SmartBrief - Marketing

AUGUST 13, 2024

Whether you’re a seasoned professional, a business owner or just starting your career, having the latest industry insights at your fingertips is vital. As the world of marketing and advertising continues to evolve and trends come and go, staying informed is key to remaining competitive. SmartBrief’s specialized newsletters can help.

Market Trends 105

Market Trends Advertisers Advertising Digital Marketing 105

Moz

NOVEMBER 28, 2018

Posted by MiriamEllis A thousand thanks to the 1,411 respondents who gave of their time and knowledge in contributing to this major survey!

Industry Insights 56

Industry Insights SEO Place Search Marketers 56

Hootsuite

JANUARY 10, 2025

We sat down with Vancouver-based digital marketing manager Leeann Froese of Town Hall Brands for expert insight on every chapter of data storytelling. Read on for industry insights, examples, and advice on using numbers in social media narratives. What is data storytelling?

PR 126

PR Communications Management Food 126

Sprout Social

NOVEMBER 4, 2024

With this in mind, we create new articles inspired by data from the Index to dive deeper into those industry insights. But we also include data points that are specific to certain disciplines and can be used to capture the attention of niche audiences.

Whitepaper 122

Whitepaper User-Generated Thought Leadership Copywriting 122

SocialPilot

JANUARY 27, 2025

Its ideal for sharing thought leadership, case studies, and industry insights. Engaging content: The company shared a mix of product updates, industry insights, customer stories, and creative visuals to keep the audience engaged. Use LinkedIn Groups to join niche conversations or showcase expertise.

Thought Leadership 90

Thought Leadership Whitepaper User-Generated Price 90

Sprout Social

MAY 6, 2025

Beyond publishing, engagement and reporting solutions, Sprout’s Social Listening capabilities track conversations about your brand and industry, delivering valuable AI-powered business intelligence to drive strategic action.

Branding 108

Branding Health Transform Analytics 108

Buffer Marketing

MARCH 25, 2025

A tech professional builds their personal brand by sharing industry insights. Some ways you can use Feeds Our community has found some creative ways to use Feeds: A local board games store uses it to share news about upcoming releases and gaming events. A real estate agent curates market trend updates to keep their audience informed.

Real Estate 68

Real Estate Industry Insights Market Trends Management 68

Marketing Insider Group

JANUARY 20, 2025

Decision-makers prioritize content offering industry insights and results. Retail brands thrive in this space by aligning products with lifestyle preferencesfor instance, a fitness brand showcasing how its gear enhances workouts through aspirational, lifestyle-focused content.

B2C 57

B2C Social Media Marketing Transform Whitepaper 57

Neil Patel

APRIL 9, 2021

LinkedIn Industry Insights. Understanding the ins and outs of a specific industry can also help catapult your marketing campaign in the right direction. Knowing what trends and insights matter to you is most important.

Industry Insights 125

Industry Insights Real Estate Advertising Advertisers 125

Jeff Bullas

JANUARY 30, 2023

It helps you to establish yourself as a thought leader: By discussing the latest trends and industry insights, you will be able to establish yourself as someone who is at the forefront of your field.

Fashion 230

Fashion Affiliate Marketing PR Industry Insights 230

Internet Marketing Ninjas

APRIL 7, 2022

Duane Forrester is VP of Industry Insights for Yext for over 5 years, and prior to that he was the Sr. Product Marketing Manager at Bing. He was responsible for launching Bing’s updated version of Webmaster Tools.

SEO 126

SEO Industry Insights Digital Marketing Management 126

Scoop.it!

JANUARY 10, 2025

On the other hand, AI-fueled content curation may be a fitting strategy to share industry insights, the latest news, and updates on your social media pages. For example, AI-powered content creation is best suited for creating engaging website content and generating quality leads with minimal effort.

Transform 59

Transform Industry Insights Management Branding 59

Sprout Social

SEPTEMBER 23, 2021

Whether you’re searching for industry insights or trying to figure out how your organization can provide assistance during an emergency, social listening can distill broader conversations into actionable insights. In times of crisis, those insights can make a substantial real-world impact.

Food 139

Food Industry Insights Management Communications 139

Martech

APRIL 25, 2024

“Among the largest ad spenders, CTV (69%) and social video (70%) are considered ‘must buys’ because of their ability to deliver both scale for branding at the top of the funnel and performance outcomes at the bottom of the funnel,” said Chris Bruderle, VP, industry insights and content strategy, IAB, in a release.

Retail 120

Retail Industry Insights Advertising Advertisers 120

Litmus

OCTOBER 17, 2024

Share informative and engaging content, such as how-to guides, reports, blog posts, video tutorials, expert interviews, podcasts, or industry insights, that resonate with subscriber’s interests and needs. Here are a few effective strategies to encourage interaction: Include high-value, relevant content.

Email Marketing 107

Email Marketing Customer Journey Customer loyalty eCommerce 107

Sprout Social

MARCH 26, 2025

UK businesses are increasingly utilising the platform for content marketing, sharing industry insights and company culture as well as recruitment purposes. Although we have included a long range of engagement on Sunday, the rate is low in comparison to the rest of the week.

Entertainment 98

Entertainment Gen Z Millennials User-Generated 98

Sprout Social

FEBRUARY 10, 2025

We prioritize sharing: Employer brand content Owned and earned thought leadership Industry insights and news Recruitment content We recently updated our curation process to introduce a new approval workflow to help ensure EA provides a centralized, simplified view of Sprouts most critical contentmaking the platform intuitive and highly valuable.

Branding 80

Branding Thought Leadership User-Generated Industry Insights 80

Martech

NOVEMBER 30, 2023

It is not a survey tool but instead enables facilitated conversations, assessment and analysis of customer preferences, market trends and industry insights. Synthetic Acumen’s ResearchGOAT is a generative AI platform designed for in-depth qualitative customer and market research.

Transform 111

Transform PR User-Generated Retail 111

Litmus

JUNE 15, 2021

Your responses will give us the info we need to create the 6th annual snapshot of what’s happening in the email industry. And like every year, we’ll turn your responses into the free industry insights and benchmarks you’ve come to expect from us. 2020 State of Email Workflows.

Industry Insights 105

Industry Insights Email Marketing Marketers Marketing 105

Marketing Insider Group

JANUARY 21, 2022

Whether you log on for entertainment, fresh industry insights, or the latest hot take, there are reasons you follow your favorite brands and influencers. When you use social media, what are you looking for? If you’re like most people, you’re probably looking for something of value. The same is true for your audience.

Social Media Marketing 145

Social Media Marketing Entertainment Analytics Industry Insights 145

Marketing Insider Group

FEBRUARY 19, 2025

Share industry insights, engage in conversations, and post thought leadership content. Use Social Media to Grow Your Brand Social media is one of the most powerful tools for personal branding. Platforms like LinkedIn, X, and Instagram allow you to showcase your expertise and build an audience.

Branding 57

Branding Thought Leadership Energy Entertainment 57

Buffer Marketing

JANUARY 30, 2025

Map out key themes and campaigns Instead of coming up with random posts each week, organize your content around core themes.

User-Generated 97

User-Generated Education Analytics Thought Leadership 97

Animalz blog

NOVEMBER 14, 2024

Instead, strive to “hitch a ride” on the habits your audience already has — whether that’s checking email in the morning, browsing LinkedIn, or catching up on industry insights. You’re aiming to meet your audience where they already are and give them reasons to come back because the content feels relevant, valuable, and timely.

User-Generated 67

User-Generated Energy Industry Insights Product 67

SocialPilot

FEBRUARY 21, 2024

Share Industry Insights Keeping your audience informed of industry insights and trends through social media posts is a very educational idea. Did you know that agencies that regularly share industry insights are considered 72% more credible by their audience?

User-Generated 110

User-Generated Education Industry Insights Entertainment 110

verse.ai

OCTOBER 30, 2024

Provide value with no strings attached: During the sales phase, offering valuable resources, such as guides, case studies, or industry insights, without expecting anything in return can be powerful. This value-first approach positions the sales team as a trusted advisor rather than a salesperson.

Customer Journey 109

Customer Journey Customer Transform Communications 109

Martech

NOVEMBER 15, 2023

Industry-specific videos. Video content that simplifies complex industry practices, like a tutorial series. Appearances on reputable platforms to discuss industry insights, such as a sustainability expert talking about renewable energy on a podcast. Interviews and podcasts. LinkedIn posts.

Thought Leadership 136

Thought Leadership Energy Marketers Marketing 136

Scoop.it!

APRIL 18, 2023

It’s best suited for content curation , as your posts can encompass information from relevant sources, industry insights, and statistics that can help educate your target audience. Social Media Posts Social media has over 4.74 Social media makes bonding with your audience easy through two-way communication.

Branding 105

Branding User-Generated Thought Leadership Industry Insights 105

Set Up

JANUARY 21, 2025

Regular updates, industry insights, and thoughtful recommendations can help build trust and strengthen the partnership. Proactively Communicate: Clients value Agencies that understand their business. Stay in your Lane: Dont be afraid to say no if something is not your specialty.

Shopper Market 59

Shopper Market PR Shoppers Transform 59

Hubspot Marketing

FEBRUARY 10, 2025

Who do they turn to for advice or industry insights? The more information you can gather about your target audience, the better. Where are they spending their free time? What kind of content are they consuming?

Influencer Marketing 108

Influencer Marketing Branding B2C Marketers 108

Marketing Insider Group

AUGUST 29, 2023

Unlike other social media platforms, LinkedIn’s focus is on professional networking, making it a hub for: Industry insights Career advice B2B content With features like LinkedIn Articles, Newsletters, and native video, the platform is encouraging more users to become content creators. Why is it trending? Webinars and workshops.

User-Generated 117

User-Generated Entertainment Whitepaper Industry Insights 117

Adobe Experience Cloud Blog

MARCH 13, 2018

Editors and their readers might want helpful tips or unique industry insights, but too bad—you’re going to write an 800-word billboard. To be the worst contributor ever, ignore that information and add as many links to your homepage, blog, and product pages as you can fit. Trust Your First Draft and Don’t Look Back.

Thought Leadership 134

Thought Leadership Industry Insights Communications Digital Marketing 134

Hubspot Marketing

JUNE 27, 2018

Customer loyalty starts with casual industry insights -- only then can you talk business. “Free shipping when you spend $25 or more” and “Receive a free iPod with demo” are examples of good, incentive-focused subject lines. However, be careful not to overwhelm your readers with savings- or product-related emails.

Email Marketing 145

Email Marketing User-Generated Shipping Customer loyalty 145

Martech

FEBRUARY 22, 2024

Share educational content, case studies, success stories, industry insights and solutions to pain points or problems. Educate and engage with content marketing Develop high-quality content tailored to the interests and needs of your niche audience to establish authority and position your brand expertise in the space.

Target Market 126

Target Market Advertising Advertisers Neuromarketing 126

Sprout Social

MARCH 19, 2020

With thought leadership, how-to webinars, industry insights, and other educational blog content, your agency can show that it really knows what it’s talking about. Sprout centralizes agency social efforts on one powerful platform and allows you to set up listening topics for both you and your clients. .

Thought Leadership 143

Thought Leadership Customer Acquisition Education Industry Insights 143

Sprout Social

OCTOBER 20, 2022

Industry insights and news. We include our content (launch materials, blog posts, social content, etc.) and third party articles. We prioritize sharing: Employer brand content. Owned and earned thought leadership. Recruitment content. Individuals from those teams curate new stories in the platform on a regular basis.

Thought Leadership 142

Thought Leadership PR Industry Insights Place 142

Hubspot Marketing

NOVEMBER 29, 2022

In addition to industry insights and tips, the hosts offer thoughtful case studies. In each episode, Essendrup and Anderson cover a common problem in project management today. They then dive into practical advice and real-life examples. What we like: Each episode feels like a casual discussion with your friends.

Management 127

Management Transform Industry Insights Product 127

Search Engine Land

OCTOBER 19, 2021

Plus, industry insights for technical SEOs and the brands that hire them, courtesy of Aira and Women in Tech SEO. Please visit Search Engine Land for the full article.

Industry Insights 75

Industry Insights SEO Branding 75