Jeff Bullas

MAY 22, 2025

They’re increasingly utilized in sectors like mental health, education, and eldercare, addressing issues like loneliness and providing accessible support systems. billion people worldwide are using personified AI chatbots, such as Replika and Snapchat’s My AI, for companionship, mental health support, and daily assistance.

Transform 130

Transform Health Energy Education 130

Martech

DECEMBER 18, 2024

Mental health. Over 60% of Gen Zers prioritize mental health and personal well-being. Dig deeper: How to move beyond performative segmentation and embrace authenticity The Gen Z health-tech revolution The health and wellness technology sector provides a perfect case study of these principles in action. Animal welfare.

Gen Z 109

Gen Z Transform Health Entertainment 109

The Drum

JUNE 11, 2025

The global chief creative officer at Havas Health reflects on the twists and turns of his decades-long career, from reminiscing about his first-ever ad in the 90s for Reebok, to explaining why every single brand today is, in some way, a health brand.

Health 74

Health Copywriting Advertisers Advertising 74

Sprout Social

NOVEMBER 19, 2024

To find your ideal influencer partner, make sure you’re tracking the following metrics: Content health and performance benchmarks Content health refers to how well an influencer’s content is performing compared to similar creators. These benchmarks are useful because they put a greater focus on an influencer’s tier or size.

Gen Z 115

Gen Z Health Influencer Marketing Food 115

SmartBrief - Marketing

JANUARY 13, 2025

If youre an executive, these are the metrics youre likely monitoring to understand the health of your business. Engagement metrics such as content likes, shares and comments (and their sentiment) paint a more nuanced picture of your brand health. Revenue, customer acquisition costs, market share. Are social media insights on that list?

Health 118

Health Customer Acquisition Education Market Research 118

Sprout Social

JULY 30, 2024

As influencers become a bigger piece of the overall marketing equation, the potential losses of an activation gone wrong—from a misaligned partnership to a brand safety crisis—could be catastrophic to your brand’s health. But investing in influencers does significantly translate to revenue, making it worth the risk for many businesses.

Influencer Marketing 125

Influencer Marketing Branding Health Logistics 125

Hubspot Marketing

JULY 24, 2024

Even though the videos might feel positive, they could very well turn off health-conscious consumers who believed the false claims that the drink snuck prescription medication into its recipe. In the last few weeks, a health influencer with over 2 million Instagram followers claimed that Celsius contains poisonous cyanide.

Branding 127

Branding PR User-Generated Health 127

Martech

OCTOBER 24, 2024

It wasn’t until my pending 40th birthday when a friend suggested we’d celebrate the occasion by running a triathlon, I started to seriously consider the state of my health. As I ran, I thought about how my approach to completing tasks like this has evolved in terms of efficiency and the impact on my health.

Management 126

Management Health Marketers Marketing 126

Martech

AUGUST 2, 2024

Businesses should consider the impact of the natural layer in their plans to achieve optimal health for the company, society and the earth itself. To keep the system in optimal health, the success of all layers must be balanced. A culture that manages conflict well is beneficial. No layer, including commerce, should dominate.

Transform 118

Transform Marketing Plan Fashion Health 118

SmartBrief - Marketing

DECEMBER 18, 2024

The implications for political campaigns are apparent, but they also apply to marketers across a broad range of topics, such as policy implications, health and wellness and other newsworthy topics related to a Hispanic target market. These spaces are where news, opinions and trends drive conversation.

Gen Z 97

Gen Z Millennials Health Entertainment 97

Search Engine Land

JULY 5, 2024

This suite includes tools for checking your website’s health, analyzing backlinks and conducting keyword research. Search Console is invaluable for monitoring your site’s health and identifying opportunities for improvement. You search based on a specific topic, and the results will give you a whole host of ideas.

SEO 111

SEO Health Analytics Market Trends 111

Sprout Social

APRIL 21, 2025

Personal trainers, dieticians, dermatologists and more have become influencers in this niche, using TikTok to share bite-sized health tips and facts. Though there are some concerns around health misinformation gaining visibility, doctors and other medical professionals are gaining presence in the space.

Branding 102

Branding Finance Fashion Health 102

Martech

AUGUST 6, 2024

Customers born just before or after the debut of the memorable Aflac Duck are known as Gen Z and are a much sought after health insurance demographic. But in an effort to promote good health, Aflac offers an annual wellness benefit. If all goes well, they could be longtime clients and not make many claims for years.

Gen Z 121

Gen Z Millennials Health Food 121

Jeff Bullas

FEBRUARY 23, 2023

Greatist Niche : Mental Health/Relationships/Getting Healthier Amount : $125+ Payment Method : Unspecified Greatist is a blog focused on relationships, mental health, and life as it affects 20- and 30-somethings. They are looking for articles about mental health, relationships, and getting healthier.

Finance 360

Finance Copywriting Health User-Generated 360

Buffer Marketing

NOVEMBER 12, 2024

“I started talking about the struggle of being in college with an invisible health condition that teachers and friends didn't believe,” she says. I hate to say it, but I'm a part of the community of people that just chooses not to say anything about my health issues because I'm scared of this reaction.’” 

Branding 107

Branding Health Product Management 107

Martech

DECEMBER 26, 2024

The Department of Health and Human Services (HHS) also released updated guidelines for hospitals and health care providers aligned with Title II. Compliance deadlines for both of these updated accessibility guidelines begin as early as April 2026.

Customer 127

Customer Direct Mail Transform Health 127

Martech

DECEMBER 11, 2024

vendor of longevity protocols, helping maintain health throughout the aging process. A big part of its business is supplying vitamins, minerals and health supplements. ” As a vendor of health-related products and services, Healthspan takes responsibility for its own knowledge base. Give us your data and we will train it.

Customer 116

Customer Health Transform Communications 116

Sprout Social

JUNE 11, 2025

Rochelle Humes and M&S’s mental health partnership Brand ambassador campaigns are a reliably popular form of influencer marketing in the UK. Since she spent much of her early career in the spotlight, she now works to promote mental health support services for young people.

Influencer Marketing 108

Influencer Marketing Gen Z Food Health 108

Backlinko

MARCH 25, 2025

Pet Health Pet parents take the health of their fur babies seriously, which is evident by the 72% growth of this niche over the past decade. To succeed in this space, create detailed guides on specific health conditions, prevention strategies, and nutrition advice. It also has moderate keyword difficulty (64%).

Real Estate 109

Real Estate Health Affiliate Marketing Non-Profit 109

The Drum

JUNE 12, 2025

Navigating a more health-conscious culture Read more here

Health 99

Health Marketers Marketing Branding 99

Jeff Bullas

MARCH 15, 2023

That purpose is to give it a human face (user interface) that provides an intuitive and natural way for people to interact with machines, opening up a whole new world of possibilities for customer service, content creation, mental health support, language translation, and so much more. Its possibilities are almost infinite.

Health 246

Health User-Generated Transform Education 246

Litmus

OCTOBER 16, 2024

Patient lifecycle segmentation in healthcare Patient lifecycle segmentation in healthcare means meeting people where they are in their health journey, balancing education, prevention, and treatment while staying sensitive to individual needs and privacy. They’re targeting health-curious prospects who may still be hesitant to commit.

Health 95

Health Customer Journey User-Generated Marketers 95

Search Engine Land

AUGUST 23, 2024

Food and beverage Health. AI search engine Perplexity is expected to launch ads in Q4 in “15 key categories.” ” Ad categories. Here are some categories where Perplexity ads will appear: Arts and entertainment. Technology. “These ads will be accompanied by text that highlights their products,” Adweek reported.

Finance 104

Finance Food Entertainment Health 104

Martech

MAY 7, 2025

Health : Up 20.3% However, Google is slowly creeping into conversion territory, according to Semrush: 88.1% of triggered queries are informational (e.g., what is BMR). 8.69% are commercial queries up from 6.28% in January. 1.43% are navigational queries this is double from 0.74% in January. Industry trends. People & Society : Up 18.8%

Law 103

Law Health Search Marketers Marketing 103

The Drum

JUNE 8, 2025

There’s plenty of room for clever ideas in health marketing, says Camille Nizet of Serviceplan Innovation. Health today isn’t just about physical health and the prescriptions and procedures that treat it. It now also includes our mental, emotional, and environmental health and how they all intersect.

Health 79

Health Marketers Marketing 79

Martech

AUGUST 12, 2024

Status: Live Applicable HubSpot Hubs: All Hubs Applicable HubSpot Tiers: Enterprise Get deeper customer insight with the Company Health Score Builder What’s new: This tool lets users weight properties and activities on company and associated contact records to generate an aggregated Company Health score.

CRM 126

CRM Health User-Generated Transform 126

Hootsuite

JANUARY 3, 2025

Free 30-day trial February social media holidays Black History Month (US) February 2: Groundhog Day February 6: Safer Internet Day February 11: International Day of Women and Girls in Science #WomenInScience February 12: National Pizza Day #NationalPizzaDay February 13: Galentines Day February 14: Valentine’s Day February 17: #RandomActsOfKindnessDay (..)

Food 116

Food Health Law Non-Profit 116

Hubspot Marketing

MARCH 24, 2025

Analyzing health data for public health initiatives. Reviewing electronic health records (EHRs). Too often, its added more burden to clinicians instead of relieving it," said the executive director for Atlantic Health System, an org overseeing over 550 medical care sites, to Beckers Health It. Healthcare Admin U.S.

Health 76

Health User-Generated Price Manufacturing 76

Sprout Social

MAY 8, 2025

Topic Templates help brands focus their searches within one of five use cases: Brand Health Industry Insights Competitive Analysis Campaign Analysis Event Monitoring In the case of market insights, use the Industry Insights Topic Template. Heres how to use Sprout Social Listenings Query Builder with Topic Templates. Click New Topic.

Gen Z 127

Gen Z User-Generated Industry Insights Health 127

Martech

DECEMBER 3, 2024

Health and beauty (34%). Commerce media platform Criteo saw a 14% surge in online transactions in the first 12 hours of Cyber Monday over the same period last year. Cyber Monday discounts averaged 29% in the U.S., up 2% over last year, according to Salesforce. The highest discounts on Cyber Monday were found in: General apparel (39%).

Shoppers 123

Shoppers eCommerce Retail Health 123

Martech

OCTOBER 31, 2024

Alembic launched a Brand Health Daily Sentiment Tool that provides daily brand insights, contextual insights, competitive benchmarking and proactive trend analysis. Infiniscape launched a Social Media Audit Tool that provides advanced data analysis, AI-assisted recommendations, content theme analysis and hashtag optimization.

Health 118

Health Advertisers Advertising Analytics 118

Jeff Bullas

JANUARY 24, 2023

However, breaks are essential for both your physical and mental health. Exercise is essential for your health as well as your productivity. Take time to improve your health. Not taking breaks When you work from home, it can be easy to get caught up in your work and forget to take breaks.

Product 299

Product Energy Health Copywriting 299

Sprout Social

MAY 6, 2025

Plus, you can take control of your brands reputation with effective crisis management , gain visibility into your brand’s health and optimize results by analyzing campaign performance. With Sprout, you can monitor brand health campaign performance, industry trends and competitor strategies to lock in a competitive edge.

Branding 102

Branding Health Transform Analytics 102

Buffer Marketing

OCTOBER 10, 2024

icalm Health What is icalm : icalm Health offers a ready-made drink to customers to silence the stress in their nervous system. I found icalm Health’s color scheme to be the most engaging and true-to-brand in this list of About Us page examples. This is an A+ page template structure you can easily replicate.

Non-Profit 121

Non-Profit Health Food Energy 121

Martech

FEBRUARY 3, 2025

Start with quarterly assessments of tool usage, integration health and business impact. Integration health scores. Dig deeper: The impact of martech on company value A framework for continuous evolution Success requires systematic evaluation of your stack against evolving market needs. Make decisions based on data, not inertia.

Transform 111

Transform Finance Marketing Automation Platform Health 111

Martech

AUGUST 19, 2024

Referrals from Google search queries produce less than half of our traffic, and based on our analysis, AI-generated answers are being served on roughly 15% of searches across our categories, with the highest frequency in Health, Technology, and Finance.

Finance 112

Finance User-Generated Health SEO 112