Marketing Insider Group

SEPTEMBER 29, 2020

The creators behind the best company blogs take the time to understand the needs of their audience before crafting content to fit, as these content marketing examples show. Some of the best blogs use content ideas only loosely related to their niche to reach a wider audience and be more entertaining. Quick Takeaways.

Content Marketing 144

Content Marketing Branding Pharmaceutical Real Estate 144

Hubspot Marketing

NOVEMBER 2, 2022

3 Resume Examples Tailored to Different Niches. For example, a government role will have a longer time to hire than many corporations. That can help you showcase your competitive edge in resumes and cover letters. It’s important to know if your expectations correlate with the job market. Let’s get started.

Digital Marketing 122

Digital Marketing Copywriting Management Education 122

Hubspot Marketing

OCTOBER 31, 2022

But are marketing managers and recruiters watching TikTok videos and accepting them instead of resumes? To find out, I asked recruiters at HubSpot and surveyed marketing decision-makers for their thoughts on resumes in the form of TikTok videos. Below is an example of a TikTok resume: Almost half of TikTok users in the U.S.

Gen Z 93

Gen Z Management Marketing Marketers 93

Hubspot Marketing

JULY 25, 2023

In today’s competitive job market, it’s crucial to stand out, and a cover letter alone may not be enough — but having a well-prepared list of references can be the ace up your sleeve. In today’s job market, this statement is generally considered outdated and unnecessary. Your resume should ideally be one to two pages.

Real Estate 68

Real Estate Management Communications Marketing 68

Hubspot Marketing

APRIL 11, 2018

Writing a cover letter can feel like a daunting task, particularly if you don’t have a lot of “real world” experience. Fortunately, a cover letter is actually an exceptional chance to explain how your extracurriculars or classes taught you leadership and time management skills. Sample Cover Letters.

Communications 118

Communications Management Promotion Education 118

Search Engine Land

MARCH 18, 2024

An SEO plan covers how to research, document, create, optimize and promote content to improve your website’s visibility on search engines. A simple tactic I like is to add your main term and then work through the letters of the alphabet and see how it alters the suggestions. Get the daily newsletter search marketers rely on.

SEO 110

SEO User-Generated Promotion Product 110

Backlinko

MARCH 29, 2024

Each attribute corresponds to one of the primary markets it serves. You might have a short list like Slack, which targets a few key markets: Or a long one like IKEA, which targets over 112 countries and languages. Small to Medium Websites Best for sites with a manageable number of pages for easy maintenance and updates.

Shoppers 90

Shoppers User-Generated SEO Management 90

Hubspot Marketing

JUNE 30, 2022

After finding potential candidates, a recruiter will carefully review applicants' resumes and cover letters with the help of HR software. After screening and shortlisting candidates, the recruiter will determine which candidate is the best fit for the role by conducting face-to-face or virtual interviews.

Communications 81

Communications Education Management Advertising 81

Hubspot Marketing

AUGUST 9, 2023

And we have examples , actionable advice , and templates to give your resume the glow-up it deserves. Listing relevant coursework isn’t as impactful as giving examples of how you successfully turned that theoretical knowledge into impact. Let’s get you your dream internship! Share these details on your internship resume: Your degree.

Real Estate 75

Real Estate Non-Profit Education Key Performance Indicator 75

Duct Tape Marketing

NOVEMBER 1, 2023

He’s an experienced marketing executive and educator on a mission to get leaders to more effectively connect by simplifying their message. Currently, Ben teaches digital marketing at Baruch College in New York City and consults with a range of thought leaders, venture-backed startups, and other brands. This is John Jantz.

Marketing 90

Marketing Marketers Digital Marketing PR 90

Search Engine Land

JULY 24, 2023

Content marketing is crucial for brand awareness and engagement in the digital landscape. This article explores top AI tips to boost your content marketing efforts. These prompts can inspire and generate ideas for limitless content marketing concepts. Before diving into AI-generated prompts, define your content marketing goals.

Content Marketing 95

Content Marketing Finance Marketing Marketers 95

Hubspot Marketing

FEBRUARY 27, 2019

Your personality will help you narrow your search in other ways too — for example, if your results come back with details about you being more shy, introspective, and reserved, you can research ideal jobs for introverts. Learn how to use LinkedIn for professional networking, business, and marketing. Think about your skill set.

Education 133

Education Management Communications Promotion 133

Hubspot Marketing

FEBRUARY 26, 2024

Dear Sir/Madam: If your inbox is like mine, it’s full of emails that sound like either a nineteenth-century love letter or a text message from a teenager. and how to format a cover letter and write a formal complaint. and how to format a cover letter and write a formal complaint. But as for everyday emails?

Communications 105

Communications Energy Place 105

Hubspot Marketing

OCTOBER 19, 2022

Here’s a selection of tried and tested methods along with the tools that will help you put your best foot forward. For example, if you’re a copywriter, you can add some of your best writing. For example, if you work at a large company, mingle with people from other departments. Content Marketer. Table of Contents.

Copywriting 102

Copywriting Non-Profit Management Content Marketing 102

Hubspot Marketing

DECEMBER 5, 2023

So, I dug into the trenches to find out the best strategies you can follow to get inbound and outbound LinkedIn endorsements. I'll cover: What is a LinkedIn endorsement? Industry-specific skills in a particular field, like marketing, education, or healthcare. How do you add the “Skills” section to your profile?

Thought Leadership 108

Thought Leadership Copywriting Education Email Marketing 108

Customers.ai

JANUARY 26, 2024

B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And it’s technology like marketing automation and machine learning that’s made this possible. So, what are the best B2B marketing tools to add to your arsenal right now?

CRM 111

CRM User-Generated Analytics Marketing 111

Hubspot Marketing

MAY 30, 2023

In this post, we’ll review AI application examples across 12 industries. AI Applications Examples AI has transformed the business landscape as time-saving tools complete tasks and help make data-backed decisions. Marketers can also use AI for content moderation to combat illegal and harmful content on their websites and forums.

Real Estate 95

Real Estate Manufacturing Transform Finance 95

Marketing Insider Group

MARCH 18, 2024

At Marketing Insider Group, we believe in making every word count and every direction clear. Understanding the Purpose of Your Blog Post Before you even think about typing that first letter, let’s get one thing straight: every blog post needs a purpose. For each subheading, list out the key points you want to cover.

Transform 98

Transform Entertainment Analytics Content Marketing 98

Neil Patel

DECEMBER 23, 2020

For example: If you use predictive text on your phone, you’re using NLP. What impact does it have on digital marketing? Machine learning is a subset of artificial intelligence covering anything to do with systems learning for themselves, free of human intervention. How it Is Now: The Effects of NLP on Digital Marketing.

Digital Marketing 145

Digital Marketing Marketing Marketers User-Generated 145

Hubspot Marketing

MAY 15, 2018

You've spent weeks perfecting your resume and crafting the perfect cover letter, and you're finally ready to submit your application for your dream job. One of the most effective ways to grab a hiring manager’s attention and get your foot in the door is by writing a letter of interest to the company. We’ll flesh it out below.

Copywriting 125

Copywriting Management Email Marketing Content Marketing 125

Search Engine Land

FEBRUARY 12, 2024

We’ll cover: How machines process human language as signals and noise, not words and concepts. This program then translates the signal into actions the computer can understand, like displaying the letter “E” on the screen or performing other tasks related to that input. “Torment Vortex Corp.”

SEO 121

SEO Transform User-Generated Place 121

Hubspot Marketing

SEPTEMBER 22, 2022

But without strong personal website examples to guide you, you may not know how to get started or what will work best for your personal branding. In this post, we’ll cover the best examples of personal websites we’ve seen — including resume websites, portfolios, blogs, and demo websites. Quinton Harris.

Food 145

Food Copywriting Branding Management 145

Rock Content

OCTOBER 19, 2023

For example, when faced with this question, Drift, a B2B conversational platform, went ahead with the latter option. Image Source Maya Kislykh , content marketing manager at involve.me , said the pillar topics should have informational search intent, traffic potential, and should maintain a broad scope. to make the process easier.

SEO 59

SEO Copywriting Law CMO 59

Businesses Grow

FEBRUARY 6, 2023

Like me, you’re probably ChatGPT-weary right now, but many of the articles I’ve seen for marketers are either too basic, too technical (I’m not doing any coding!), or too focused on content marketing (duh). Fast market analysis I was doing another consulting call with a company that works with boutique fitness salons.

Customer Acquisition 143

Customer Acquisition User-Generated Marketing Marketers 143

Hootsuite

MARCH 8, 2023

Reset Social media marketers wear all the hats and do all the jobs. Since the generator can’t see your photo or video, it’s best to make your description detailed. For example, instead of simply saying “a video of my dog,” say “a video of my white-faced Golden Retriever basking in the sun on a mountaintop.” Don’t worry.

User-Generated 134

User-Generated Millennials Copywriting Social Media Marketing 134

Rock Content

JUNE 6, 2023

Let’s see some recent examples: Pause on Big AI projects An open letter signed by several names in the technology community, including representatives of the giants, such as Elon Musk himself. The open letter is asking for a 6-month pause in AI research and development. The letter divided experts around the world.

User-Generated 52

User-Generated Fashion Digital Marketing Place 52

Hubspot Marketing

FEBRUARY 27, 2024

But curiosity got the best of me, so I checked out the seller's site. Amazon always had a soft spot for customers, and the letter from 1997 is the proof in the pudding: “From the beginning, our focus has been on offering our customers compelling value. Despite all the awesomeness, I hesitated because the brand was unfamiliar.

Branding 96

Branding Price Customer loyalty Marketing 96

Hubspot Marketing

AUGUST 25, 2022

Deciding to create a web presence is a big decision, but the best websites are a culmination of many small decisions. In this article, we’re sharing a few dozen of the best website designs we’ve seen. Best Website Designs to Inspire You in 2022. Best Website Designs from 2022. Best Website Designs from 2021.

Transform 145

Transform Place Promotion Product 145

Hubspot Marketing

MARCH 5, 2024

So, I curated 15 of my favorite preview text email examples to inspire you. We’ll cover: What is preview text in an email? The Best Preview Text in Emails to Check Out Turning Preview Text into Opens What is preview text in an email? Marijana is a freelance writer and content marketer for B2B SaaS brands.

eBook 77

eBook Management Branding Promotion 77

Hubspot Marketing

MARCH 14, 2023

ChatGPT is a conversational AI, and its celebrity comes at a time when many businesses are adopting similar time-saving tools into their marketing processes. Common examples of conversational AI are virtual assistants and chatbots. The tool then uses NLG to develop the best possible responses to human queries.

User-Generated 83

User-Generated eCommerce Market Research Marketing Strategy 83

Hubspot Marketing

FEBRUARY 28, 2024

We’ll take a look at these examples and the elements that go into crafting a sincere and professional apology email. Whether you’re apologizing to a coworker or writing an apology letter to your customers , follow these steps to ensure your apology is professional and effective. I also created my own apology email template to compare.

Shipping 84

Shipping Communications Customer Email Marketing 84

Orbit Media Studios

FEBRUARY 28, 2023

You’re committed to content marketing. I’m 15 years into content marketing and I’m still asking it. Add another letter and you’ll see even more. But it’s tedious to type the next letter of the alphabet 26 times. This is one of our LinkedIn tips for B2B marketers but it works for any topic in any social network.

Thought Leadership 137

Thought Leadership SEO User-Generated Promotion 137

Neil Patel

FEBRUARY 4, 2021

For example, a vanity URL could be used on a paid ad to direct users to a landing page or on a billboard to drive traffic online. Here is the difference: A domain URL is your actual URL, for example, neilpatel.com. Let’s say, for example, you were creating an ad for Ubersuggest, our SEO tool. Vanity URL Examples for Paid Ads.

Pharmaceutical 116

Pharmaceutical SEO Place Customer 116

Hubspot Marketing

JULY 24, 2018

We didn’t have the best relationship, but I still felt anxious and guilty about leaving the team. Write a two weeks notice letter. A three to four week notice before you officially leave for good allows your employer to spend more time finding a best-fit replacement for you. Write a two weeks notice letter. Finish strong.

Management 112

Management Health Product Marketing 112

Search Engine Land

JANUARY 29, 2024

This article covers the key elements that should be optimized on every page for the best SEO results. While using them in menus isn’t the worst thing, it’s not a best practice. Title best practices change depending on the tool you use, as the space depends on pixels, not characters.

SEO 120

SEO Place Product Branding 120

Sprout Social

SEPTEMBER 21, 2023

Sure, the influencer marketing boom means there’s no shortage of creators to partner with. For example, influencers have pretty much taken over TikTok and Instagram. For example, you might Google “TikTok” and “k-beauty influencer” (or “k-beauty influencer” and “UGC portfolio”). Think of this almost as a sort of cover letter.

Influencer Marketing 94

Influencer Marketing Food Place Branding 94

Exposure Ninja

OCTOBER 2, 2023

Throughout your marketing career, you’ll come across many successful marketing campaigns in all areas of marketing — some will inspire you, and others will give you second-hand embarrassment. When it comes to marketing, you should look for inspiration inside and outside your niche. Let’s start with traditional marketing.

PR 52

PR Marketing Marketers Promotion 52