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10+ Social Media, Marketing, and Creator Economy Conferences to Attend in 2025

Buffer Marketing

Conferences have been on my mind a lot lately—specifically, the ones that bring together the brightest marketers and creators in the industry. After sharing the list with my Marketing team, one thought echoed across the board: "Our readers would probably love this, too."

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20+ Top Social Media Sites and Platforms to Grow Your Brand in 2024

Buffer Marketing

Whether you are a seasoned social media marketer, a marketer looking to venture into  social media  marketing, or a business owner who wants to leverage the enormous power of social, it’s helpful to know about the most popular social media platforms out there right now. Does it fit your brand image? Facebook 3.65

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Why digital brands like Netflix and Wayfair are betting on physical stores

Martech

The store isnt just another place to buy glasses its an extension of the brand experience, serving as a product showroom and an embodiment of Warby Parkers customer-first ethos. However, customer demand proved otherwise, and in 2017, Everlane opened its first store in New York City.

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21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)

Hubspot Marketing

Coming up with effective lead generation ideas is tough — and I’m the world’s worst at putting off this aspect of my marketing strategy. And for more on lead generation, you can explore all of HubSpot's free lead generation content and resources in one place. Content Marketing Lead Generation 5. Social Media Lead Generation 1.

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5 VR Marketing Examples That You'll Want to Steal for 2018

Hubspot Marketing

So, I'll do you a solid: I won't lecture you on the importance of incorporating virtual reality into your 2018 marketing strategy. By the end of 2017, the combined total of VR software and hardware from Sony, Oculus, HTC, and others is predicted to reach 5.1 In other words: Yeah, VR marketing is a thing you need to think about.

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The State of Video Marketing in 2018 [New Data]

Hubspot Marketing

It's the start of a new year, and there couldn't be a better time to look ahead at what the next 12 months might hold for video marketers. These statistics were gathered by surveying 570 unique respondents in December 2017. The respondents consisted of both marketing professionals and online consumers. We watch a lot of video.

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Are marketers cooling on CDPs?

Martech

The percentage of marketers using CDPs dropped from 31% in 2022 down to 25% in 2023, according to a report from the CDP Institute. It’s the first time the number has dropped in the history of the annual survey which began in 2017. However, 20% of organizations say they have a CDP in place and are delivering high value with it.

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