviewing — is a major time investment. Let’s get started.

Digital Marketing 126

Digital Marketing Copywriting Management Education 126

Hubspot Marketing

JULY 12, 2023

With the uncertainty of the job market, having an updated resume that reflects your experience has never been more critical. As you update your CV, you may wonder how long your resume should be and what it should include. Here, we will guide you on how long your resume should be based on different criteria.

Management 83

Management Marketing Marketers 83

Hubspot Marketing

JUNE 21, 2023

Not sure how to make your resume really pop? Wondering how to highlight your skills and experience, despite any possible gaps? You might benefit from a functional resume. What is a functional resume? Plus, functional resumes begin with an objective or summary statement that sets the tone.

Management 93

Management Education Customer Marketing 93

Hubspot Marketing

AUGUST 2, 2023

So you’re working on your resume. Maybe you haven’t submitted your updated resume anywhere yet, or maybe you have, and it doesn’t seem to get anyone’s attention. Either way, you might be missing one of the most important elements of any resume: Action verbs. Wait, isn’t that what every word on your resume should do?

Communications 82

Communications Management Promotion Place 82

Jeff Bullas

FEBRUARY 14, 2023

It’s hard to believe that Instagram has been around for less than a decade, given its massive presence in the social media market. The app has shifted from being used by people in their personal capacity to commercial applications, where Instagram marketing has proven to be a roaring success. What is the big Instagram marketing secret?

User-Generated 360

User-Generated Social Media Marketing Analytics Target Market 360

Search Engine Land

NOVEMBER 15, 2023

The strongest resumes in these areas can go to the top of the list. Resumes without these skills can probably be skipped. You might decide it’s okay for junior-level candidates to learn how to use your A/B testing tools on the job. Most people don’t come in on day one being able to identify SERP features or optimize a header.

SEO 87

SEO Analytics Search Marketers Customer 87

Search Engine Land

APRIL 9, 2024

AI is changing how ad campaigns function and SERPs look with Google’s rollout of Search Generative Experience. AI is changing how ad campaigns function and SERPs look with Google’s rollout of Search Generative Experience. Watch the evolution of the prompts below to see how each improves to get closer to platform-ready ad copy.

User-Generated 108

User-Generated Copywriting Advertising Advertisers 108

Hubspot Marketing

AUGUST 10, 2022

Other times, you can get away with just sending in your resume — like when you network your way into applying for a position. For the most part, having a cover letter will give you an upper hand in ways your resume doesn't. For the most part, having a cover letter will give you an upper hand in ways your resume doesn't.

Management 145

Management Communications Education SEO 145

Hubspot Marketing

JUNE 28, 2023

Good thing this article breaks down the best hard skills for resumes, explains why they matter, and tells you how to showcase them best. Good thing this article breaks down the best hard skills for resumes, explains why they matter, and tells you how to showcase them best. Tailor your resume to the job description.

CRM 90

CRM Digital Marketing Management User-Generated 90

Digital Marketer

NOVEMBER 17, 2022

Are you looking to build a career in digital marketing ? According to Grab Jobs , digital marketing specialists are among the top in-demand jobs in the US. Which skills do you need to become a successful digital marketing specialist? Here are top marketing skills that will be in high demand on 2023: Search Engine Optimization.

Digital Marketing 82

Digital Marketing Marketing Marketers Analytics 82

Hubspot Marketing

JULY 25, 2023

We’ve all heard the phrase, and when it comes to your new job search , those “receipts” are your references on a resume. In today’s competitive job market, it’s crucial to stand out, and a cover letter alone may not be enough — but having a well-prepared list of references can be the ace up your sleeve. For entry-level positions.

Real Estate 73

Real Estate Management Communications Marketing 73

Hubspot Marketing

SEPTEMBER 14, 2022

In this post, we'll dive deep into what organizational skills are, specific examples of what they look like in action, and how to develop organizational skills in the workplace. Organizational Skills Examples on a Resume. How to Improve Organizational Skills. Organizational Skills Examples on a Resume. Persuasion.

Energy 140

Energy Communications Management Product 140

Sprout Social

FEBRUARY 24, 2022

Gone are the days of the Times New Roman, stark resume. Now, in some fields at least, there’s more room for creativity and personality in these one-sheeters—cue a collective sigh of relief for anyone creating a social media resume. Follow this guide to understand the do’s and don’ts of creating a social media marketing resume.

Real Estate 103

Real Estate Education Social Media Marketing Copywriting 103

Jeff Bullas

JANUARY 30, 2023

And I was intrigued by the rise of a new form of media with the newly coined titular of “ social media ”. The no-brainer Writing about social media was a “no brainer” because I had observed addictive activity on Facebook. In March 2009 I sat in my home office with a blank computer screen in front of me. Intuition was the idea creator.

Fashion 230

Fashion Affiliate Marketing PR Industry Insights 230

Businesses Grow

APRIL 8, 2024

The world is going bonkers over a bombastic claim implying that AI is the doom of marketing. The interview is behind a paywall, but Paul relayed this specific quote about the doom of marketing and Artificial General Intelligence (AGI). Will we be losing 95% of our marketing jobs? Is this true?

Non-Profit 83

Non-Profit Law Transform Marketing 83

Search Engine Land

APRIL 3, 2023

While it was marketed as an initiative to surface the expertise of LinkedIn users (i.e., “Unlocking nearly 10 billion years worth of knowledge to help you tackle everyday work problems”), it is also a brilliant AI-driven SEO play. Similar to how Wikipedia allows users to create and edit content.)

SEO 95

SEO Real Estate User-Generated Management 95

Hubspot Marketing

DECEMBER 6, 2018

With only six seconds to grab a recruiter’s attention , conventional wisdom might tell you to cut right to the chase when you write your resume. A lot of people say a resume objective just waste precious space. What's a resume objective? A resume objective is a brief introduction to your professional prowess.

Thought Leadership 117

Thought Leadership Analytics Management Advertising 117

Neil Patel

AUGUST 11, 2021

They have no money, but they have to do marketing. Instead of focusing on costly marketing methods, such startups must focus on low-budget marketing hacks. Where marketing and engineering meet, growth hacking happens. But here’s why these (mostly) free marketing techniques are so powerful. What can they do?

Marketing 143

Marketing Marketers User-Generated Inbound Marketing 143

Martech

APRIL 3, 2024

When email expert Natalie Jackson took the leap from publishing into marketing technology, she took advantage of the professional thought leadership available to her in Kansas City, Missouri. Her story could be taken from the pages of a novel, like the many she reads, and also writes, in her free time. Talk about burying the lead!

Thought Leadership 70

Thought Leadership Email Marketing Marketing Automation Platform B2C 70

Hubspot Marketing

MARCH 20, 2019

A couple weeks ago, my brother Max sent me his resume in a text message, and asked me to 'spruce it up a bit' for him. To truly stand out, I knew the resume needed to demonstrate a level of professionalism and effort -- something content alone can't always convey. Best free resume builders you can use online. Resume Genius.

Education 131

Education Customer 131

Hubspot Marketing

MARCH 14, 2024

You turn in a resume and cover letter, and then, if selected, you move through a few rounds of interviews and get the job. In this article, we’ll take a look at what a letter of intent is and highlight some strategies for writing the best LOI you can. Standard job applications have a standard set of practices. Initiative.

Education 96

Education Communications Management Branding 96

Buffer Marketing

MARCH 20, 2023

So, when I launched my business a decade ago—a resume review side hustle on Fiverr—it felt very natural to integrate greeting cards into my client experience. It may sound like a slow way to market a business in our digital-focused world, but it’s been instrumental to my success.

Promotion 106

Promotion Branding Customer Marketing Strategy 106

Hubspot Marketing

MAY 1, 2024

The letters of SMART stand for: Specific Measurable Attainable Relevant Time-Bound Let’s examine each letter so that you understand how to structure your goals for maximum achievement. Specific When writing your own professional goals, you need to be specific. To be honest, it was overwhelming. What are professional goals?

Management 109

Management Promotion Thought Leadership Education 109

Hubspot Marketing

MARCH 14, 2023

ChatGPT is a conversational AI, and its celebrity comes at a time when many businesses are adopting similar time-saving tools into their marketing processes. Conversational AI vs. Chatbots How does conversational AI work? How does conversational AI work? Machine learning is how a conversational AI tool gets its intelligence.

User-Generated 89

User-Generated eCommerce Market Research Marketing Strategy 89

Buffer Marketing

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. They use the platform as a content distribution system, not a resume builder. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives.

Thought Leadership 133

Thought Leadership Transform Communications Branding 133

Search Engine Land

JUNE 30, 2023

Even writing this article, I don’t feel my voice is particularly useful or cogent. I sit with them, challenge them, and try to write or say the words my feelings deny. And at this point, everyone in the digital marketing industry has heard of imposter syndrome. How can we get out? And I know I’m not alone.

Digital Marketing 95

Digital Marketing SEO Health Energy 95

Hubspot Marketing

DECEMBER 5, 2023

LinkedIn profiles are the new resumes. But how do you make someone endorse you? But how do you make someone endorse you? How do you add the “Skills” section to your profile? How do you add the “Skills” section to your profile? Industry-specific skills in a particular field, like marketing, education, or healthcare.

Thought Leadership 107

Thought Leadership Copywriting Education Email Marketing 107

Buffer Marketing

JUNE 9, 2023

We’re in a very fortunate position at Buffer where we always have an amazing group of people who apply when we post job openings. As a result, we have to make some pretty difficult decisions. In order to be transparent about this, we put the new deadline right on the job posting a few days in advance.

Social Media Marketing 84

Social Media Marketing Management Place Communications 84

Sprout Social

SEPTEMBER 2, 2022

As social media has become more advanced and more important, so too has the demand on marketing and social media team. According to the Sprout Social Index™ , in the next two years 88% of marketers expect to hire a new team member. Org-wide social media marketing training. Free social media marketing training and resources.

Social Media Marketing 114

Social Media Marketing Price Marketing Marketers 114

Hubspot Marketing

MARCH 1, 2024

Below, I’m breaking down exactly what a counteroffer is and how to make one. I also asked ChatGPT to help write a few counteroffer emails to give you an idea of what one looks like so you can start practicing writing your own. But you aren’t quite satisfied with all of the terms. This is where a counteroffer comes in.

Communications 84

Communications Market Research Management Marketing 84

Hootsuite

AUGUST 19, 2021

Keep reading to find out how to get started in just four steps.). Bonus: Customize our free, professionally designed resume templates to land your dream social media job today. A freelance social media manager is a social media marketing expert who provides on-demand services. Download them now. Analytics and reporting.

Management 136

Management Copywriting Real Estate Logistics 136

Search Engine Land

APRIL 12, 2023

In this guide, you’ll learn how to optimize your profile to tap into that power and make LinkedIn work for you – driving more connections and better clients. In this guide, you’ll learn how to optimize your profile to tap into that power and make LinkedIn work for you – driving more connections and better clients.

SEO 118

SEO Copywriting User-Generated Real Estate 118

Neil Patel

APRIL 6, 2021

Because Google AdWords is complicated and tough to navigate for new PPC marketers and small businesses. If you own a PPC agency, how are you supposed to compete with so many other companies? Here’s what it means to be AdWords certified, along with how you can get that coveted certification. What is Google AdWords Certified?

Advertising 112

Advertising Advertisers User-Generated Communications 112

Buffer Marketing

NOVEMBER 30, 2023

  Then, per my career objective to become a well-known writer at that time, I had to send my resume and a link to my LinkedIn profile for a gig at a very popular online magazine.   I followed some well-known writers and marketers to keep consuming content related to my industry regularly.

Copywriting 123

Copywriting User-Generated Promotion Advertising 123